{"id":42566,"date":"2024-05-09T18:38:10","date_gmt":"2024-05-09T10:38:10","guid":{"rendered":"https:\/\/www.awoo.ai\/zh-hant\/?post_type=news&#038;p=42566"},"modified":"2024-05-09T18:38:12","modified_gmt":"2024-05-09T10:38:12","slug":"martechasia-growthhacker-2024","status":"publish","type":"news","link":"https:\/\/www.awoo.ai\/zh-hant\/news\/martechasia-growthhacker-2024\/","title":{"rendered":"AI \u6703\u53d6\u4ee3\u4f60\u55ce\uff1fMarTech Asia 2024 \u4e00\u6b21\u638c\u63e1\u56db\u5927\u884c\u92b7\u9769\u547d\uff0c\u63d0\u5347\u6578\u667a\u7af6\u722d\u529b"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">\u9762\u5c0d\u5168\u7403\u7522\u696d\u8b8a\u9769\u8207\u8da8\u52e2\uff0c\u884c\u92b7\u79d1\u6280\u9818\u57df\u6301\u7e8c\u9032\u5316\u64f4\u5927\u61c9\u7528\uff0c\u4f01\u696d\u8a72\u5982\u4f55\u5728\u79d1\u6280\u6d2a\u6d41\u4e2d\u7ad9\u7a69\u8173\u6b65\uff0c\u4e26\u5f37\u5316\u6210\u9577\u99ed\u5ba2\u7b56\u7565\u63d0\u5347\u5546\u696d\u65b0\u50f9\u503c\uff1f<\/span><span style=\"font-weight: 400;\">\u7531\u963f\u7269\u79d1\u6280\u8209\u8fa6\u7684 MarTech Asia 2024 \u66a8\u6210\u9577\u99ed\u5ba2\u5e74\u6703 \u300a\u9810\u898b\uff0eAI \u884c\u92b7\u8d85\u672a\u4f86\u300b\uff0c\u672c\u5c46\u805a\u7126 MarTech&nbsp; x AI \u5275\u65b0\u843d\u5730\u61c9\u7528\uff0c<\/span><span style=\"font-weight: 400;\">6 \u6708 26 \u65e5\uff08\u4e09\uff09\u7dda\u4e0a\u5168\u65e5\u76f4\u64ad\uff0c\u65e9\u9ce5\u7968 52 \u6298\u5373\u65e5\u555f\u552e\uff01<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/MarTechAsia2024_INSIDE%E5%BB%A3%E7%B7%A8-%E9%A6%96%E5%9C%96_1460x674-1000x523.jpg\" alt=\"\" class=\"wp-image-42570\" style=\"width:800px\"\/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u5168\u7403 AI \u884c\u92b7\u52e2\u4e0d\u53ef\u64cb\uff0cCookie \u9000\u5834\u4e5f\u5c07\u5e36\u4f86\u7522\u696d\u5de8\u8b8a<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u751f\u6210\u5f0f AI \u7684\u9ad8\u901f\u767c\u5c55\u53ef\u8b02\u662f\u4e00\u5834\u6975\u5177\u985b\u8986\u6027\u7684\u8de8\u7522\u696d\u5927\u9769\u547d\uff0c\u6839\u64da\u806f\u5408\u5e02\u5834\u8abf\u7814\u516c\u53f8 market.us \u516c\u5e03\u7684\u6578\u64da\uff0cAIGC \u7684\u5168\u7403\u5e02\u5834\u898f\u6a21\u6301\u7e8c\u6500\u5347\uff0c\u9810\u6e2c\u5230\u4e86 2032 \u5e74\u5e02\u503c\u5c07\u9ad8\u9054 1519 \u5104\u7f8e\u5143\u3002\u7279\u5225\u5728 AI \u884c\u92b7\u65b9\u9762\uff0c\u6839\u64da Scott Brinker \u6700\u65b0\u767c\u4f48\u7684 2024 \u5168\u7403\u884c\u92b7\u79d1\u6280\u7522\u696d\u5730\u5716\uff0c\u76ee\u524d\u5168\u7403\u884c\u92b7\u79d1\u6280\u670d\u52d9\u7e3d\u6578\u8d85\u904e 1.4 \u842c\u500b\uff0c\u5e74\u589e\u7387\u9ad8\u9054 27.8%\uff01\u5176\u4e2d\u5728 2023 \u5e74 5 \u6708\u81f3 2023 \u5e74\u5e95\u7684\u534a\u5e74\u671f\u9593\u5167\u589e\u5e45\u9054 18.5%\uff0c\u66f4\u6709 73% \u7684\u884c\u92b7\u79d1\u6280\u670d\u52d9\u662f\u4ee5\u300c\u751f\u6210\u5f0f AI\u300d\u505a\u70ba\u57fa\u790e\uff0c\u9019\u9084\u4e0d\u5305\u542b\u65e9\u5148\u554f\u4e16\u3001\u5df2\u5167\u5d4c AI \u6280\u8853\u7684\u884c\u92b7\u79d1\u6280\u670d\u52d9\uff0c\u7531\u6b64\u53ef\u898b\u4eba\u5de5\u667a\u6167\u52e2\u5fc5\u5c07\u6301\u7e8c\u5f71\u97ff\u884c\u92b7\u79d1\u6280\u7684\u767c\u5c55\u3002<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"960\" height=\"559\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-15.png\" alt=\"\" class=\"wp-image-42567\" style=\"width:800px\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-15.png 960w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-15-515x300.png 515w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-15-768x447.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><figcaption class=\"wp-element-caption\"><span style=\"font-weight: 400;\">\uff08Global Generative AI Market Size, \u8cc7\u6599\u4f86\u6e90\uff1a<\/span><a href=\"https:\/\/finance.yahoo.com\/news\/generative-ai-market-observes-strong-073600486.html\"><span style=\"font-weight: 400;\">Market.us<\/span><\/a><span style=\"font-weight: 400;\">\uff09<\/span><\/figcaption><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">\u6b64\u5916\uff0cGoogle \u5df2\u65bc 2024 \u5e74 1 \u6708\u5207\u65b7\u5168\u7403 1% \u7684\u7b2c\u4e09\u65b9 cookie \u5b58\u53d6\u6b0a\u9650\uff0c\u66f4\u5c07\u65bc 2025 \u5e74\u7b2c\u4e00\u5b63\u5168\u9762\u505c\u6b62\u652f\u63f4\uff0c\u4e0d\u50c5\u5c07\u5c0e\u81f4\u518d\u884c\u92b7\u5ee3\u544a\u53d7\u773e\u7cbe\u6e96\u5ea6\u4e0b\u964d\uff0c\u4e5f\u5c07\u5f71\u97ff\u54c1\u724c\u6574\u9ad4\u7684\u5e74\u5ea6\u884c\u92b7\u7b56\u7565\u3002\u56e0\u6b64\u5982\u4f55\u900f\u904e AI \u8ce6\u80fd\uff0c\u6253\u9020\u667a\u6167\u5316\u5de5\u4f5c\u6d41\u7a0b\u3001\u5be6\u73fe\u500b\u4eba\u5316\u6700\u4f73\u9ad4\u9a57\uff0c\u662f\u5168\u7403\u4f01\u696d 2024 \u90fd\u5fc5\u9808\u95dc\u6ce8\u7684\u4e00\u5927\u8b70\u984c\u3002<\/span><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">MarTech Asia 2024 \u805a\u7126 MarTech x AI \u5275\u65b0\u61c9\u7528<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u884c\u92b7\u79d1\u6280\u9818\u5c0e\u54c1\u724c\u2014\u2014\u963f\u7269\u79d1\u6280\uff0c\u6df1\u8015\u53f0\u65e5 MarTech \u5e02\u5834\uff0c\u4e5f\u5c08\u7814 AI 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is-resized\"><img decoding=\"async\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/MarTechAsia2024_INSIDE%E5%BB%A3%E7%B7%A8-%E5%85%A7%E6%96%87%E5%9C%961_1460x674-1000x523.jpg\" alt=\"\" class=\"wp-image-42568\" style=\"width:800px\"\/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">\u672c\u5c46\u5e74\u6703\u9080\u8acb 12 \u4f4d\u4f01\u696d\u9818\u8896\u53ca\u7522\u696d\u5c08\u5bb6\uff0c\u8207\u6703\u9663\u5bb9\u5805\u5f37\u5305\u62ec\u53f0\u7063 MarTech \u9818\u5148\u54c1\u724c awoo \u963f\u7269\u79d1\u6280\u5275\u8fa6\u4eba\u66a8\u57f7\u884c\u9577 \u6797\u601d\u543e\u3001PwC \u8cc7\u8aa0\u5275\u65b0\u8aee\u8a62 CRM \u526f\u7e3d\u7d93\u7406 \u9673\u4e4b\u9035\u3001SHOPLINE \u5340\u57df\u7e3d\u7d93\u7406 \u8449\u529b\u7dad\u3001\u6578\u9054\u667a\u9867\u5171\u540c\u5275\u8fa6\u4eba \u5f35\u923f\u6d64\u3001\u5967\u7f8e\u96c6\u5718\u6578\u4f4d\u9577 \u90ed\u80b2\u6ecb\u3001Timberland \u53f0\u7063\u66a8\u9999\u6e2f\u54c1\u724c\u7e3d\u76e3 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\u4f48\u5c40\u62d3\u5c55\u6210\u9577\u66f2\u7dda\uff0c\u95dc\u9375\u5c0d\u8ac7\u7684\u74b0\u7bc0\u4e5f\u5c07\u5e36\u60a8\u4e00\u540c\u9032\u884c\u601d\u8faf\uff0c\u6fc0\u8d77\u5404\u65b9\u4ea4\u6d41\u706b\u82b1\uff0c\u4e00\u540c\u6253\u9020\u6578\u667a\u7af6\u722d\u529b\u3001\u651c\u624b\u8fce\u63a5\u6578\u4f4d\u884c\u92b7\u7684\u8d85\u672a\u4f86\uff01<\/span><\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/MarTechAsia2024_ACP%E6%97%A9%E9%B3%A5%E8%AC%9B%E5%B8%AB%E7%89%88_1080x540-1000x500.jpg\" alt=\"\" class=\"wp-image-42569\" style=\"width:800px\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">MarTech Asia \u66a8\u6210\u9577\u99ed\u5ba2\u5e74\u6703 2024 \u6d3b\u52d5\u8cc7\u8a0a<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u6d3b\u52d5\u65e5\u671f \ufe332024 \/ 6 \/ 26 (\u4e09)<\/span><br><span style=\"font-weight: 400;\">\u6d3b\u52d5\u6642\u9593 \ufe3310:00 &#8211; 17:00 (09:45 \u958b\u59cb\u7dda\u4e0a\u5831\u5230)<\/span><br><span style=\"font-weight: 400;\">\u6d3b\u52d5\u5f62\u5f0f \ufe33\u5168\u7a0b ACCUPASS \u7dda\u4e0a\u76f4\u64ad\u5ba4<\/span><br><span style=\"font-weight: 400;\">\u8cfc\u7968\u8cc7\u8a0a \ufe33<\/span><a href=\"http:\/\/s.accupass.com\/t7zw0C\"><span style=\"font-weight: 400;\">\u7acb\u5373\u524d\u5f80<\/span><\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u95dc\u65bc\u963f\u7269\u79d1\u6280<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">awoo Intelligence \u963f\u7269\u79d1\u6280\u662f\u4ee5 AI \u9a45\u52d5\u7684 MarTech \u5728\u5730\u65b0\u5275\uff0c\u64c1\u6709\u5341\u6578\u5e74 SEO \u7d93\u9a57\uff0c\u70ba\u53f0\u7063 SEO \u53ca MarTech \u670d\u52d9\u9818\u822a\u8005\uff0c\u56e0\u61c9\u5e02\u5834\u8da8\u52e2\u53ca\u9700\u6c42\uff0c\u7d50\u5408\u767e\u5104\u8de8\u7522\u696d SEO \u95dc\u9375\u5b57\u8cc7\u6599\u5eab\u8207 AI \u4eba\u5de5\u667a\u6167\uff0c\u81ea\u52d5\u8403\u53d6\u5546\u54c1\u6a19\u7c64\uff0c\u9996\u5275\u4ee5\u7522\u54c1\u70ba\u4e2d\u5fc3\u7684\u5168\u901a\u8def AI \u884c\u92b7\u81ea\u52d5\u5316 MarTech Solution\uff0c\u6df1\u5ea6\u4e86\u89e3\u6d88\u8cbb\u8005\u610f\u5716\u7684 AI \u9810\u6e2c\u6a21\u578b\uff0c \u4ee5 SaaS \u6a21\u5f0f\u6db5\u84cb\u6d41\u91cf\u7372\u53d6\u3001\u8f49\u63db\u512a\u5316\u3001\u518d\u884c\u92b7\u3001\u6703\u54e1\u7559\u5b58\u8207\u6578\u64da\u52a0\u503c\u7b49\u61c9\u7528\uff0c\u5354\u52a9\u96f6\u552e\u8207\u96fb\u5546\u6253\u9020\u5168\u901a\u8def\u7121\u7e2b\u63a5\u8ecc\u7684\u8d85\u500b\u4eba\u5316\u7528\u6236\u9ad4\u9a57\u3002\u963f\u7269\u79d1\u6280\u670d\u52d9\u8d85\u904e 16,000 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