{"id":6186,"date":"2023-06-26T17:30:09","date_gmt":"2023-06-26T08:30:09","guid":{"rendered":"https:\/\/www.awoo.ai\/ja\/?p=6186"},"modified":"2023-11-14T11:06:24","modified_gmt":"2023-11-14T02:06:24","slug":"ec_conversion_2","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/","title":{"rendered":"EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u624b\u6cd5\u3068\u306f\uff1f\u91cd\u8981\u306a12\u306e\u6307\u6a19\u3084\u7121\u6599\u306e\u5206\u6790\u30c4\u30fc\u30eb\u3082\u89e3\u8aac"},"content":{"rendered":"\n<p>\u300cEC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u5206\u6790\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\u300d<br>\u300cEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u65b9\u6cd5\u304c\u5408\u3063\u3066\u3044\u308b\u304b\u4e0d\u5b89\u300d<\/p>\n\n\n\n<p>\u3068\u3044\u3063\u305f\u60a9\u307f\u3084\u4e0d\u5b89\u3092\u62b1\u3048\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002EC\u30b5\u30a4\u30c8\u306f\u3001\u5e02\u5834\u306e\u52d5\u304d\u304c\u6d3b\u767a\u306a\u305f\u3081\u3001\u5e38\u306b\u5206\u6790\u3092\u7e70\u308a\u8fd4\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u65b9\u6cd5\u304c\u9593\u9055\u3063\u3066\u3044\u308b\u3068\u3001\u4e00\u5411\u306b\u7d50\u679c\u3092\u51fa\u3059\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u305d\u3053\u3067\u672c\u8a18\u4e8b\u3067\u306f\u4e0b\u8a184\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30fbEC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u6b20\u304b\u305b\u306a\u3044\u624b\u6cd5\u306b\u3064\u3044\u3066<br>\u30fbEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u5fc5\u8981\u306a\u6307\u6a19\u306b\u3064\u3044\u3066<br>\u30fb\u6b63\u3057\u304f\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u624b\u9806\u306b\u3064\u3044\u3066<br>\u30fb\u52b9\u679c\u7684\u306b\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u306b\u3064\u3044\u3066<\/strong><\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3092\u901a\u3057\u3066\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u305f\u3044\u65b9\u306f\u3001\u305c\u3072\u6700\u5f8c\u307e\u3067\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u30b3\u30f3\u30c6\u30f3\u30c4<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f6056e1f1d5\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f6056e1f1d5\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E5%88%86%E6%9E%90%E3%81%AE%E9%87%8D%E8%A6%81%E6%80%A7\" >EC\u30b5\u30a4\u30c8\u306b\u304a\u3051\u308b\u5206\u6790\u306e\u91cd\u8981\u6027<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%A7%E6%AC%A0%E3%81%8B%E3%81%9B%E3%81%AA%E3%81%843%E3%81%A4%E3%81%AE%E6%89%8B%E6%B3%95\" >EC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u6b20\u304b\u305b\u306a\u30443\u3064\u306e\u624b\u6cd5<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#1_%E7%AB%B6%E5%90%88%E3%83%BB%E9%96%A2%E9%80%A3%E3%82%B5%E3%82%A4%E3%83%88%E3%81%A8%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\" >1. \u7af6\u5408\u30fb\u95a2\u9023\u30b5\u30a4\u30c8\u3068\u6bd4\u8f03\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#2_%E6%99%82%E7%B3%BB%E5%88%97%E3%81%A7%E5%88%86%E6%9E%90%E3%81%99%E3%82%8B\" >2. \u6642\u7cfb\u5217\u3067\u5206\u6790\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#3_MECE%E5%88%86%E6%9E%90%E3%81%A7%E6%BC%8F%E3%82%8C%E3%83%BB%E3%83%80%E3%83%96%E3%82%8A%E3%82%92%E7%84%A1%E3%81%8F%E3%81%99\" >3. MECE\u5206\u6790\u3067\u6f0f\u308c\u30fb\u30c0\u30d6\u308a\u3092\u7121\u304f\u3059<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AE%E5%88%86%E6%9E%90%E3%81%AB%E5%BF%85%E8%A6%81%E3%81%AA12%E3%81%AE%E6%8C%87%E6%A8%99\" >EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u5fc5\u8981\u306a12\u306e\u6307\u6a19<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#1_%E5%A3%B2%E4%B8%8A\" >1. \u58f2\u4e0a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#2_%E3%82%A2%E3%82%AF%E3%82%BB%E3%82%B9%E6%95%B0\" >2. \u30a2\u30af\u30bb\u30b9\u6570<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#3_CVR%EF%BC%88%E3%82%B3%E3%83%B3%E3%83%90%E3%83%BC%E3%82%B8%E3%83%A7%E3%83%B3%E3%83%AC%E3%83%BC%E3%83%88%EF%BC%89\" >3. CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#4_1%E4%BA%BA%E3%81%82%E3%81%9F%E3%82%8A%E3%81%AE%E9%A1%A7%E5%AE%A2%E5%8D%98%E4%BE%A1\" >4. 1\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#5_LTV%EF%BC%88%E7%94%9F%E6%B6%AF%E9%A1%A7%E5%AE%A2%E5%8D%98%E4%BE%A1%EF%BC%89\" >5. LTV\uff08\u751f\u6daf\u9867\u5ba2\u5358\u4fa1\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#6_%E7%9B%B4%E5%B8%B0%E7%8E%87\" >6. \u76f4\u5e30\u7387<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#7_%E9%9B%A2%E8%84%B1%E7%8E%87\" >7. \u96e2\u8131\u7387<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#8_%E6%B5%81%E5%85%A5%E7%B5%8C%E8%B7%AF\" >8. \u6d41\u5165\u7d4c\u8def<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#9_%E3%83%AA%E3%83%94%E3%83%BC%E3%83%88%E7%8E%87\" >9. \u30ea\u30d4\u30fc\u30c8\u7387<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#10_ROAS%EF%BC%88%E7%B7%8F%E8%B3%87%E7%94%A3%E5%88%A9%E7%9B%8A%E7%8E%87%EF%BC%89\" >10. ROAS\uff08\u7dcf\u8cc7\u7523\u5229\u76ca\u7387\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#11_ROI%EF%BC%88%E6%8A%95%E8%B3%87%E5%88%A9%E7%9B%8A%E7%8E%87%EF%BC%89\" >11. ROI\uff08\u6295\u8cc7\u5229\u76ca\u7387\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#12_CPA\" >12. CPA<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%82%92%E5%AE%9F%E6%96%BD%E3%81%99%E3%82%8B4%E3%81%A4%E3%81%AE%E3%82%B9%E3%83%86%E3%83%83%E3%83%97\" >EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b4\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#1%E5%88%86%E6%9E%90%E3%82%92%E3%81%99%E3%82%8B%E7%9B%AE%E7%9A%84%E3%82%92%E6%98%8E%E7%A2%BA%E3%81%AB%E3%81%99%E3%82%8B\" >1.\u5206\u6790\u3092\u3059\u308b\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#2%E4%BB%AE%E8%AA%AC%E3%81%A8%E4%BA%8B%E5%AE%9F%E3%82%92%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\" >2.\u4eee\u8aac\u3068\u4e8b\u5b9f\u3092\u6bd4\u8f03\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#3CV%E3%81%AB%E8%BF%91%E3%81%84%E6%8C%87%E6%A8%99%E3%81%8B%E3%82%89%E8%A8%88%E7%94%BB%E3%82%92%E7%AB%8B%E3%81%A6%E3%82%8B\" >3.CV\u306b\u8fd1\u3044\u6307\u6a19\u304b\u3089\u8a08\u753b\u3092\u7acb\u3066\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#4_%E3%82%B5%E3%82%A4%E3%83%88%E6%94%B9%E5%96%84%E3%81%A8%E5%8A%B9%E6%9E%9C%E6%A4%9C%E8%A8%BC%E3%82%92%E7%B9%B0%E3%82%8A%E8%BF%94%E3%81%99\" >4. \u30b5\u30a4\u30c8\u6539\u5584\u3068\u52b9\u679c\u691c\u8a3c\u3092\u7e70\u308a\u8fd4\u3059<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%A7%E6%84%8F%E8%AD%98%E3%81%99%E3%81%B9%E3%81%8D%E8%80%83%E3%81%88%E6%96%B9%E3%81%A8%E3%81%AF%EF%BC%9F\" >EC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u610f\u8b58\u3059\u3079\u304d\u8003\u3048\u65b9\u3068\u306f\uff1f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#%E5%8F%8E%E7%9B%8A%E3%82%92%E6%9C%80%E5%A4%A7%E5%8C%96%E3%81%99%E3%82%8B\" >\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#%E8%B2%BB%E7%94%A8%E5%AF%BE%E5%8A%B9%E6%9E%9C%E3%82%92%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%99%E3%82%8B\" >\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6700\u9069\u5316\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#%E9%A1%A7%E5%AE%A2%E3%81%AE%E8%B3%BC%E8%B2%B7%E8%A1%8C%E5%8B%95%E3%82%92%E6%83%B3%E5%AE%9A%E3%81%99%E3%82%8B\" >\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u60f3\u5b9a\u3059\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%AB%E3%81%8A%E3%81%99%E3%81%99%E3%82%81%E3%81%AE%E3%83%84%E3%83%BC%E3%83%AB3%E9%81%B8%E3%80%90%E7%84%A1%E6%96%99%E3%81%82%E3%82%8A%E3%80%91\" >EC\u30b5\u30a4\u30c8\u5206\u6790\u306b\u304a\u3059\u3059\u3081\u306e\u30c4\u30fc\u30eb3\u9078\u3010\u7121\u6599\u3042\u308a\u3011<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#1_%E3%82%A2%E3%82%AF%E3%82%BB%E3%82%B9%E8%A7%A3%E6%9E%90%E3%83%84%E3%83%BC%E3%83%AB\" >1. \u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#2_%E3%83%92%E3%83%BC%E3%83%88%E3%83%9E%E3%83%83%E3%83%97%E3%83%84%E3%83%BC%E3%83%AB\" >2. \u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#3_AB%E3%83%86%E3%82%B9%E3%83%88%E3%83%84%E3%83%BC%E3%83%AB\" >3. A\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%82%92%E8%A1%8C%E3%81%86%E3%81%AA%E3%82%89%E3%83%84%E3%83%BC%E3%83%AB%E6%B4%BB%E7%94%A8%E3%81%8C%E5%8A%B9%E6%9E%9C%E7%9A%84\" >EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u884c\u3046\u306a\u3089\u30c4\u30fc\u30eb\u6d3b\u7528\u304c\u52b9\u679c\u7684<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/#EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AECVR%E5%90%91%E4%B8%8A%E3%81%AA%E3%82%89%E3%80%8Cawoo_AI%E3%80%8D\" >EC\u30b5\u30a4\u30c8\u306eCVR\u5411\u4e0a\u306a\u3089\u300cawoo AI\u300d<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E5%88%86%E6%9E%90%E3%81%AE%E9%87%8D%E8%A6%81%E6%80%A7\"><\/span><strong>EC\u30b5\u30a4\u30c8\u306b\u304a\u3051\u308b\u5206\u6790\u306e\u91cd\u8981\u6027<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u3067\u53ce\u76ca\u3084\u58f2\u4e0a\u91d1\u984d\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306f\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6b21\u306e\u3088\u3046\u306b\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3067\u306f\u5206\u304b\u3089\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u304c\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001EC\u30b5\u30a4\u30c8\u306e\u8ab2\u984c\u767a\u898b\u30fb\u6539\u5584\u306b\u5927\u3044\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u3069\u306e\u3088\u3046\u306a\u6d41\u5165\u7d4c\u8def\u3067EC\u30b5\u30a4\u30c8\u306b\u6d41\u5165\u3057\u3066\u3044\u308b\u304b<\/li>\n\n\n\n<li>\u3069\u306e\u30da\u30fc\u30b8\u304c\u591a\u304f\u898b\u3089\u308c\u3066\u3044\u308b\u304b<\/li>\n\n\n\n<li>\u3069\u306e\u30da\u30fc\u30b8\u3092\u898b\u305f\u3089\u8cfc\u5165\u7387\u304c\u9ad8\u307e\u308b\u306e\u304b<\/li>\n\n\n\n<li>\u3069\u306e\u30da\u30fc\u30b8\u3092\u898b\u305f\u3089\u96e2\u8131\u7387\u304c\u9ad8\u3044\u306e\u304b<\/li>\n<\/ul>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u30c7\u30fc\u30bf\u89e3\u6790\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30b9\u30de\u30db\u304b\u3089\u306e\u30a2\u30af\u30bb\u30b9\u304c\u591a\u3044\u306e\u306b\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u6700\u9069\u5316\u304c\u3067\u304d\u3066\u3044\u306a\u304b\u3063\u305f<\/li>\n\n\n\n<li>A\u5546\u54c1\u3092\u898b\u305f\u4eba\u306e\u591a\u304f\u306fB\u5546\u54c1\u30da\u30fc\u30b8\u306b\u3082\u8a2a\u308c\u3066\u3044\u308b<\/li>\n\n\n\n<li>\u96e2\u8131\u7387\u304c\u9ad8\u3044\u307a\u30fc\u30b8\u306b\u306f\u4ed6\u306e\u30da\u30fc\u30b8\u306b\u8a98\u5c0e\u3059\u308b\u30ea\u30f3\u30af\u304c\u306a\u304b\u3063\u305f<\/li>\n<\/ul>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001EC\u30b5\u30a4\u30c8\u306e\u8ab2\u984c\u3092\u6d17\u3044\u51fa\u3057\u3066\u6539\u5584\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u3001\u5229\u76ca\u3084\u58f2\u4e0a\u3092\u4f38\u3070\u3059EC\u30b5\u30a4\u30c8\u306e\u69cb\u7bc9\u304c\u53ef\u80fd\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%A7%E6%AC%A0%E3%81%8B%E3%81%9B%E3%81%AA%E3%81%843%E3%81%A4%E3%81%AE%E6%89%8B%E6%B3%95\"><\/span><strong>EC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u6b20\u304b\u305b\u306a\u30443\u3064\u306e\u624b\u6cd5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u6b20\u304b\u305b\u306a\u30443\u3064\u306e\u624b\u6cd5\u306f\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u7af6\u5408\u30fb\u95a2\u9023\u30b5\u30a4\u30c8\u3068\u6bd4\u8f03\u3059\u308b<\/strong><\/li>\n\n\n\n<li><strong>\u6642\u7cfb\u5217\u3067\u5206\u6790\u3059\u308b<\/strong><\/li>\n\n\n\n<li><strong>MECE\u5206\u6790\u3067\u6f0f\u308c\u30fb\u30c0\u30d6\u308a\u3092\u7121\u304f\u3059<\/strong><\/li>\n<\/ol>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u624b\u6cd5\u3064\u3044\u3066\u7406\u89e3\u5ea6\u304c\u4f4e\u3044\u3068\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u65bd\u7b56\u304c\u7121\u610f\u5473\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u4e0a\u8a18\u306e\u624b\u6cd5\u3092\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E7%AB%B6%E5%90%88%E3%83%BB%E9%96%A2%E9%80%A3%E3%82%B5%E3%82%A4%E3%83%88%E3%81%A8%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\"><\/span>1. \u7af6\u5408\u30fb\u95a2\u9023\u30b5\u30a4\u30c8\u3068\u6bd4\u8f03\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u3001\u7af6\u5408\u30fb\u95a2\u9023\u30b5\u30a4\u30c8\u3068\u306e\u6bd4\u8f03\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u7af6\u5408\u4ed6\u793e\u306e\u6226\u7565\u3084\u6210\u529f\u4e8b\u4f8b\u3092\u628a\u63e1\u3057\u3001\u81ea\u793e\u306e\u65bd\u7b56\u306b\u6d3b\u304b\u305b\u308b\u304b\u3089\u3067\u3059\u3002\u7af6\u5408\u30b5\u30a4\u30c8\u306e\u5546\u54c1\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u3084\u4fa1\u683c\u8a2d\u5b9a\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u624b\u6cd5\u306a\u3069\u3092\u8abf\u67fb\u3059\u308c\u3070\u3001\u81ea\u793e\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3084\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3092\u898b\u3064\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5185\u306b\u306f\u3001\u540c\u3058\u3088\u3046\u306a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u304f\u5b58\u5728\u3057\u307e\u3059\u3002\u305d\u306e\u4e2d\u3067\u9078\u3093\u3067\u3082\u3089\u3046\u306b\u306f\u3001\u81ea\u793e\u306b\u3057\u304b\u306a\u3044\u4fa1\u5024\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E6%99%82%E7%B3%BB%E5%88%97%E3%81%A7%E5%88%86%E6%9E%90%E3%81%99%E3%82%8B\"><\/span>2. \u6642\u7cfb\u5217\u3067\u5206\u6790\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3067\u306f\u3001\u30c7\u30fc\u30bf\u3092\u6642\u7cfb\u5217\u3067\u5206\u6790\u3059\u308b\u3053\u3068\u3082\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u6642\u9593\u306e\u7d4c\u904e\u306b\u4f34\u3046\u5909\u5316\u3084\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308b\u3068\u3001Web\u30b5\u30a4\u30c8\u306e\u6210\u9577\u3084\u8ab2\u984c\u304c\u628a\u63e1\u3067\u304d\u3001\u9069\u5207\u306a\u65bd\u7b56\u304c\u7acb\u6848\u3067\u304d\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6642\u7cfb\u5217\u5206\u6790\u306b\u306f\u3001\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u5c06\u6765\u306e\u4e88\u6e2c\u3092\u884c\u3046\u65b9\u6cd5\u3084\u3001\u6642\u9593\u306e\u7d4c\u904e\u306b\u4f34\u3046\u6307\u6a19\u306e\u5909\u5316\u3092\u628a\u63e1\u3059\u308b\u30c8\u30ec\u30f3\u30c9\u5206\u6790\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30bb\u30fc\u30eb\u30b9\u30c7\u30fc\u30bf\u3084\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6708\u3084\u5b63\u7bc0\u3054\u3068\u306b\u5206\u6790\u3057\u3001\u9700\u8981\u306e\u5909\u52d5\u3084\u58f2\u4e0a\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u96c6\u3081\u305f\u5206\u6790\u7d50\u679c\u3092\u3082\u3068\u306b\u3001\u5b63\u7bc0\u306b\u5fdc\u3058\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u5728\u5eab\u7ba1\u7406\u306e\u6700\u9069\u5316\u306a\u3069\u3001\u6226\u7565\u7684\u306a\u65bd\u7b56\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_MECE%E5%88%86%E6%9E%90%E3%81%A7%E6%BC%8F%E3%82%8C%E3%83%BB%E3%83%80%E3%83%96%E3%82%8A%E3%82%92%E7%84%A1%E3%81%8F%E3%81%99\"><\/span>3. MECE\u5206\u6790\u3067\u6f0f\u308c\u30fb\u30c0\u30d6\u308a\u3092\u7121\u304f\u3059<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>MECE\u3068\u306f\u3001Mutually Exclusive Collectively Exhaustive\u306e\u7565\u8a9e\u3067\u3001\u6f0f\u308c\u3084\u30c0\u30d6\u308a\u3092\u7121\u304f\u3059\u305f\u3081\u306e\u65b9\u6cd5\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u3001\u554f\u984c\u89e3\u6c7a\u3084\u5206\u6790\u306e\u67a0\u7d44\u307f\u3092\u6574\u7406\u3057\u3001\u6f0f\u308c\u3084\u30c0\u30d6\u308a\u3092\u7121\u304f\u3059\u306b\u306f\u3001MECE\u5206\u6790\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>MECE\u5206\u6790\u3067\u306f\u3001\u5bfe\u8c61\u3092\u76f8\u4e92\u306b\u72ec\u7acb\u3057\u3001\u304b\u3064\u7db2\u7f85\u7684\u306a\u30ab\u30c6\u30b4\u30ea\u306b\u5206\u985e\u3057\u3001\u30c7\u30fc\u30bf\u3084\u60c5\u5831\u3092\u6574\u7406\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u3001\u58f2\u4e0a\u306e\u8981\u56e0\u3092MECE\u5206\u6790\u3059\u308b\u3068\u4e0b\u8a18\u306e\u3088\u3046\u306a\u624b\u9806\u3092\u8e0f\u307f\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30fb\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u306e\u5206\u6790<br>\u30fb\u8ca9\u4fc3\u65bd\u7b56\u306e\u5206\u6790<br>\u30fb\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u5206\u6790<\/p>\n\n\n\n<p>MECE\u5206\u6790\u306f\u3001\u8907\u96d1\u306a\u30c7\u30fc\u30bf\u3084\u60c5\u5831\u3092\u6574\u7406\u3057\u3001\u6d1e\u5bdf\u3092\u5f97\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u624b\u6cd5\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u306f\u3001\u7af6\u5408\u30fb\u95a2\u9023\u30b5\u30a4\u30c8\u3068\u306e\u6bd4\u8f03\u3001\u6642\u7cfb\u5217\u5206\u6790\u3001\u305d\u3057\u3066MECE\u5206\u6790\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u52b9\u679c\u7684\u306a\u6226\u7565\u7acb\u6848\u3084\u65bd\u7b56\u6539\u5584\u3092\u884c\u3044\u3001CVR\u306e\u5411\u4e0a\u3092\u56f3\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AE%E5%88%86%E6%9E%90%E3%81%AB%E5%BF%85%E8%A6%81%E3%81%AA12%E3%81%AE%E6%8C%87%E6%A8%99\"><\/span>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u5fc5\u8981\u306a12\u306e\u6307\u6a19<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u624b\u6cd5\u306b\u3064\u3044\u3066\u7406\u89e3\u3057\u305f\u6b21\u306f\u3001\u6307\u6a19\u3082\u628a\u63e1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u6307\u6a19\u3092\u7406\u89e3\u3057\u3066\u304a\u304f\u3068\u3001\u3069\u3053\u3092\u5206\u6790\u3057\u3066\u3069\u3093\u306a\u5bfe\u7b56\u304c\u5fc5\u8981\u306a\u306e\u304b\u660e\u78ba\u306b\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u306b\u5fc5\u8981\u306a\u6307\u6a19\u306f\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u58f2\u4e0a<\/strong><\/li>\n\n\n\n<li><strong>\u30a2\u30af\u30bb\u30b9\u6570<\/strong><\/li>\n\n\n\n<li><strong>CVR<\/strong><\/li>\n\n\n\n<li><strong>1\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1<\/strong><\/li>\n\n\n\n<li><strong>LTV\uff08\u751f\u6daf\u9867\u5ba2\u5358\u4fa1\uff09<\/strong><\/li>\n\n\n\n<li><strong>\u76f4\u5e30\u7387<\/strong><\/li>\n\n\n\n<li><strong>\u96e2\u8131\u7387<\/strong><\/li>\n\n\n\n<li><strong>\u30ea\u30d4\u30fc\u30c8\u7387<\/strong><\/li>\n\n\n\n<li><strong>\u6d41\u5165\u7d4c\u8def<\/strong><\/li>\n\n\n\n<li><strong>ROAS\uff08\u7dcf\u8cc7\u7523\u5229\u76ca\u7387\uff09<\/strong><\/li>\n\n\n\n<li><strong>ROI\uff08\u6295\u8cc7\u5229\u76ca\u7387\uff09<\/strong><\/li>\n\n\n\n<li><strong>CPA\uff08\u9867\u5ba2\u7372\u5f97\uff09<\/strong><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E5%A3%B2%E4%B8%8A\"><\/span>1. \u58f2\u4e0a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u3001\u58f2\u4e0a\u306f\u6700\u3082\u91cd\u8981\u306a\u6307\u6a19\u306e\u3072\u3068\u3064\u3067\u3059\u3002\u58f2\u4e0a\u306e\u63a8\u79fb\u3092\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u679c\u3084\u6210\u9577\u3092\u8a55\u4fa1\u3067\u304d\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u58f2\u4e0a\u306e\u5206\u6790\u3067\u306f\u3001\u65e5\u6b21\u3001\u9031\u6b21\u3001\u6708\u6b21\u3001\u5e74\u6b21\u306e\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3057\u3001\u30c8\u30ec\u30f3\u30c9\u3084\u5b63\u7bc0\u6027\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u58f2\u4e0a\u3092\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u3084\u8ca9\u4fc3\u65bd\u7b56\u306a\u3069\u306e\u8981\u7d20\u306b\u7d10\u4ed8\u3051\u3066\u5206\u6790\u3059\u308c\u3070\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u65bd\u7b56\u3084\u6539\u5584\u70b9\u304c\u7279\u5b9a\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E3%82%A2%E3%82%AF%E3%82%BB%E3%82%B9%E6%95%B0\"><\/span>2. \u30a2\u30af\u30bb\u30b9\u6570<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u306b\u304a\u3044\u3066\u3001\u30a2\u30af\u30bb\u30b9\u6570\u306f\u30b5\u30a4\u30c8\u306e\u96c6\u5ba2\u529b\u3084\u8a8d\u77e5\u5ea6\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u30a2\u30af\u30bb\u30b9\u6570\u306e\u5206\u6790\u3067\u306f\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30c7\u30fc\u30bf\u3084\u5404\u30da\u30fc\u30b8\u306e\u95b2\u89a7\u6570\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u7d4c\u8def\u306a\u3069\u3092\u628a\u63e1\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3068\u304f\u306b\u3001\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u306e\u7372\u5f97\u3084SEO\u5bfe\u7b56\u306e\u52b9\u679c\u3092\u8a55\u4fa1\u3059\u308b\u3046\u3048\u3067\u91cd\u8981\u306a\u60c5\u5831\u3067\u3059\u3002\u30a2\u30af\u30bb\u30b9\u6570\u306e\u5909\u52d5\u3084\u50be\u5411\u3092\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u96c6\u5ba2\u65bd\u7b56\u306e\u6539\u5584\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u898b\u76f4\u3057\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_CVR%EF%BC%88%E3%82%B3%E3%83%B3%E3%83%90%E3%83%BC%E3%82%B8%E3%83%A7%E3%83%B3%E3%83%AC%E3%83%BC%E3%83%88%EF%BC%89\"><\/span>3. CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>CVR\u306fEC\u30b5\u30a4\u30c8\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3042\u308a\u3001\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u5b9f\u969b\u306b\u8cfc\u5165\u3084\u76ee\u7684\u306e\u884c\u52d5\u3092\u3068\u3063\u305f\u5272\u5408\u3092\u793a\u3057\u307e\u3059\u3002CVR\u306e\u5206\u6790\u3067\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u5b9a\u7fa9\u3084\u76ee\u6a19\u8a2d\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002CVR\u3092\u7b97\u51fa\u3059\u308b\u3068\u304d\u306f\u4e0b\u8a18\u306e\u5f0f\u3067\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u00f7\u30e6\u30fc\u30b6\u30fc\u6570<br>\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u00f7\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/p>\n\n\n\n<p>\u4e0a\u8a18\u306e\u8a08\u7b97\u5f0f\u3092\u4f7f\u7528\u3057\u3066\u3001\u7570\u306a\u308b\u30da\u30fc\u30b8\u3084\u30bb\u30b0\u30e1\u30f3\u30c8\u3054\u3068\u306eCVR\u3092\u6bd4\u8f03\u3059\u308c\u3070\u3001\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u304c\u7279\u5b9a\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_1%E4%BA%BA%E3%81%82%E3%81%9F%E3%82%8A%E3%81%AE%E9%A1%A7%E5%AE%A2%E5%8D%98%E4%BE%A1\"><\/span>4. 1\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>1\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u52b9\u7387\u3084\u53ce\u76ca\u6027\u3092\u8a55\u4fa1\u3059\u308b\u3046\u3048\u3067\u5fc5\u8981\u306a\u6307\u6a19\u3067\u3059\u30021\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1\u306e\u5206\u6790\u3067\u306f\u3001\u5e73\u5747\u8cfc\u5165\u984d\u3084\u5e73\u5747\u6ce8\u6587\u6570\u3001\u30af\u30ed\u30b9\u30bb\u30eb\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u52b9\u679c\u306a\u3069\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u7570\u306a\u308b\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u9867\u5ba2\u5358\u4fa1\u3092\u6bd4\u8f03\u3059\u308c\u3070\u3001\u53ce\u76ca\u6027\u306e\u9ad8\u3044\u6226\u7565\u3092\u7acb\u6848\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002\u4eee\u306b1\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u5358\u4fa1\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u3084\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306e\u4fc3\u9032\u3001\u5546\u54c1\u306e\u30d0\u30f3\u30c9\u30eb\u8ca9\u58f2\u306a\u3069\u306e\u65bd\u7b56\u3092\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_LTV%EF%BC%88%E7%94%9F%E6%B6%AF%E9%A1%A7%E5%AE%A2%E5%8D%98%E4%BE%A1%EF%BC%89\"><\/span>5. LTV\uff08\u751f\u6daf\u9867\u5ba2\u5358\u4fa1\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>LTV\u3068\u306f\u3001\u9867\u5ba2\u306e\u751f\u6daf\u4fa1\u5024\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002LTV\u306e\u5206\u6790\u3067\u306f\u3001\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u7387\u3084\u5e73\u5747\u8cfc\u5165\u983b\u5ea6\u3001\u5e73\u5747\u8cfc\u5165\u671f\u9593\u306a\u3069\u3092\u8003\u616e\u3057\u3001\u9867\u5ba2\u306e\u7d99\u7d9a\u7684\u306a\u53ce\u76ca\u6027\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002\u9867\u5ba2\u306eLTV\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3084\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u9032\u3059\u308b\u65bd\u7b56\u3001\u30af\u30ed\u30b9\u30bb\u30eb\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u306a\u3069\u306e\u6226\u7565\u304c\u91cd\u8981\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_%E7%9B%B4%E5%B8%B0%E7%8E%87\"><\/span>6. \u76f4\u5e30\u7387<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u76f4\u5e30\u7387\u306f\u3001EC\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c1\u30da\u30fc\u30b8\u306e\u307f\u3067\u96e2\u8131\u3059\u308b\u5272\u5408\u3092\u793a\u3057\u307e\u3059\u3002\u76f4\u5e30\u7387\u306e\u9ad8\u3055\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u9b45\u529b\u306b\u554f\u984c\u304c\u3042\u308b\u5834\u5408\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u76f4\u5e30\u7387\u306e\u5206\u6790\u3067\u306f\u3001\u76f4\u5e30\u7387\u306e\u9ad8\u3044\u30da\u30fc\u30b8\u3084\u5165\u53e3\u30da\u30fc\u30b8\u3092\u7279\u5b9a\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3001\u8ab2\u984c\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u6539\u5584\u306e\u305f\u3081\u306b\u306f\u3001\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u901f\u5ea6\u306e\u6700\u9069\u5316\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6539\u5584\u3001\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u6539\u5584\u306a\u3069\u306e\u65bd\u7b56\u3092\u691c\u8a0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_%E9%9B%A2%E8%84%B1%E7%8E%87\"><\/span><strong>7. \u96e2\u8131\u7387<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u96e2\u8131\u7387\u306f\u3001EC\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u3092\u96e2\u8131\u3059\u308b\u5272\u5408\u306e\u3053\u3068\u3067\u3059\u3002\u76f4\u5e30\u7387\u3068\u7570\u306a\u308a\u3001\u96e2\u8131\u7387\u306f\u30da\u30fc\u30b8\u3054\u3068\u306b\u96c6\u8a08\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u3042\u308b\u30da\u30fc\u30b8\u3067\u96e2\u8131\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u304f\u3001\u3042\u308b\u30da\u30fc\u30b8\u3067\u306f\u6b21\u306b\u9032\u3093\u3067\u304f\u308c\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u306a\u3069\u3001\u30da\u30fc\u30b8\u5225\u306e\u8ab2\u984c\u3092\u628a\u63e1\u3057\u3084\u3059\u3044\u3053\u3068\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u96e2\u8131\u7387\u306e\u9ad8\u3044\u30da\u30fc\u30b8\u3092\u6539\u5584\u3059\u308c\u3070\u3001EC\u30b5\u30a4\u30c8\u306e\u56de\u904a\u6027\u304c\u9ad8\u307e\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u30da\u30fc\u30b8\u3084\u5546\u54c1\u3092\u898b\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u3001CVR\u6539\u5584\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_%E6%B5%81%E5%85%A5%E7%B5%8C%E8%B7%AF\"><\/span><strong>8. \u6d41\u5165\u7d4c\u8def<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6d41\u5165\u7d4c\u8def\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u793e\u30b5\u30a4\u30c8\u306b\u9077\u79fb\u3057\u3066\u304d\u305f\u304b\u3092\u628a\u63e1\u3067\u304d\u308b\u9805\u76ee\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e3b\u306a\u6d41\u5165\u7d4c\u8def\u306f\u4ee5\u4e0b\u306e\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\uff09<\/li>\n\n\n\n<li>\u5e83\u544a\u6d41\u5165<\/li>\n\n\n\n<li>SNS<\/li>\n\n\n\n<li>\u53c2\u7167\u30b5\u30a4\u30c8<\/li>\n<\/ul>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30a2\u30af\u30bb\u30b9\u7d4c\u8def\u306e\u3046\u3061\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u306e\u6d41\u5165\u304c\u5c11\u306a\u3044\u3068\u304d\u306f\u3001SEO\u5bfe\u7b56\u3092\u884c\u3046\u3053\u3068\u3067\u6539\u5584\u3067\u304d\u307e\u3059\u3002Web\u5e83\u544a\u7d4c\u7531\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c\u5c11\u306a\u3044\u5834\u5408\u306f\u3001\u5e83\u544a\u8a2d\u5b9a\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_%E3%83%AA%E3%83%94%E3%83%BC%E3%83%88%E7%8E%87\"><\/span>9. \u30ea\u30d4\u30fc\u30c8\u7387<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30ea\u30d4\u30fc\u30c8\u7387\u306f\u3001\u9867\u5ba2\u306e\u518d\u8cfc\u5165\u7387\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3067\u306f\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3060\u3051\u3067\u306a\u304f\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u3059\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5206\u6790\u3067\u306f\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306e\u5272\u5408\u3084\u983b\u5ea6\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u307e\u3067\u306e\u671f\u9593\u306a\u3069\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u9ad8\u3055\u306f\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u9ad8\u3055\u3092\u793a\u3059\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u3059\u306b\u306f\u3001\u9867\u5ba2\u3078\u306e\u512a\u5f85\u3084\u7279\u5178\u306e\u63d0\u4f9b\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306a\u3069\u304c\u52b9\u679c\u7684\u306a\u65bd\u7b56\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_ROAS%EF%BC%88%E7%B7%8F%E8%B3%87%E7%94%A3%E5%88%A9%E7%9B%8A%E7%8E%87%EF%BC%89\"><\/span>10. ROAS\uff08\u7dcf\u8cc7\u7523\u5229\u76ca\u7387\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>ROAS\uff08\u7dcf\u8cc7\u7523\u5229\u76ca\u7387\uff09\u306f\u3001\u5e83\u544a\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u679c\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059\u3002ROAS\u306e\u5206\u6790\u3067\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u30b3\u30b9\u30c8\u3068\u58f2\u4e0a\u3092\u6bd4\u8f03\u3057\u3001\u5e83\u544a\u306e\u53ce\u76ca\u6027\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9ad8\u3044ROAS\u306f\u5e83\u544a\u4e88\u7b97\u306e\u6700\u9069\u5316\u3084\u5e83\u544a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6539\u5584\u3092\u793a\u3057\u307e\u3059\u3002ROAS\u3092\u5411\u4e0a\u3055\u305b\u308b\u306b\u306f\u3001\u660e\u78ba\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u9078\u5b9a\u3084\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6700\u9069\u5316\u3001\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u9069\u5207\u306a\u9078\u629e\u306a\u3069\u304c\u91cd\u8981\u306a\u65bd\u7b56\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_ROI%EF%BC%88%E6%8A%95%E8%B3%87%E5%88%A9%E7%9B%8A%E7%8E%87%EF%BC%89\"><\/span>11. ROI\uff08\u6295\u8cc7\u5229\u76ca\u7387\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>ROI\uff08\u6295\u8cc7\u5229\u76ca\u7387\uff09\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u5168\u4f53\u306e\u53ce\u76ca\u6027\u3092\u8a55\u4fa1\u3059\u308b\u6307\u6a19\u3067\u3059\u3002ROI\u306e\u5206\u6790\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3068\u305d\u3053\u304b\u3089\u5f97\u3089\u308c\u308b\u58f2\u4e0a\u3084\u5229\u76ca\u3092\u6bd4\u8f03\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>ROI\u306e\u9ad8\u3055\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u53ce\u76ca\u6027\u3084\u52b9\u679c\u3092\u793a\u3059\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002ROI\u3092\u5411\u4e0a\u3055\u305b\u308b\u306b\u306f\u3001\u52b9\u679c\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u9078\u629e\u3068\u6700\u9069\u5316\u3001\u30b3\u30b9\u30c8\u524a\u6e1b\u306e\u65bd\u7b56\u3001\u52b9\u679c\u6e2c\u5b9a\u306e\u7cbe\u5ea6\u5411\u4e0a\u306a\u3069\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_CPA\"><\/span><strong>12. CPA<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>CPA\u306f\u3001\u300cCost Per Action\uff08\u30b3\u30b9\u30c8\u30d1\u30fc\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u300d\u306e\u7565\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u30a2\u30af\u30b7\u30e7\u30f3\u306e\u5358\u4fa1\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u4e00\u822c\u7684\u306b\u306f\u3001\u5e83\u544a\u5229\u7528\u6642\u306b\u7528\u3044\u3089\u308c\u308b\u6307\u6a19\u3067\u3001EC\u30b5\u30a4\u30c8\u3067\u306f\u5e83\u544a\u306b\u304a\u3051\u308b\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u3092\u6307\u3059\u9805\u76ee\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3064\u307e\u308a\u3001\u3044\u304f\u3089\u306e\u5e83\u544a\u8cbb\u3067\u3069\u308c\u3060\u3051\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3092\u7372\u5f97\u3067\u304d\u305f\u304b\u3092\u628a\u63e1\u3067\u304d\u308b\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>CPA\u306e\u7b97\u51fa\u65b9\u6cd5\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><div class=\"table-responsive\"><table><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>CPA = \u5e83\u544a\u8cbb\u7528\/\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570<\/strong><\/td><\/tr><\/tbody><\/table><\/div><\/figure>\n\n\n\n<p>CPA\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u5c11\u306a\u3044\u30b3\u30b9\u30c8\u3067\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u53cd\u5bfe\u306b\u3001CPA\u304c\u9ad8\u3044\u5834\u5408\u306f\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u65bd\u7b56\u3092\u884c\u308f\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>CPA\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e83\u544a\u8a2d\u5b9a\u306e\u898b\u76f4\u3057\u3084\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6700\u9069\u5316\u3001LP\u306e\u6539\u5584\u3001A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u8a66\u884c\u932f\u8aa4\u304c\u5fc5\u8981\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%82%92%E5%AE%9F%E6%96%BD%E3%81%99%E3%82%8B4%E3%81%A4%E3%81%AE%E3%82%B9%E3%83%86%E3%83%83%E3%83%97\"><\/span>EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b4\u3064\u306e\u30b9\u30c6\u30c3\u30d7<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5b9f\u969b\u306bEC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u624b\u6bb5\u306f\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u5206\u6790\u3092\u3059\u308b\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/strong><\/li>\n\n\n\n<li><strong>\u4eee\u8aac\u3068\u4e8b\u5b9f\u3092\u6bd4\u8f03\u3059\u308b<\/strong><\/li>\n\n\n\n<li><strong>CV\u306b\u8fd1\u3044\u6307\u6a19\u304b\u3089\u8a08\u753b\u3092\u7acb\u3066\u308b<\/strong><\/li>\n\n\n\n<li><strong>\u30b5\u30a4\u30c8\u6539\u5584\u3068\u52b9\u679c\u691c\u8a3c\u3092\u7e70\u308a\u8fd4\u3059<\/strong><\/li>\n<\/ol>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u624b\u6cd5\u3068\u6307\u6a19\u3060\u3051\u3067\u306a\u304f\u3001\u624b\u6bb5\u3082\u7406\u89e3\u3067\u304d\u308c\u3070\u3001\u6226\u7565\u7684\u304b\u3064\u52b9\u679c\u7684\u306a\u8abf\u67fb\u304c\u3067\u304d\u307e\u3059\u3002EC\u30b5\u30a4\u30c8\u904b\u55b6\u8005\u3084Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1%E5%88%86%E6%9E%90%E3%82%92%E3%81%99%E3%82%8B%E7%9B%AE%E7%9A%84%E3%82%92%E6%98%8E%E7%A2%BA%E3%81%AB%E3%81%99%E3%82%8B\"><\/span>1.\u5206\u6790\u3092\u3059\u308b\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u3046\u3048\u3067\u3001\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u305d\u3082\u305d\u3082\u3001\u76ee\u7684\u304c\u660e\u78ba\u306b\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u306a\u3044\u3068\u3001\u4f55\u3092\u5206\u6790\u3059\u308b\u306e\u304b\u6c7a\u3081\u3089\u308c\u307e\u305b\u3093\u3002\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b\u3068\u304d\u306f\u3001\u58f2\u4e0a\u306e\u5411\u4e0a\u3084CVR\u306e\u6539\u5584\u3001\u9867\u5ba2\u306e\u7372\u5f97\u306a\u3069\u3001\u7279\u5b9a\u306e\u6210\u679c\u3084\u8ab2\u984c\u306b\u95a2\u3057\u3066\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2%E4%BB%AE%E8%AA%AC%E3%81%A8%E4%BA%8B%E5%AE%9F%E3%82%92%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\"><\/span>2.\u4eee\u8aac\u3068\u4e8b\u5b9f\u3092\u6bd4\u8f03\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3067\u306f\u3001\u4eee\u8aac\u3068\u4e8b\u5b9f\u306e\u6bd4\u8f03\u304c\u91cd\u8981\u3067\u3059\u3002\u4eee\u8aac\u3067\u306f\u3001\u7279\u5b9a\u306e\u8ab2\u984c\u3084\u8aac\u660e\u3092\u4eee\u5b9a\u3057\u305f\u63a8\u6e2c\u3092\u884c\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u5546\u54c1\u30da\u30fc\u30b8\u306e\u6539\u5584\u304cCVR\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u300d\u3068\u3044\u3046\u4eee\u8aac\u3092\u7acb\u3066\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4eee\u8aac\u3092\u691c\u8a3c\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u9069\u5207\u306a\u6307\u6a19\u3092\u9078\u5b9a\u3057\u3001\u5b9f\u969b\u306e\u30c7\u30fc\u30bf\u3068\u6bd4\u8f03\u3057\u306a\u304f\u3066\u306f\u3044\u3051\u307e\u305b\u3093\u3002EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3067\u306f\u3001\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u3084\u5206\u6790\u3092\u901a\u3058\u3066\u3001\u4eee\u8aac\u306e\u59a5\u5f53\u6027\u3084\u5f71\u97ff\u5ea6\u3092\u628a\u63e1\u3057\u3001\u6709\u52b9\u306a\u6539\u5584\u65bd\u7b56\u3092\u5c0e\u304d\u51fa\u3059\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3CV%E3%81%AB%E8%BF%91%E3%81%84%E6%8C%87%E6%A8%99%E3%81%8B%E3%82%89%E8%A8%88%E7%94%BB%E3%82%92%E7%AB%8B%E3%81%A6%E3%82%8B\"><\/span>3.CV\u306b\u8fd1\u3044\u6307\u6a19\u304b\u3089\u8a08\u753b\u3092\u7acb\u3066\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3067\u306f\u3001CV\u306b\u76f4\u7d50\u3059\u308b\u6307\u6a19\u304b\u3089\u8a08\u753b\u3092\u7acb\u3066\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u58f2\u4e0a\u3084\u30a2\u30af\u30bb\u30b9\u6570\u3001CVR\u3001\u9867\u5ba2\u5358\u4fa1\u3001LTV\u306a\u3069\u306e\u6307\u6a19\u306f\u3001\u30b5\u30a4\u30c8\u306e\u6210\u679c\u3084\u53ce\u76ca\u6027\u306b\u76f4\u7d50\u3059\u308b\u91cd\u8981\u306a\u8981\u7d20\u3060\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u3082\u3068\u306b\u3001\u554f\u984c\u306e\u7279\u5b9a\u3084\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u3001\u6539\u5584\u65bd\u7b56\u306e\u8a08\u753b\u3092\u7acb\u3066\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001CVR\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6539\u5584\u3092\u91cd\u8996\u3059\u308b\u306a\u3069\u306e\u65bd\u7b56\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u52b9\u679c\u3092\u3088\u308a\u9ad8\u3081\u308b\u306b\u306f\u3001\u672c\u8a18\u4e8b\u3067\u89e3\u8aac\u3057\u305f\u624b\u6bb5\u304c\u3059\u3079\u3066\u5fc5\u8981\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u901a\u3058\u3066\u3001\u58f2\u308a\u4e0a\u3052\u3092\u4f38\u3070\u3059\u305f\u3081\u306b\u3082\u4e01\u5be7\u306b\u5b9f\u65bd\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%E3%82%B5%E3%82%A4%E3%83%88%E6%94%B9%E5%96%84%E3%81%A8%E5%8A%B9%E6%9E%9C%E6%A4%9C%E8%A8%BC%E3%82%92%E7%B9%B0%E3%82%8A%E8%BF%94%E3%81%99\"><\/span><strong>4. \u30b5\u30a4\u30c8\u6539\u5584\u3068\u52b9\u679c\u691c\u8a3c\u3092\u7e70\u308a\u8fd4\u3059<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u6210\u679c\u3092\u9ad8\u3081\u3066\u3044\u304f\u306b\u306fPDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>PDCA\u30b5\u30a4\u30af\u30eb\u3068\u306f\u3001\u300cPlan\uff08\u8a08\u753b\uff09\u300d\u3001\u300cDo\uff08\u5b9f\u884c\uff09\u300d\u3001\u300cCheck\uff08\u8a55\u4fa1\uff09\u300d\u3001\u300cAction\uff08\u6539\u5584\uff09\u300d\u306e\u4e00\u9023\u306e\u30b5\u30a4\u30af\u30eb\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3057\u3066\u6e80\u8db3\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5e38\u306b\u30b5\u30a4\u30c8\u306e\u6539\u5584\u3068\u52b9\u679c\u691c\u8a3c\u3092\u7d99\u7d9a\u7684\u306b\u7e70\u308a\u8fd4\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5e02\u5834\u3084\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306f\u5909\u5316\u3057\u7d9a\u3051\u308b\u305f\u3081\u3001PDCA\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u30b5\u30a4\u30c8\u306e\u72b6\u614b\u3092\u6700\u65b0\u306b\u4fdd\u3061\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u65bd\u7b56\u3092\u8b1b\u3058\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%A7%E6%84%8F%E8%AD%98%E3%81%99%E3%81%B9%E3%81%8D%E8%80%83%E3%81%88%E6%96%B9%E3%81%A8%E3%81%AF%EF%BC%9F\"><\/span><strong>EC\u30b5\u30a4\u30c8\u5206\u6790\u3067\u610f\u8b58\u3059\u3079\u304d\u8003\u3048\u65b9\u3068\u306f\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u3053\u3053\u304b\u3089\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3084\u6539\u5584\u306b\u304a\u3044\u3066\u3001\u610f\u8b58\u3057\u305f\u3044\u8003\u3048\u65b9\u30923\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b<\/li>\n\n\n\n<li>\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6700\u9069\u5316\u3059\u308b<\/li>\n\n\n\n<li>\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u60f3\u5b9a\u3059\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u9806\u306b\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%8F%8E%E7%9B%8A%E3%82%92%E6%9C%80%E5%A4%A7%E5%8C%96%E3%81%99%E3%82%8B\"><\/span>\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3057\u3066\u6539\u5584\u3059\u308b\u76ee\u7684\u306f\u3001\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5229\u76ca\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u3001\u3069\u306e\u6307\u6a19\u3092\u5411\u4e0a\u3055\u305b\u308b\u3079\u304d\u304b\u3001\u305d\u306e\u305f\u3081\u306b\u306fEC\u30b5\u30a4\u30c8\u3092\u3069\u306e\u3088\u3046\u306b\u6539\u5584\u3059\u308b\u3079\u304d\u304b\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u69cb\u6210\u3059\u308b\u8981\u7d20\u306f\u3001\u6b21\u306e3\u3064\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u58f2\u4e0a = \u30a2\u30af\u30bb\u30b9\u6570 \u00d7 CVR \u00d7 \u8cfc\u5165\u5358\u4fa1<\/strong><\/p>\n\n\n\n<p>\u3064\u307e\u308a\u3001\u8a2a\u554f\u8005\u6570\u3092\u5897\u3084\u3059\u3001CVR\u3092\u5411\u4e0a\u3055\u305b\u308b\u3001\u8cfc\u5165\u5358\u4fa1\u3092\u4e0a\u3052\u308b\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u58f2\u4e0a\u306b\u8ca2\u732e\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3069\u3093\u306a\u65bd\u7b56\u304c\u5fc5\u8981\u306b\u306a\u308b\u304b\u3092\u691c\u8a0e\u3059\u308c\u3070\u3001\u81ea\u793e\u306eEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u30fb\u6539\u5584\u3059\u3079\u304d\u7b87\u6240\u304c\u898b\u3048\u3066\u304f\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E8%B2%BB%E7%94%A8%E5%AF%BE%E5%8A%B9%E6%9E%9C%E3%82%92%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%99%E3%82%8B\"><\/span>\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6700\u9069\u5316\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u306e\u53ce\u76ca\u3092\u5897\u3084\u3059\u3068\u306a\u308b\u3068\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u3053\u3068\u306b\u6ce8\u76ee\u3057\u304c\u3061\u3067\u3059\u304c\u3001\u904b\u55b6\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3084\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u524d\u8ff0\u3057\u305f\u58f2\u4e0a\u306e\u65b9\u7a0b\u5f0f\u306b\u306f\u3001\u904b\u55b6\u30b3\u30b9\u30c8\u306e\u8981\u7d20\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u5e83\u544a\u8cbb\u3067\u3042\u308c\u3070ROI\u3084ROAS\u306a\u3069\u306e\u6307\u6a19\u3092\u6e2c\u308a\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9069\u5207\u304b\u3069\u3046\u304b\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u52b9\u679c\u304c\u8584\u3044\u5834\u5408\u306f\u3088\u308a\u5e83\u544a\u52b9\u679c\u306e\u9ad8\u3044\u624b\u6cd5\u306b\u5207\u308a\u66ff\u3048\u308b\u3068\u3044\u3063\u305f\u5bfe\u7b56\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5546\u54c1\u30d1\u30c3\u30b1\u30fc\u30b8\u306e\u5927\u304d\u3055\u3092\u518d\u691c\u8a0e\u3057\u3066\u9001\u6599\u3092\u6291\u3048\u305f\u308a\u3001\u5546\u54c1\u7ba1\u7406\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3057\u3066\u4eba\u4ef6\u8cbb\u3092\u6e1b\u3089\u3057\u305f\u308a\u3068\u3044\u3063\u305f\u5de5\u592b\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u95c7\u96f2\u306b\u30b3\u30b9\u30c8\u3092\u524a\u308d\u3046\u3068\u3059\u308b\u3068\u9006\u52b9\u679c\u306b\u306a\u308b\u53ef\u80fd\u6027\u3082\u3042\u308b\u305f\u3081\u3001\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002\u58f2\u4e0a\u81ea\u4f53\u304c\u4e0b\u304c\u3063\u305f\u308a\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u4f4e\u4e0b\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u306a\u3044\u3088\u3046\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6700\u9069\u5316\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E9%A1%A7%E5%AE%A2%E3%81%AE%E8%B3%BC%E8%B2%B7%E8%A1%8C%E5%8B%95%E3%82%92%E6%83%B3%E5%AE%9A%E3%81%99%E3%82%8B\"><\/span>\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u60f3\u5b9a\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3059\u308b\u969b\u306f\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u60f3\u5b9a\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u8cfc\u8cb7\u884c\u52d5\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u3066\u304b\u3089\u8cfc\u5165\u306b\u81f3\u308b\u307e\u3067\u306e\u904e\u7a0b\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u8cfc\u8cb7\u884c\u52d5\u3092\u60f3\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u7387\u7684\u306b\u6539\u5584\u3059\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u304c\u898b\u3064\u304b\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001AIDMA\u3068\u547c\u3070\u308c\u308b\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u610f\u8b58\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p>AIDMA\uff08\u30a2\u30a4\u30c9\u30de\uff09\u306f\u3001\u300cAttension\uff08\u6ce8\u610f\uff09\u300d\u300cInterest\uff08\u8208\u5473\u30fb\u95a2\u5fc3\uff09\u300d\u300cDesire\uff08\u6b32\u6c42\u30fb\u6e07\u671b\uff09\u300d\u300cMemory\uff08\u8a18\u61b6\uff09\u300d\u300cAction\uff08\u884c\u52d5\uff09\u300d\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001AIDMA\u304b\u3089\u767a\u5c55\u3057\u305f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306bAISAS\uff08\u30a2\u30a4\u30b5\u30b9\uff09\u3068\u3044\u3046\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>AISAS\u306f\u3001\u300cAttension\uff08\u6ce8\u610f\uff09\u300d\u300cInterest\uff08\u8208\u5473\u30fb\u95a2\u5fc3\uff09\u300d\u300cSearch\uff08\u691c\u7d22\u30fb\u60c5\u5831\u53ce\u96c6\uff09\u300d\u300cAction\uff08\u884c\u52d5\uff09\u300d\u300cShare\uff08\u5171\u6709\uff09\u300d\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>AIDMA\u3068\u306e\u9055\u3044\u306f\u300c\u691c\u7d22\u300d\u3068\u300c\u5171\u6709\u300d\u3067\u3059\u3002\u8fd1\u5e74\u306f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u5546\u54c1\u306e\u8a73\u7d30\u3084\u53e3\u30b3\u30df\u3092\u78ba\u8a8d\u3057\u305f\u3046\u3048\u3067\u8cfc\u5165\u306b\u81f3\u3063\u305f\u308a\u3001\u8cfc\u5165\u5f8c\u306bSNS\u3084\u53e3\u30b3\u30df\u30b5\u30a4\u30c8\u3067\u5171\u6709\u3057\u305f\u308a\u3059\u308b\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u3092\u610f\u8b58\u3057\u3064\u3064\u3001EC\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u3084\u5546\u54c1\u60c5\u5831\u3001\u5e83\u544a\u30bf\u30fc\u30b2\u30c3\u30c8\u306a\u3069\u3092\u898b\u76f4\u3059\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u6539\u5584\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%81%AB%E3%81%8A%E3%81%99%E3%81%99%E3%82%81%E3%81%AE%E3%83%84%E3%83%BC%E3%83%AB3%E9%81%B8%E3%80%90%E7%84%A1%E6%96%99%E3%81%82%E3%82%8A%E3%80%91\"><\/span><strong>EC\u30b5\u30a4\u30c8\u5206\u6790\u306b\u304a\u3059\u3059\u3081\u306e\u30c4\u30fc\u30eb3\u9078\u3010\u7121\u6599\u3042\u308a\u3011<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3059\u308b\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30b5\u30a4\u30c8\u5185\u884c\u52d5\u3084\u5c5e\u6027\u3092\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u4e3b\u8981\u306a\u30c4\u30fc\u30eb\u306e\u7a2e\u985e\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E3%82%A2%E3%82%AF%E3%82%BB%E3%82%B9%E8%A7%A3%E6%9E%90%E3%83%84%E3%83%BC%E3%83%AB\"><\/span>1. <strong>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u306f\u3001EC\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u5e74\u9f62\u3084\u6027\u5225\u306a\u3069\u306e\u5c5e\u6027\u3084\u3001\u30b5\u30a4\u30c8\u5185\u306e\u5404\u30da\u30fc\u30b8\u3067\u306e\u884c\u52d5\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee3\u8868\u7684\u306a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u306f\u4e0b\u8a18\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google Analytics\uff08\u30b0\u30fc\u30b0\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09<\/li>\n\n\n\n<li>Google Search Console\uff08\u30b0\u30fc\u30b0\u30eb\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\uff09<\/li>\n<\/ul>\n\n\n\n<p>Google Analytics\u306f\u3001\u7121\u6599\u3067\u4f7f\u7528\u3067\u304d\u308b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u3084\u30da\u30fc\u30b8\u3054\u3068\u306e\u95b2\u89a7\u6570\u3001CVR\u306a\u3069\u3042\u3089\u3086\u308b\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6709\u6599\u30c4\u30fc\u30eb\u306b\u52a3\u3089\u306a\u3044\u6a5f\u80fd\u304c\u5099\u308f\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u7a4d\u6975\u7684\u306b\u6d3b\u7528\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>Google Search Console\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u304a\u3051\u308b\u9806\u4f4d\u3084\u30af\u30ea\u30c3\u30af\u7387\u3092\u8a08\u6e2c\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002SEO\u306b\u304a\u3051\u308b\u8ab2\u984c\u3084\u6539\u5584\u70b9\u306e\u767a\u898b\u306b\u5f79\u7acb\u3064\u306e\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u306e\u6d41\u5165\u3092\u5bfe\u7b56\u3057\u305f\u3044\u5834\u5408\u306f\u5fc5\u9808\u306e\u30c4\u30fc\u30eb\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E3%83%92%E3%83%BC%E3%83%88%E3%83%9E%E3%83%83%E3%83%97%E3%83%84%E3%83%BC%E3%83%AB\"><\/span><strong>2. \u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3068\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u3054\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u304f\u95b2\u89a7\u3057\u3066\u3044\u308b\u7b87\u6240\u3084\u3001\u30b5\u30a4\u30c8\u4e0a\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u53ef\u8996\u5316\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30da\u30fc\u30b8\u306e\u6ede\u5728\u6642\u9593\u3084\u96e2\u8131\u7387\u306f\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3067\u8a08\u6e2c\u3067\u304d\u307e\u3059\u304c\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3067\u306f\u3088\u308a\u7d30\u304b\u306a\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u304d\u3092\u89e3\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee3\u8868\u7684\u306a\u30c4\u30fc\u30eb\u3068\u3057\u3066\u3001\u6b21\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Microsoft Clarity<\/li>\n\n\n\n<li>\u30df\u30a8\u30eb\u30ab\u30d2\u30fc\u30c8\u30de\u30c3\u30d7<\/li>\n\n\n\n<li>User Heat<\/li>\n<\/ul>\n\n\n\n<p>\u4e0a\u8a18\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u306f\u7121\u6599\u3067\u4f7f\u3048\u308b\u6a5f\u80fd\u3082\u3042\u308b\u306e\u3067\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3092\u8a66\u3057\u3066\u307f\u305f\u3044\u3068\u3044\u3046\u5834\u5408\u306b\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_AB%E3%83%86%E3%82%B9%E3%83%88%E3%83%84%E3%83%BC%E3%83%AB\"><\/span><strong>3. A\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u304c\u7570\u306a\u308b2\u30d1\u30bf\u30fc\u30f3\u306eWeb\u30da\u30fc\u30b8\u3092\u7528\u610f\u3057\u3001\u52b9\u679c\u3092\u6bd4\u8f03\u691c\u8a3c\u3059\u308bA\/B\u30c6\u30b9\u30c8\u306b\u5f79\u7acb\u3064\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee3\u8868\u7684\u306aA\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306b\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google\u30aa\u30d7\u30c6\u30a3\u30de\u30a4\u30ba<\/li>\n\n\n\n<li>Optimizely<\/li>\n\n\n\n<li>DLPO<\/li>\n<\/ul>\n\n\n\n<p>\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u52b9\u679c\u6e2c\u5b9a\u3084\u5206\u6790\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u306a\u3069\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u624b\u52d5\u3067\u884c\u3046\u3088\u308a\u52b9\u7387\u7684\u304b\u3064\u5236\u5ea6\u306e\u9ad8\u3044\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u3068\u52b9\u679c\u691c\u8a3c\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>A\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u30c6\u30b9\u30c8\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u3001\u3088\u308aCVR\u306e\u9ad8\u3044EC\u30b5\u30a4\u30c8\u3078\u3068\u6539\u5584\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E5%88%86%E6%9E%90%E3%82%92%E8%A1%8C%E3%81%86%E3%81%AA%E3%82%89%E3%83%84%E3%83%BC%E3%83%AB%E6%B4%BB%E7%94%A8%E3%81%8C%E5%8A%B9%E6%9E%9C%E7%9A%84\"><\/span>EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u884c\u3046\u306a\u3089\u30c4\u30fc\u30eb\u6d3b\u7528\u304c\u52b9\u679c\u7684<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u3092\u884c\u3046\u969b\u3001Excel\u306a\u3069\u3092\u5229\u7528\u3057\u3066\u624b\u4f5c\u696d\u3067\u5b9f\u65bd\u3059\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u624b\u4f5c\u696d\u3067\u9032\u3081\u3066\u3044\u308b\u3068\u6642\u9593\u304c\u304b\u304b\u3063\u305f\u308a\u3001\u5206\u6790\u7d50\u679c\u306b\u30a8\u30e9\u30fc\u304c\u3067\u305f\u308a\u3059\u308b\u3053\u3068\u3082\u3002\u307e\u305f\u3001\u5206\u6790\u4e2d\u306b\u5e02\u5834\u304c\u5909\u5316\u3059\u308b\u53ef\u80fd\u6027\u3082\u8003\u3048\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306a\u72b6\u6cc1\u3092\u56de\u907f\u3057\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u306b\u306f\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u5fc5\u8981\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u5206\u6790\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3059\u308c\u3070\u3001\u5b9a\u3081\u305f\u6307\u6a19\u306e\u76ee\u7684\u304b\u3089\u6700\u9069\u306a\u624b\u6bb5\u3092\u898b\u3064\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u52b9\u679c\u3092\u6700\u5927\u9650\u306b\u6d3b\u304b\u3057\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u305f\u3044\u65b9\u306f\u3001\u305c\u3072\u30c4\u30fc\u30eb\u306e\u5229\u7528\u3092\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"EC%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AECVR%E5%90%91%E4%B8%8A%E3%81%AA%E3%82%89%E3%80%8Cawoo_AI%E3%80%8D\"><\/span>EC\u30b5\u30a4\u30c8\u306eCVR\u5411\u4e0a\u306a\u3089\u300cawoo AI\u300d<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u904b\u7528\u30ea\u30bd\u30fc\u30b9\u3092\u6700\u4f4e\u9650\u306b\u6291\u3048\u3001\u30b5\u30a4\u30c8\u56de\u904a\u7387\u3068CVR\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u300c<a href=\"http:\/\/awoo.ai\/ja\/sales_deck\/\" target=\"_blank\" rel=\"noreferrer noopener\">awoo A<\/a>I\u300d\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/www.awoo.ai\/ja\/sales_deck\/\" target=\"_blank\" rel=\"noreferrer noopener\">awoo AI<\/a>\u306f\u3001\u72ec\u81ea\u306e\u30ed\u30b8\u30c3\u30af\u3092\u6d3b\u7528\u3057\u3066\u3001EC\u30b5\u30a4\u30c8\u306e\u3042\u3089\u3086\u308bCX\u6307\u6a19\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002EC\u30b5\u30a4\u30c8\u306eCVR\u3092\u4e0a\u3052\u3066\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u305f\u3044\u4f01\u696d\u306f\u3001\u4e0b\u8a18\u3088\u308a\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.awoo.ai\/ja\/sales_deck\/\"><img decoding=\"async\" src=\"https:\/\/media.awoo.ai\/ja\/live\/wp-content\/uploads\/%E8%A3%BD%E5%93%81%E8%B3%87%E6%96%99DL.png\" alt=\"\" class=\"wp-image-4882\"\/><\/a><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u300cEC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u5206\u6790\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\u300d\u300cEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u65b9\u6cd5\u304c\u5408\u3063\u3066\u3044\u308b\u304b\u4e0d\u5b89\u300d \u3068\u3044\u3063\u305f\u60a9\u307f\u3084\u4e0d\u5b89\u3092\u62b1\u3048\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002EC\u30b5\u30a4\u30c8\u306f\u3001\u5e02\u5834\u306e\u52d5\u304d\u304c\u6d3b\u767a\u306a\u305f\u3081\u3001\u5e38\u306b\u5206\u6790\u3092\u7e70\u308a\u8fd4\u3059\u5fc5\u8981\u304c\u3042\u308a [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":6620,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49,7],"tags":[46,47,48],"class_list":{"0":"post-6186","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-tips","8":"category-market_trend","9":"tag-cvr","11":"tag-ec"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u624b\u6cd5\u3068\u306f\uff1f\u91cd\u8981\u306a12\u306e\u6307\u6a19\u3084\u7121\u6599\u306e\u5206\u6790\u30c4\u30fc\u30eb\u3082\u89e3\u8aac - awoo<\/title>\n<meta name=\"description\" content=\"EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3059\u308b\u306b\u306f\u3001\u624b\u6cd5\u3084\u6307\u6a19\u3001\u624b\u9806\u3092\u7406\u89e3\u3057\u3066\u6709\u52b9\u306a\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u5b9f\u8df5\u3067\u3059\u3050\u6d3b\u304b\u305b\u308bEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u65b9\u6cd5\u3084\u304a\u3059\u3059\u3081\u30c4\u30fc\u30eb\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.awoo.ai\/ja\/market_trend\/ec_conversion_2\/\" \/>\n<meta property=\"og:locale\" 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