{"id":15817,"date":"2020-03-19T15:30:08","date_gmt":"2020-03-19T07:30:08","guid":{"rendered":"https:\/\/www.awoo.com.tw\/?p=15817"},"modified":"2024-09-18T11:58:23","modified_gmt":"2024-09-18T03:58:23","slug":"google-ads-new-ecommerce","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/","title":{"rendered":"\u5982\u4f55\u7cbe\u6e96\u82b1\u4f60\u7684Google Ads\u5ee3\u544a\u9810\u7b97\uff1f\u96fb\u5546\u65b0\u624b\u6295\u653eGoogle\u5ee3\u544a\u5169\u5927\u9808\u77e5"},"content":{"rendered":"<p><span style=\"font-weight: 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ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E5%88%A9%E7%94%A8_Google_Ads_%E6%93%B4%E6%95%A3%E7%94%A2%E5%93%81%E5%8A%9B\" >\u5229\u7528 Google Ads \u64f4\u6563\u7522\u54c1\u529b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E6%96%B0%E9%9B%BB%E5%95%86%E7%9A%84Google_Ads%E5%BB%A3%E5%91%8A%E8%A9%B2%E5%A6%82%E4%BD%95%E5%84%AA%E5%85%88%E8%A6%8F%E5%8A%83%EF%BC%9F\" >\u65b0\u96fb\u5546\u7684Google Ads\u5ee3\u544a\u8a72\u5982\u4f55\u512a\u5148\u898f\u5283\uff1f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E9%97%9C%E9%8D%B5%E5%AD%97%E5%BB%A3%E5%91%8A\" >\u95dc\u9375\u5b57\u5ee3\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E8%B3%BC%E7%89%A9%E5%BB%A3%E5%91%8A\" >\u8cfc\u7269\u5ee3\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E5%8B%95%E6%85%8B%E5%86%8D%E8%A1%8C%E9%8A%B7\" >\u52d5\u614b\u518d\u884c\u92b7<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/google-ads-new-ecommerce\/#%E7%B5%90%E8%AB%96\" >\u7d50\u8ad6<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E4%BD%A0%E7%9A%84Google%E5%BB%A3%E5%91%8A%E6%83%B3%E8%A6%81%E5%85%88%E5%AE%A3%E5%82%B3%E5%93%81%E7%89%8C%E9%82%84%E6%98%AF%E7%94%A2%E5%93%81%EF%BC%9F\"><\/span><span style=\"font-weight: 400;\">\u4f60\u7684Google\u5ee3\u544a\u60f3\u8981<\/span><span style=\"font-weight: 400;\">\u5148\u5ba3\u50b3\u54c1\u724c\u9084\u662f\u7522\u54c1\uff1f<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u6295\u653e Google \u5ee3\u544a\u524d\uff0c\u9996\u5148\u7b2c\u4e00\u9805\u529f\u8ab2\u5c31\u662f\u56de\u7b54\u4ee5\u4e0b\u5e7e\u500b\u554f\u984c\uff1a\u5c0d\u6211\u5011\u7684\u76ee\u6a19\u5e02\u5834\u66b8\u89e3\u55ce\uff1f\u6240\u8655\u7522\u696d\u7684\u7af6\u722d\u8005\u6709\u54ea\u4e9b\uff1f\u4ee5\u53ca\u9867\u5ba2\u5728\u6311\u9078\u5546\u54c1\u6642\u53ef\u80fd\u8003\u616e\u7684\u9762\u5411\uff1f\u9019\u90fd\u95dc\u4fc2\u5230\u6574\u9ad4\u5ee3\u544a\u7b56\u7565\u8a72\u600e\u9ebc\u898f\u5283\u57f7\u884c\uff0c\u6295\u653e\u5ee3\u544a\u6642\uff0c\u5c31\u80fd\u91dd\u5c0d\u300c<strong>\u54c1\u724c\u77e5\u540d\u5ea6<\/strong>\u300d\u6216\u300c<strong>\u7522\u54c1\u512a\u52e2<\/strong>\u300d\u627e\u5230\u5207\u5165\u9ede\u4f86\u5438\u5f15\u4f7f\u7528\u8005\u76ee\u5149\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%93%81%E7%89%8C%E7%9F%A5%E5%90%8D%E5%BA%A6\"><\/span><span style=\"font-weight: 400;\">\u54c1\u724c\u77e5\u540d\u5ea6<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u8cfc\u8cb7\u4e0d\u540c\u985e\u578b\u5546\u54c1\u6703\u6709\u4e0d\u4e00\u6a23\u7684\u6c7a\u7b56\u904e\u7a0b\uff0c\u55ae\u50f9\u8d8a\u9ad8\u7684\u5546\u54c1\u9867\u5ba2\u601d\u8003\u7684\u9762\u5411\u6703\u8d8a\u5ee3\uff0c\u9664\u4e86\u5546\u54c1\u50f9\u683c\uff0c\u53ef\u80fd\u66f4\u5728\u610f\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u4e14\u5c0d\u77e5\u540d\u5ea6\u9ad8\u7684\u54c1\u724c\u66f4\u6709\u4fe1\u4efb\u611f\uff0c\u6210\u4ea4\u6a5f\u6703\u4e5f\u9ad8\u3002\u76f8\u8f03\u4e4b\u4e0b\uff0c\u5feb\u901f\u6d41\u901a\u6d88\u8cbb\u54c1\uff0c\u5c0d\u6d88\u8cbb\u8005\u4f86\u8aaa\uff0c\u5c31\u662f\u4e00\u4e9b\u65e5\u5e38\u751f\u6d3b\u9700\u8981\u8cfc\u8cb7\u7684\u5546\u54c1\uff0c\u4e26\u4e0d\u6703\u592a\u904e\u5728\u610f\u4e00\u5b9a\u975e\u5f97\u300c\u67d0\u500b\u300d\u54c1\u724c\u4e0d\u53ef\uff0c\u54c1\u724c\u5fe0\u8aa0\u5ea6\u8f03\u4f4e\u3002\u56e0\u6b64\uff0c\u65b0\u54c1\u724c\u5728\u9762\u5c0d\u54c1\u724c\u529b\u4e0d\u8db3\u7684\u72c0\u614b\u4e0b\uff0c\u53ef\u4ee5\u5148\u601d\u8003\u4f7f\u7528\u8005\u7684\u8cfc\u7269\u6b77\u7a0b\uff0c\u518d\u6c7a\u5b9a\u662f\u5426\u8981\u5f9e\u54c1\u724c\u5ba3\u50b3\u958b\u59cb\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%88%A9%E7%94%A8_Google_Ads_%E6%89%93%E9%80%A0%E5%93%81%E7%89%8C%E5%8A%9B\"><\/span><span style=\"font-weight: 400;\">\u5229\u7528 Google Ads \u6253\u9020\u54c1\u724c\u529b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5851\u9020\u65b0\u54c1\u724c\u521d\u671f\uff0c\u5982\u4f55\u5927\u5f35\u8072\u52e2\u7684\u8b93\u8d8a\u591a\u4eba\u8a8d\u8b58\u6211\u5011\u7684\u54c1\u724c\uff0c\u66ff\u7db2\u7ad9\u5c0e\u5165\u5927\u91cf\u6d41\u91cf\uff0c\u63d0\u9ad8\u7db2\u8def\u8072\u91cf\uff1f\u900f\u904e\u300c\u591a\u5a92\u9ad4\u806f\u64ad\u7db2\u300d\u89f8\u53ca\u53f0\u7063 90% \u4ee5\u4e0a\u7684\u7db2\u8def\u4f7f\u7528\u8005\uff0c\u66f4\u80fd\u5229\u7528\u300c YouTube \u5f71\u7247\u5ee3\u544a\u300d\u63a5\u89f8\u9664\u4e86\u700f\u89bd\u7db2\u7ad9\u4ee5\u5916\u7684\u7528\u6236\uff0c\u76ee\u524d\u570b\u4eba\u4e00\u5929\u89c0\u770b YouTube \u5df2\u4f86\u5230\u5e73\u5747 2.5 \u5c0f\u6642\u3002\u6839\u64da\u7d93\u9a57\u5ee3\u544a\u6295\u653e\u4e00\u6bb5\u6642\u9593\u5f8c\uff0c\u54c1\u724c\u641c\u5c0b\u91cf\u5728<\/span><a href=\"https:\/\/ads.google.com\/intl\/zh-TW_tw\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">\u95dc\u9375\u5b57\u898f\u5283\u5de5\u5177<\/span><\/a><span style=\"font-weight: 400;\">\u78ba\u5be6\u6703\u6709\u6240\u63d0\u5347\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E7%94%A2%E5%93%81%E5%84%AA%E5%8B%A2%E8%88%87%E7%89%B9%E6%80%A7\"><\/span><span style=\"font-weight: 400;\">\u7522\u54c1\u512a\u52e2\u8207\u7279\u6027<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u300c\u77e5\u5df1\u77e5\u5f7c\uff0c\u767e\u6230\u767e\u52dd\u300d\u82e5\u80fd\u89e3\u6c7a\u9867\u5ba2\u91cd\u8996\u7684\u9700\u6c42\u3001\u75db\u9ede\uff0c\u5728\u7522\u54c1\u512a\u52e2\u4e0a\u76f8\u5c0d\u9ad8\u4e00\u4e9b\uff0c\u5373\u4f7f\u5728\u54c1\u724c\u5c1a\u672a\u540d\u8072\u5927\u566a\u524d\uff0c\u4e00\u6a23\u80fd\u900f\u904e\u51fa\u8272\u7684\u5546\u54c1\uff0c\u8d0f\u5728\u8d77\u8dd1\u9ede\uff0c\u8b93\u9867\u5ba2\u8a18\u4f4f\u4f60\u3002\u82e5\u516c\u53f8\u5df2\u6e96\u5099\u597d\u6709\u53ef\u4ee5\u7aef\u51fa\u6aaf\u9762\u7684\u5546\u54c1\uff0c\u5c31\u958b\u59cb\u5c0d\u4f60\u7684\u6f5b\u5728\u9867\u5ba2\u91cb\u51fa\u8a0a\u606f\u5427\uff01<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%88%A9%E7%94%A8_Google_Ads_%E6%93%B4%E6%95%A3%E7%94%A2%E5%93%81%E5%8A%9B\"><\/span><span style=\"font-weight: 400;\">\u5229\u7528 Google Ads \u64f4\u6563\u7522\u54c1\u529b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Google \u6bcf\u5929\u8655\u7406\u4e0a\u5104\u6b21\u641c\u5c0b\uff0c\u6bcf\u4e00\u6b21\u641c\u5c0b\u90fd\u662f\u6f5b\u5728\u5546\u6a5f\uff0c\u600e\u80fd\u653e\u6389\u9019\u9ebc\u597d\u5ba3\u50b3\u5546\u54c1\u7684\u7ba1\u9053\u5462\uff01\u6240\u4ee5\u5f88\u591a\u516c\u53f8\u63a8\u5ee3\u5546\u54c1\u8d77\u624b\u5f0f\uff0c\u6703\u5f9e\u300c\u95dc\u9375\u5b57\u5ee3\u544a\u300d\u3001\u300c\u8cfc\u7269\u5ee3\u544a\u300d\u958b\u59cb\u4f48\u5c40\uff0c\u8981\u6ce8\u610f\u7684\u662f\u6295\u653e\u5ee3\u544a\u662f\u7a2e\u96d9\u9762\u5203\uff0c\u5546\u54c1\u5982\u679c\u512a\u76f4\u3001ROAS \u6210\u6548\u81ea\u7136\u6f02\u4eae\uff0c\u4f46\u5982\u679c\u9047\u5230\u7522\u54c1\u6c92\u6709\u8ce3\u9ede\uff0c\u54c1\u724c\u529b\u53c8\u4e0d\u8db3\u7684\u72c0\u614b\u4e0b\uff0c\u5f88\u5bb9\u6613\u8b93\u5ee3\u544a\u8cbb\u6389\u9032\u9ed1\u6d1e\u822c\uff0c\u5f62\u6210\u5ee3\u544a\u6d6a\u8cbb\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%96%B0%E9%9B%BB%E5%95%86%E7%9A%84Google_Ads%E5%BB%A3%E5%91%8A%E8%A9%B2%E5%A6%82%E4%BD%95%E5%84%AA%E5%85%88%E8%A6%8F%E5%8A%83%EF%BC%9F\"><\/span><span style=\"font-weight: 400;\">\u65b0\u96fb\u5546\u7684Google Ads\u5ee3\u544a\u8a72\u5982\u4f55\u512a\u5148\u898f\u5283\uff1f<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u5728\u96fb\u5546\u6210\u7acb\u521d\u671f\uff0c\u5b58\u6d3b\u4e0b\u53bb\u662f\u96fb\u5546\u552f\u4e00\u5b97\u65e8\uff0c\u60f3\u6253\u5ee3\u544a\u4f46\u9810\u7b97\u53c8\u6709\u9650\u7684\u60c5\u6cc1\u4e0b\uff0c\u6709\u5e7e\u7a2e\u5ee3\u544a\u985e\u578b\u53ef\u4ee5\u512a\u5148\u57f7\u884c\uff1a<\/span><\/p>\n<ol>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"%E9%97%9C%E9%8D%B5%E5%AD%97%E5%BB%A3%E5%91%8A\"><\/span><span style=\"font-weight: 400;\"> \u95dc\u9375\u5b57\u5ee3\u544a<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4f7f\u7528\u8005\u9700\u6c42\u70ba\u51fa\u767c\u9ede\uff0c\u9664\u4e86\u80fd\u7acb\u5373\u6027\u5e36\u5165\u7cbe\u6e96\u6d41\u91cf\uff0c\u5728\u5373\u6642\u8abf\u6574\u4e0a\u4fdd\u6709\u76f8\u7576\u5927\u7684\u5f48\u6027\uff0c\u4e0d\u7ba1\u662f\u6587\u6848\u3001\u66f4\u63db\u8457\u9678\u9801\u3001\u95dc\u9375\u5b57\u3001\u9810\u7b97\u7b49\uff0c\u5728\u96fb\u5546\u521d\u671f\u63a8\u5ee3\u5546\u54c1\u4e0a\u662f\u5f88\u597d\u64cd\u4f5c\u7684\u7ba1\u9053\uff0c\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u5728\u95dc\u9375\u5b57\u7684\u9078\u64c7\u7b56\u7565\u5982\u4f55\u8457\u624b\uff0c\u54ea\u4e9b\u985e\u578b\u6700\u512a\u5148\u6295\u653e\uff1f\u54c1\u724c\u5b57\uff1f\u7522\u54c1\u5b57\uff1f\u901a\u7528\u5b57\uff1f<\/span><br \/>\n<span style=\"font-weight: 400;\">\u5f9e\u300c\u5ee3\u544a\u76ee\u6a19\u300d\u53bb\u601d\u8003\uff0c\u9810\u7b97\u5c31\u9019\u9ebc\u591a\uff0c\u60f3\u6295\u5ee3\u544a\u7372\u5f97\u6d41\u91cf\uff1f\u71df\u6536\uff1f\u7b54\u6848\u5c31\u6703\u547c\u4e4b\u6b32\u51fa\u3002\u901a\u5e38\u6211\u5011\u7684\u505a\u6cd5\u6703\u662f\u5efa\u7acb\u9700\u6c42\u70ba\u4e3b\u7684\u300c\u7522\u54c1\u5b57\u300d\u3001\u300c\u54c1\u724c\u5b57\u300d\u9054\u6210\u4ee5\u71df\u6536\u70ba\u4e3b\u7684\u5ee3\u544a\u76ee\u6a19\uff0c\u4f46\u4e0d\u662f\u8aaa\u901a\u7528\u5b57\u5c31\u5b8c\u5168\u6c92\u7528\uff0c\u800c\u662f\u4f7f\u7528\u6642\u6a5f\u9ede\u4e0d\u540c\uff0c\u4f9d\u7167\u516c\u53f8\u898f\u6a21\u6216\u662f\u6d3b\u52d5\u898f\u5283\uff0c\u9084\u662f\u6703\u9700\u8981\u300c\u901a\u7528\u5b57\u300d\u4f86\u64f4\u5927\u6d41\u91cf\u722d\u53d6\u66f4\u591a\u4f7f\u7528\u8005\u700f\u89bd\u7db2\u7ad9\u3002<\/span><br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-15819 size-full\" src=\"https:\/\/www.awoo.com.tw\/wp-content\/uploads\/2019\/12\/\u87a2\u5e55\u5feb\u7167-2019-11-21-\u4e0a\u534811.47.56.png\" alt=\"\u95dc\u9375\u5b57\u5ee3\u544a\" width=\"782\" height=\"587\" \/><\/p>\n<ol start=\"2\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B3%BC%E7%89%A9%E5%BB%A3%E5%91%8A\"><\/span><span style=\"font-weight: 400;\"> \u8cfc\u7269\u5ee3\u544a<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u641c\u5c0b\u7d50\u679c\u9801\u9762\u4e0a\u4ee5\u5716\u7247\u70ba\u4e3b\u7684\u5ee3\u544a\u578b\u5f0f\uff0c\u8207\u6587\u5b57\u5ee3\u544a\u540c\u6642\u51fa\u73fe\uff0c\u540c\u4e00\u54c1\u724c\u80fd\u722d\u53d6\u5716\u6587\u96d9\u7248\u4f4d\uff0c\u9054\u5230<\/span><b>\u96d9\u500d\u66dd\u5149\u91cf\u3001\u54c1\u724c\u80fd\u898b\u5ea6\u66f4\u9ad8<\/b><span style=\"font-weight: 400;\">\uff0c\u5c0d\u65bc\u5ee3\u544a\u6210\u6548\u4e0a\u4e5f\u6709\u52a0\u4e58\u6548\u679c\u3002\u4e14\u300c<\/span><span style=\"font-weight: 400;\">\u7121\u9700\u8cb7\u95dc\u9375\u5b57\u3001\u7121\u9700\u8a2d\u8a08\u5ee3\u544a\u7d20\u6750<\/span><span style=\"font-weight: 400;\">\u300d\uff0c\u53ea\u8981\u6709<\/span><span style=\"font-weight: 400;\">\u7522\u54c1\u76ee\u9304 (Product Feed)<\/span><span style=\"font-weight: 400;\">\uff0c\u5728\u5ee3\u544a\u5f8c\u53f0\u8207 <\/span><a href=\"https:\/\/merchants.google.com\/mc\/?a=124950862\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google Merchant Center<\/span><\/a><span style=\"font-weight: 400;\"> \u9032\u884c\u4e32\u63a5<\/span><span style=\"font-weight: 400;\">\uff0cGoogle \u81ea\u52d5\u6bd4\u5c0d\u4f7f\u7528\u8005\u7684\u641c\u5c0b\u5b57\u8a5e\u4f86\u66dd\u5149\u8cfc\u7269\u5ee3\u544a<\/span><span style=\"font-weight: 400;\">\uff0c\u9580\u6abb\u4e0d\u7b97\u9ad8\u975e\u5e38\u597d\u4e0a\u624b\uff0c\u662f\u96fb\u5546\u6295\u653e\u5ee3\u544a\u7684\u6700\u4f73\u985e\u578b\u4e4b\u4e00\u3002<\/span><br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-15820 size-full\" src=\"https:\/\/www.awoo.com.tw\/wp-content\/uploads\/2019\/12\/\u87a2\u5e55\u5feb\u7167-2019-11-21-\u4e0a\u534811.57.22.png\" alt=\"\u8cfc\u7269\u5ee3\u544a\" width=\"823\" height=\"728\" \/><\/p>\n<ol start=\"3\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"%E5%8B%95%E6%85%8B%E5%86%8D%E8%A1%8C%E9%8A%B7\"><\/span><span style=\"font-weight: 400;\"> \u52d5\u614b\u518d\u884c\u92b7<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u6709\u4e86\u8cfc\u7269\u5ee3\u544a\u5f8c\uff0c\u52d5\u614b\u518d\u884c\u92b7\u4e5f\u662f\u5ee3\u544a\u6295\u653e\u7684\u5fc5\u5099\u6b3e\uff0c\u8207\u591a\u5a92\u9ad4\u518d\u884c\u92b7\u4e0d\u540c\u7684\u662f\uff0c\u52d5\u614b\u518d\u884c\u92b7\u6703\u91dd\u5c0d\u4f7f\u7528\u8005\u770b\u904e\u7684\u5546\u54c1\u4e26\u5217\u51fa\u6298\u6263%\uff0c\u518d\u6b21\u66dd\u5149\u5ee3\u544a\u65bc\u4f7f\u7528\u8005\u773c\u524d\uff0c\u63d0\u9192\u7528\u6236\u4f60\u8a72\u8cb7\u55ae\u56c9\uff0c\u901a\u5e38\u5ee3\u544a\u9810\u7b97\u5145\u8db3\u4e4b\u4e0b\uff0c\u6210\u6548\u4e0a\u6703\u8868\u73fe\u4e0d\u932f\uff0c\u9019\u662f\u96e2\u5ba2\u6236\u7d50\u5e33\u6700\u77ed\u7684\u8ddd\u96e2\uff0c\u5c31\u5927\u81bd\u7684\u6295\u653e\u5427\uff01<\/span><br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-15822 size-full\" src=\"https:\/\/www.awoo.com.tw\/wp-content\/uploads\/2019\/12\/\u87a2\u5e55\u5feb\u7167-2019-11-25-\u4e0b\u53484.57.10.png\" alt=\"\u52d5\u614b\u518d\u884c\u92b7\" width=\"301\" height=\"251\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-15821 size-full\" src=\"https:\/\/www.awoo.com.tw\/wp-content\/uploads\/2019\/12\/\u87a2\u5e55\u5feb\u7167-2019-11-29-\u4e0a\u534810.44.21.png\" alt=\"\u52d5\u614b\u518d\u884c\u92b7\" width=\"749\" height=\"111\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E7%B5%90%E8%AB%96\"><\/span><span style=\"font-weight: 400;\">\u7d50\u8ad6<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u6bcf\u500b\u54c1\u724c\u96fb\u5546\u90fd\u60f3\u5728\u6578\u4f4d\u6d2a\u6d41\u4e2d\uff0c\u627e\u5230\u5c6c\u65bc\u81ea\u5df1\u7684\u934d\u91d1\u9867\u5ba2\uff0c\u4f46\u5728\u627e\u5230\u6d88\u8cbb\u8005\u4ee5\u524d\uff0c\u5176\u5be6\u6211\u5011\u6700\u8a72\u60f3\u60f3\u7684\u662f\u70ba\u4ec0\u9ebc\u9867\u5ba2\u8981\u8cb7\u6211\u5011\u7684\u5546\u54c1\uff1f\u6211\u5011\u53c8\u662f\u8ab0\uff1f\u80fd\u5728\u6253\u5ee3\u544a\u4e4b\u9918\u9084\u80fd\u7d66\u6d88\u8cbb\u8005\u4e00\u500b\u78ba\u5207\u8cfc\u8cb7\u7684\u7406\u7531\uff0c\u4e0d\u7ba1\u662f\u512a\u8cea\u7684\u5546\u54c1\u3001\u8cbc\u5fc3\u7684\u5ba2\u6236\u670d\u52d9\uff0c\u90fd\u6bd4\u8d77\u7528\u5404\u7a2e\u6d6e\u8a87\u7684\u751c\u8a00\u871c\u8a9e\uff0c\u66f4\u80fd\u85c9\u8457\u6578\u4f4d\u5ee3\u544a\u7684\u529b\u91cf\uff0c\u5275\u9020\u51fa\u6e90\u6e90\u4e0d\u7d55\u7684\u8a02\u55ae\u554a\uff01<\/span><br \/>\n<span style=\"font-weight: 400;\">\u5ef6\u4f38\u95b1\u8b80\uff1a<\/span><br \/>\n<a href=\"https:\/\/www.awoo.com.tw\/blog\/google-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google Ads\u9664\u4e86\u95dc\u9375\u5b57\u5ee3\u544a\uff0c\u9084\u6709\u54ea\u4e9b\u683c\u5f0f\uff1f\u4e94\u7a2eGoogle Ads\u5ee3\u544a\u985e\u578b\u5927\u89e3\u5bc6<\/span><\/a><br \/>\n<a href=\"https:\/\/www.awoo.com.tw\/blog\/google-ads-project\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">0%\u6d6a\u8cbb\uff0c\u5ee3\u544a\u8cbb\u7528\u7bc0\u7701\u8853\uff01\u521d\u6b21Google Ads\u9810\u7b97\u5206\u914d\u5be6\u7528\u65b9\u6cd5<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u7db2\u8def\u958b\u5e97\u5df2\u4e0d\u662f\u4ec0\u9ebc\u65b0\u9bae\u4e8b\uff0c\u4f46\u8981\u5728\u6578\u4f4d\u7684\u4e16\u754c\u88e1\u5b58\u6d3b\u4e0b\u4f86\u537b\u662f\u4e00\u5927\u5b78\u554f\uff0c\u6211\u5011\u4e5f\u5f88\u5e38\u9047\u5230\u5ba2\u6236\u8aaa\u300c\u70ba\u4ec0\u9ebc\u6211\u7684\u7db2\u7ad9\u6d41\u91cf\u9019 [&hellip;]<\/p>\n","protected":false},"author":70,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,484,486],"tags":[],"class_list":["post-15817","post","type-post","status-publish","format-standard","hentry","category-digital-ads","category-google-ads","category-youtube-ads"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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