{"id":25441,"date":"2020-12-03T12:17:11","date_gmt":"2020-12-03T04:17:11","guid":{"rendered":"https:\/\/www.awoo.com.tw\/?p=25441"},"modified":"2023-04-30T11:43:05","modified_gmt":"2023-04-30T03:43:05","slug":"2020-ai-martech-omo","status":"publish","type":"news","link":"https:\/\/www.awoo.ai\/zh-hant\/news\/2020-ai-martech-omo\/","title":{"rendered":"2020\u6210\u9577\u99ed\u5ba2\u5e74\u6703\uff1a\u6436\u65b0\u6d41\u91cf\u5546\u6a5f\uff01\u5be6\u52d9\u5206\u4eabAI-Martech\u8207OMO\u5fc3\u6cd5"},"content":{"rendered":"<p style=\"text-align: right;\">Inside \u5831\u5c0e<\/p>\n<p>\u53f0\u7063\u884c\u92b7\u79d1\u6280\u9818\u5c0e\u54c1\u724c awoo\uff08\u963f\u7269\uff09\u65bc 12 \u6708 1 \u65e5\u8209\u884c\u7b2c 5 \u5c46\u300c\u6210\u9577\u99ed\u5ba2\u5e74\u6703\u300d\uff0c\u56e0\u61c9\u96f6\u63a5\u89f8\u7d93\u6fdf\u8da8\u52e2\uff0c\u4eca\u5e74\u5e74\u6703\u4e3b\u984c\u70ba\u300c\u5f8c\u75ab\u60c5\uff1a\u88c2\u8b8a\u2014\u2014\u6d88\u8cbb\u8005\u65c5\u7a0b\u7834\u788e\uff38\u6d41\u91cf\u518d\u9020\u300d\u3002\u805a\u7126\u63a2\u8a0e\u96fb\u5546\u54c1\u724c\u9762\u5c0d\u5f8c\u75ab\u60c5\u6642\u4ee3\u4f86\u81e8\uff0c\u5982\u4f55\u59a5\u5584\u904b\u7528 AI-Martech \u9806\u5229\u5b8c\u6210 OMO \u7dda\u4e0a\u7dda\u4e0b\u6574\u5408\u7684\u6578\u4f4d\u8f49\u578b\u3002<\/p>\n<h3>\u65b0\u820a\u5178\u7bc4\u4ea4\u6703\u671f \u54c1\u724c\u61c9\u505a\u597d\u9019\u4e09\u4ef6\u4e8b\uff01<\/h3>\n<blockquote><p>2020 \u662f\u65b0\u820a\u5178\u7bc4\u4ea4\u6703\u7684\u95dc\u9375\u6642\u523b\uff01<\/p><\/blockquote>\n<p><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/www.awoo.com.tw\/wp-content\/uploads\/2020\/12\/1-1.png\" alt=\"\" width=\"583\" height=\"305\" \/><\/p>\n<p>awoo \u57f7\u884c\u9577\u66a8\u5275\u8fa6\u4eba\u6797\u601d\u543e\u6307\u51fa\uff0c\u65b0\u51a0\u80ba\u708e\u75ab\u60c5\u8b93\u5168\u7403\u7522\u696d\u906d\u9047\u7a81\u5982\u5176\u4f86\u7684\u9ed1\u5929\u9d5d\uff0c\u8a31\u591a\u96f6\u552e\u696d\u7684\u7d93\u71df\u5c64\u3001\u884c\u92b7\u57f7\u884c\u7aef\u90fd\u9677\u5165\u7126\u616e\u3002\u4f46\u662f\u53ea\u8981\u80fd\u5feb\u901f\u898b\u62db\u62c6\u62db\uff0c\u5c31\u53ef\u4ee5\u9806\u5229\u6578\u4f4d\u8f49\u578b\uff0c\u6210\u70ba\u65b0\u4e16\u4ee3\u7684\u9738\u4e3b\u3002<\/p>\n<p>\u6797\u601d\u543e\u8a8d\u70ba\uff0c\u54c1\u724c\u5728\u672a\u4f86 3 \u5e74\u5167\uff0c\u61c9\u8a72\u8981\u505a\u597d\u4ee5\u4e0b\u5169\u4ef6\u4e8b\u3002<\/p>\n<ul>\n<li><strong>\u5efa\u7acb\u7b2c\u4e00\u65b9\u9867\u5ba2\u6578\u64da\u5e73\u53f0<\/strong>\uff1a<\/li>\n<\/ul>\n<p>\u54c1\u724c\u5fc5\u9808\u91cd\u8996\u6d88\u8cbb\u8005\u5728\u7dda\u4e0a\u3001\u7dda\u4e0b\u5168\u901a\u8def\u7559\u4e0b\u7684\u8cc7\u6599\u8db3\u8de1\uff0c\u5305\u542b CRM\u3001POS \u7b49\u3002\u5f9e\u73fe\u5728\u8d77\u5c31\u8981\u5168\u9762\u4e32\u9023\u548c\u5f59\u6574\uff0c\u4ee5\u65b9\u4fbf\u61c9\u7528\u8cc7\u6599\u3002<\/p>\n<ul>\n<li><strong>\u884c\u92b7\u6a21\u5f0f\u5f9e\u300c\u500b\u4eba\u5316\u8ffd\u8e64\u300d\u9032\u5316\u5230\u300c\u884c\u70ba\u7279\u5fb5\u8ffd\u8e64\u300d<\/strong>\uff1a<\/li>\n<\/ul>\n<p>2018 \u5e74\u958b\u59cb\uff0c\u900f\u904e\u8ffd\u8e64\u6d88\u8cbb\u8005\u7db2\u8def\u884c\u70ba\u4f86\u9032\u884c\u5ee3\u544a\u6295\u653e\u8b8a\u5f97\u8d8a\u4f86\u8d8a\u56f0\u96e3\u3002\u5728 cookieless \u6642\u4ee3\u4e2d\uff0c\u54c1\u724c\u61c9\u8a72\u8f49\u63db\u601d\u7dad\uff0c\u85c9\u7531 AI-Martech \u5f9e\u7522\u54c1\u8108\u7d61\u66f4\u5168\u9762\u6027\u5730\u7406\u89e3\u7528\u6236\u610f\u5716\u3002\u4f8b\u5982\u7528\u6236\u5728\u65c5\u904a\u5e73\u53f0\u8f38\u5165\u5404\u7a2e\u95dc\u9375\u5b57\u7d44\u5408\u6642\uff0c\u54c1\u724c\u53ef\u4ee5\u900f\u904e\u7522\u54c1\u7684\u4e0d\u540c\u6a19\u7c64\uff0c\u6d1e\u5bdf\u5ba2\u6236\u7684\u591a\u7dad\u5ea6\u9700\u6c42\u4e26\u5224\u5b9a\u6f5b\u5728\u504f\u597d\uff0c\u9032\u800c\u5f9e\u6578\u5341\u842c\u7a2e\u7269\u4ef6\u4e2d\u7be9\u9078\u51fa\u6700\u76f8\u95dc\u7684\u5167\u5bb9\uff0c\u52a0\u4ee5\u63a8\u85a6\u3002\u6797\u601d\u543e\u8aaa\uff1a\u300c\u54c1\u724c\u4e0d\u80fd\u53ea\u770b\u5230\u6d88\u8cbb\u8005\u7684\u884c\u70ba\u8868\u8c61\uff0c\u61c9\u8a72\u8981\u7406\u89e3\u884c\u70ba\u80cc\u5f8c\u7684\u771f\u6b63\u7684\u76ee\u7684\u3002\u300d<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/bucket-img.tnlmedia.com\/cabinet\/files\/consoles\/1\/teams\/1\/2022\/10\/cPc6dwrEnGWMMD9ZuL7Y6JTEoOgzQgZRF3HrlroY.jpg?auto=compress&amp;fit=max&amp;w=730\" alt=\"\u5716\u8aaa\uff1a\u51f1\u7d61\u5a92\u9ad4\u5546\u52d9\u9577\u9673\u986f\u7acb\u8868\u793a\uff0c\u512a\u79c0\u7684\u6578\u4f4d\u4eba\u624d\u61c9\u8a72\u8981\u5177\u5099\u300c_IT_\u8166\u300d\u3001\u300c\u4f01\u5283\u5fc3\" \/><\/p>\n<figure><figcaption>\u51f1\u7d61\u5a92\u9ad4\u5546\u52d9\u9577\u9673\u986f\u7acb<\/p>\n<\/figcaption><\/figure>\n<p>\u800c\u4f01\u696d\u9762\u81e8\u6578\u4f4d\u8f49\u578b\u6642\uff0c\u4e5f\u5fc5\u9808\u63d0\u524d\u4f48\u5c40\u4eba\u624d\u7d44\u7e54\u3002<br \/>\n\u51f1\u7d61\u5a92\u9ad4\u5546\u52d9\u9577\u9673\u986f\u7acb\u64c1\u6709 20 \u5e74\u4ee5\u4e0a\u7db2\u8def\u76f8\u95dc\u5de5\u4f5c\u7d93\u9a57\uff0c\u5c08\u9577\u70ba\u96f6\u552e\u901a\u8def\u865b\u5be6\u6574\u5408\u3001\u96fb\u5b50\u5546\u52d9\u71df\u904b\u7b56\u7565\u3001\u696d\u52d9\u884c\u92b7\u6574\u5408\u3002\u4ed6\u5f9e\u5be6\u52d9\u6848\u4f8b\u51fa\u767c\uff0c\u5206\u4eab\u4ed6\u5c0d\u4f01\u696d\u4eba\u624d\u4f48\u5c40\u7684\u89c0\u9ede\u3002\u4ed6\u8a8d\u70ba\uff0c\u4f01\u696d\u8f49\u578b\u6642\u7684\u4e09\u5927\u95dc\u9375\u8981\u7d20\u662f\u5728\u5168\u65b9\u4f4d\u7406\u89e3\u4f01\u696d\u5546\u696d\u6a21\u5f0f\u8207\u6d88\u8cbb\u8005\u95dc\u4fc2\u7684\u57fa\u790e\u4e4b\u4e0a\uff0c\u7cbe\u6e96\u4f7f\u7528\u6700\u5408\u9069\u7684\u79d1\u6280\u5de5\u5177\uff0c\u4e26\u4e14\u627e\u5230\u5546\u52d9\u6a21\u5f0f\u7684\u7834\u53e3\uff0c\u9032\u800c\u6293\u4f4f\u8f49\u578b\u5207\u5165\u9ede\u3002<br \/>\n\u6b64\u5916\u4ed6\u6307\u51fa\uff1a\u300c\u4eba\u624d\u9078\u64c7\u7684\u6c7a\u52dd\u512a\u52e2\u5728\u65bc\u6838\u5fc3\u6280\u80fd\u3001\u89c0\u9ede\u5dee\u7570\u548c\u98a8\u96aa\u63a7\u5236\u3002\u800c\u512a\u79c0\u7684\u6578\u4f4d\u4eba\u624d\u61c9\u8a72\u8981\u5177\u5099\u4e09\u500b\u8981\u7d20\uff0c\u7b2c\u4e00\u662f\u300e IT \u8166\u300f\uff0c\u8981\u6709\u6578\u64da\u5206\u6790\u80fd\u529b\uff0c\u6216\u81f3\u5c11\u80fd\u5c07\u9700\u6c42\u8aaa\u6e05\u695a\u3002\u7b2c\u4e8c\u662f\u300e\u4f01\u5283\u5fc3\u300f\uff0c\u5177\u5099\u5275\u65b0\u60f3\u50cf\u529b\uff0c\u8db3\u4ee5\u770b\u5230\u672a\u4f86\u3002\u7b2c\u4e09\u662f\u300e\u696d\u52d9\u8eab\u300f\uff0c\u6709\u80fd\u529b\u8aaa\u670d\u5ba2\u6236\u3001\u8b93\u5ba2\u6236\u8cb7\u55ae\u3002\u300d<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/bucket-img.tnlmedia.com\/cabinet\/files\/consoles\/1\/teams\/1\/2022\/10\/AbvkNbm14IoMYJc3XNRpJ8udVOUAaxENGboYlRKz.jpg?auto=compress&amp;fit=max&amp;w=730\" alt=\"\u5716\u8aaa\uff1aawoo_\u526f\u7e3d\u7d93\u7406_Tiger_Lee_\u63d0\u9192\uff0cAI_\u9700\u8981\u8ce3\u5bb6\u3001\u6d88\u8cbb\u8005\u548c\u6280\u8853\" \/><figcaption>awoo \u526f\u7e3d\u7d93\u7406 Tiger Lee<\/p>\n<\/figcaption><\/figure>\n<p>\u7576 Martech \u9047\u4e0a AI\uff0c\u5c07\u80fd\u5e36\u7d66\u96fb\u5546\u52a0\u4e58\u6027\u7684\u6210\u9577\u8207\u61c9\u7528\u53ef\u80fd\uff0c\u9032\u4e00\u6b65\u8ce6\u80fd\u96f6\u552e\u65b0\u50f9\u503c\u3002<br \/>\nawoo \u526f\u7e3d\u7d93\u7406 Tiger Lee \u5206\u4eab\u5be6\u4f8b\u6307\u51fa\uff0c\u96fb\u5546\u7ad9\u5167\u5206\u985e\u5982\u679c\u80fd\u59a5\u5584\u5c0d\u61c9\u4f7f\u7528\u8005\u7684\u4e3b\u52d5\u641c\u5c0b\u610f\u5716\u3001\u6295\u5176\u6240\u597d\u63a8\u85a6\u5546\u54c1\uff0c\u5c07\u80fd\u5c0d\u54c1\u724c\u7522\u751f\u6975\u5927\u50f9\u503c\u3002\u4e0d\u904e\u4ed6\u4e5f\u7279\u5225\u63d0\u9192\uff0cAI \u9700\u8981\u8ce3\u5bb6\u3001\u6d88\u8cbb\u8005\u548c\u6280\u8853\u63d0\u4f9b\u8005\u4e09\u65b9\u5408\u4f5c\uff0c\u4e26\u7d93\u904e\u6642\u9593\u8a13\u7df4\u548c\u6536\u96c6\u53cd\u994b\uff0c\u624d\u80fd\u4e00\u8d77\u6253\u9020\u51fa\u6700\u9069\u5408\u7684 AI \u6a21\u578b\u3002<\/p>\n<h3>\u8fce\u6230 OMO \u6642\u4ee3 \u300c\u5168\u5bb6\u300d\u300191APP \u5206\u4eab\u81f4\u52dd\u5fc3\u6cd5<\/h3>\n<p>\u5f8c\u75ab\u60c5\u6642\u4ee3\uff0c\u7db2\u8cfc\u5e02\u5834\u9032\u4e00\u6b65\u52a0\u6eab\u3002\u7784\u6e96\u793e\u7fa4\u96fb\u5546\u548c\u7db2\u7d05\u7d93\u6fdf\u8da8\u52e2\uff0c\u300c\u5168\u5bb6\u300d\u91dd\u5c0d\u793e\u7fa4\u5718\u8cfc\u8ce3\u5bb6\u3001\u5fae\u578b\u96fb\u5546\u8ce3\u5bb6\u548c\u54c1\u724c\u96fb\u5546\u8ce3\u5bb6\u5206\u5225\u63a8\u51fa\u300c\u597d\u8ce3+\u300d\u3001\u300c\u597d\u958b\u5e97\u300d\u3001\u300c\u597d\u5e97+\u300d\u7b49\u4e09\u7a2e\u5206\u773e\u5316\u5e73\u53f0\uff0c\u4e26\u63d0\u4f9b\u4e00\u7ad9\u5f0f\u591a\u5143\u958b\u5e97\u65b9\u6848\u3002\u5176\u4e2d\uff0c\u5168\u5bb6\u300c\u597d\u8ce3+\u300d\u5f9e\u793e\u7fa4\u5718\u8cfc\u8d77\u5bb6\uff0c\u7522\u54c1\u4e0a\u7dda\u4e00\u5e74\uff0c\u5c31\u6210\u529f\u5438\u5f15 20 \u842c\u8ce3\u5bb6\u3001\u958b\u8a2d\u8d85\u904e 30 \u842c\u500b\u8ce3\u5834\u3002<br \/>\n\u300c\u5168\u5bb6\u300d\u597d\u8ce3+ E-Retail \u4e8b\u696d\u90e8\u90e8\u9577\u738b\u555f\u4e1e\u8868\u793a\uff0c\u900f\u904e\u5167\u90e8\u5be6\u52d9\u89c0\u5bdf\uff0c\u300c\u5168\u5bb6\u300d\u767c\u73fe\u5728\u4fbf\u5229\u5546\u5e97\u5bc4\u4ef6\u5305\u88f9\u4e2d\uff0cC2C 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