{"id":29128,"date":"2021-05-03T15:17:13","date_gmt":"2021-05-03T07:17:13","guid":{"rendered":"https:\/\/www.awoo.ai\/?p=29128"},"modified":"2023-12-28T16:35:22","modified_gmt":"2023-12-28T08:35:22","slug":"first-party-data-brand","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/first-party-data-brand\/","title":{"rendered":"\u5584\u7528MarTech\u8015\u8018\u7b2c\u4e00\u65b9\u6578\u64da\uff0c\u6df1\u5165\u638c\u63e1\u5ba2\u6236\u9700\u6c42\u6d1e\u5bdf\u6d88\u8cbb\u559c\u597d"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Cookieless \u6642\u4ee3\u4f86\u81e8\uff0c\u54c1\u724c\u4f01\u696d\u8d8a\u4f86\u8d8a\u96e3\u53d6\u5f97\u7b2c\u4e09\u65b9 Cookie \u6578\u64da\uff0c\u8ffd\u8e64\u6d88\u8cbb\u8005\u5728\u7db2\u8def\u4e16\u754c\u7684\u5b8c\u6574\u6578\u4f4d\u8db3\u8de1\u3002\u53bb Cookie \u5316\u7684\u98a8\u6c23\u6703\u9010\u6f38\u5f62\u6210\uff0c\u4e3b\u8981\u4f86\u81ea\u5169\u5927\u9762\u5411\uff1a<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u4e00\u662f\u591a\u5e74\u524d\u6b50\u76df\u901a\u904e GDPR \u6cd5\u6848\uff0c\u4fc3\u4f7f\u516c\u773e\u5c0d\u500b\u4eba\u6578\u4f4d\u96b1\u79c1\u6b0a\u7684\u610f\u8b58\u66f4\u70ba\u62ac\u982d\u3002<\/span><\/li>\n<li>\u4e8c\u662f\u79d1\u6280\u5de8\u982d Google \u5728 2020 \u5e74\u521d\u5ba3\u5e03\uff0c\u672a\u4f86\u5c07\u53d6\u6d88 Chrome \u700f\u89bd\u5668 Cookie \u8ffd\u8e64\u529f\u80fd\uff1b\u52a0\u4e0a Apple \u4eca\u5e74\u66f4\u65b0\u4f7f\u7528\u8005\u96b1\u79c1\u53ca\u6578\u64da\u4f7f\u7528\u653f\u7b56\uff0c\u7b2c\u4e09\u65b9\u61c9\u7528\u7a0b\u5f0f\u958b\u767c\u5546\u5fc5\u9808\u53d6\u5f97\u7528\u6236\u540c\u610f\uff0c\u624d\u80fd\u555f\u7528\u958b\u653e\u5ee3\u544a\u8b58\u5225\u78bc (IDFA)\u3002\u5f80\u5f8c\u5ee3\u544a\u4e3b\u5c07\u8d8a\u4f86\u8d8a\u96e3\u7372\u5f97\u7b2c\u4e09\u65b9\u6578\u64da\uff0c\u638c\u63e1\u7528\u6236\u641c\u5c0b\u3001\u89c0\u770b\u4e86\u54ea\u4e9b\u5167\u5bb9\uff0c\u5c0e\u81f4\u5ee3\u544a\u6295\u653e\u7684\u7cbe\u6e96\u5ea6\u53d7\u9650\uff0c\u9023\u5e36\u8b93\u884c\u92b7\u6210\u672c\u7bc0\u7bc0\u9ad8\u5347\u3002<\/li>\n<\/ul>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u986f\u793a\/\u96b1\u85cf\u5167\u5bb9\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: 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href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/first-party-data-brand\/#%E5%96%84%E7%94%A8%E5%A4%9A%E5%85%83%E7%9A%84%E5%80%8B%E6%80%A7%E5%8C%96%E8%A1%8C%E9%8A%B7%E5%B7%A5%E5%85%B7%EF%BC%8C%E8%B1%90%E5%AF%8C%E7%AC%AC%E4%B8%80%E6%96%B9%E6%95%B8%E6%93%9A%E8%B3%87%E6%96%99%E5%BA%AB\" >\u5584\u7528\u591a\u5143\u7684\u500b\u6027\u5316\u884c\u92b7\u5de5\u5177\uff0c\u8c50\u5bcc\u7b2c\u4e00\u65b9\u6578\u64da\u8cc7\u6599\u5eab<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/first-party-data-brand\/#%E9%BC%93%E5%8B%B5%E8%A8%BB%E5%86%8A%E6%9C%83%E5%93%A1\" >\u9f13\u52f5\u8a3b\u518a\u6703\u54e1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/first-party-data-brand\/#%E8%A8%82%E9%96%B1%E9%9B%BB%E5%AD%90%E5%A0%B1\" >\u8a02\u95b1\u96fb\u5b50\u5831<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/first-party-data-brand\/#Pop-Up_%E5%BD%88%E8%B7%B3%E8%A6%96%E7%AA%97\" >Pop-Up \u5f48\u8df3\u8996\u7a97<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E7%AC%AC%E4%B8%89%E6%96%B9%E6%95%B8%E6%93%9A%E9%9B%A3%E5%8F%96%E5%BE%97%EF%BC%8C%E4%BC%81%E6%A5%AD%E9%96%8B%E5%A7%8B%E8%BD%89%E6%94%BB%E7%B6%93%E7%87%9F%E7%AC%AC%E4%B8%80%E6%96%B9%E6%95%B8%E6%93%9A\"><\/span><b>\u7b2c\u4e09\u65b9\u6578\u64da\u96e3\u53d6\u5f97\uff0c\u4f01\u696d\u958b\u59cb\u8f49\u653b\u7d93\u71df\u7b2c\u4e00\u65b9\u6578\u64da<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%E8%AA%8D%E8%AD%98%E7%AC%AC%E4%B8%80%E6%96%B9%E6%95%B8%E6%93%9A%E8%88%87%E7%AC%AC%E4%B8%89%E6%96%B9%E6%95%B8%E6%93%9A%E7%9A%84%E5%B7%AE%E7%95%B0\"><\/span><b>\u8a8d\u8b58\u7b2c\u4e00\u65b9\u6578\u64da\u8207\u7b2c\u4e09\u65b9\u6578\u64da\u7684\u5dee\u7570<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u7a76\u7adf\u7b2c\u4e00\u65b9\u6578\u64da\u8207\u7b2c\u4e09\u65b9\u6578\u64da\u6709\u4f55\u5dee\u7570\uff1f<\/span><span style=\"font-weight: 400;\">\u5982\u679c\u4ee5\u8cc7\u6599\u4f86\u6e90\u89c0\u5bdf\uff0c\u7b2c\u4e09\u65b9 cookie \u6578\u64da\u4e3b\u8981\u662f\u5ee3\u544a\u516c\u53f8\u91dd\u5c0d\u6bcf\u500b IP \u5efa\u7acb\u7684\u5c08\u5c6c\u865b\u64ec Code\uff0c\u7576\u6211\u5011\u9032\u5165\u5230 Google\u3001Facebook \u6216\u5176\u4ed6\u641c\u5c0b\u5f15\u64ce\u4e4b\u5f8c\uff0c\u5728\u9019\u4e9b\u7db2\u7ad9\u5167\u7684\u6240\u6709\u884c\u70ba\u7d00\u9304\uff0c\u4f8b\u5982\u8f38\u5165\u7684\u95dc\u9375\u5b57\u6216\u9ede\u9032\u67d0\u4e9b\u54c1\u9805\u6709\u6240\u505c\u7559\uff0c\u7b2c\u4e09\u65b9\u5e73\u53f0\u5c31\u80fd\u7372\u5f97\u7528\u6236\u700f\u89bd\u7db2\u9801\u7684\u6b77\u7a0b\u3002\u5c07 Cookie \u6578\u64da\u6574\u7406\u6210\u8cc7\u6599\u5c01\u5305\uff0c\u518d\u63d0\u4f9b\u7d66\u5ee3\u544a\u4e3b\u53c3\u8003\uff0c\u672a\u4f86\u5c07\u4e0d\u540c\u7522\u54c1\u6295\u653e\u7d66\u5c0d\u61c9\u7684\u6f5b\u5728\u5ba2\u6236\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-29129\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/12-1024x573-1.png\" alt=\"\" width=\"1024\" height=\"573\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/12-1024x573-1.png 1024w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/12-1024x573-1-536x300.png 536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/12-1024x573-1-1000x560.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/12-1024x573-1-768x430.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\">\u7b2c\u4e00\u65b9\u6578\u64da\u8207\u7b2c\u4e09\u65b9\u6578\u64da\u7684\u5dee\u7570\uff0c\u5716\u7247\u4f86\u6e90\uff1a<a href=\"https:\/\/blog.innity.com\/2019\/09\/data-management-platform-advenue\/\" target=\"_blank\" rel=\"noopener\">innity<\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u53ef\u60f3\u800c\u77e5\uff0c\u7b2c\u4e09\u65b9\u6578\u64da\u56e0\u70ba\u662f\u5f9e\u591a\u65b9\u7ba1\u9053\u8490\u96c6\u800c\u4f86\uff0c\u8cc7\u6599\u7684\u6578\u91cf\u7bc4\u570d\u5ee3\uff0c\u6bd4\u8f03\u7121\u6cd5\u638c\u63e1\u55ae\u4e00\u7528\u6236\u7684\u5b8c\u6574\u5716\u50cf\u3002\u5c0d\u7167\u4e4b\u4e0b\uff0c\u7b2c\u4e00\u65b9\u6578\u64da\u5247\u662f\u4f01\u696d\u5f9e\u81ea\u5bb6\u7db2\u7ad9\u3001APP \u8490\u96c6\u5230\u7684 Cookie \u53ca CRM \u8cc7\u6599\u3002\u81ea\u5bb6\u7684\u8cc7\u6599\u91cf\u7bc4\u570d\u81ea\u7136\u6bd4\u7b2c\u4e09\u65b9\u6578\u64da\u5c0f\uff0c\u4e0d\u904e\u597d\u8655\u662f\u80fd\u638c\u63e1\u9867\u5ba2\u66f4\u7d30\u7bc0\u7684\u700f\u89bd\u8207\u8cfc\u8cb7\u7d00\u9304\u7b49\u884c\u70ba\u6578\u64da\u3002\u5c0d\u884c\u92b7\u4eba\u54e1\u4f86\u8aaa\uff0c\u5c31\u53ef\u5584\u7528\u9867\u5ba2\u6578\u64da\u5e73\u53f0 CDP \u6240\u6574\u7406\u7684\u7b2c\u4e00\u65b9\u6578\u64da\uff0c\u9032\u800c\u5206\u985e\u53d7\u773e\u63d0\u4f9b\u66f4\u500b\u6027\u5316\u7684\u5ee3\u544a\u63a8\u85a6\uff0c\u85c9\u6b64\u63d0\u5347\u8f49\u63db\u7387\u5be6\u73fe\u7cbe\u6e96\u884c\u92b7\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%96%84%E7%94%A8%E5%A4%9A%E5%85%83%E7%9A%84%E5%80%8B%E6%80%A7%E5%8C%96%E8%A1%8C%E9%8A%B7%E5%B7%A5%E5%85%B7%EF%BC%8C%E8%B1%90%E5%AF%8C%E7%AC%AC%E4%B8%80%E6%96%B9%E6%95%B8%E6%93%9A%E8%B3%87%E6%96%99%E5%BA%AB\"><\/span><b>\u5584\u7528\u591a\u5143\u7684\u500b\u6027\u5316\u884c\u92b7\u5de5\u5177\uff0c\u8c50\u5bcc\u7b2c\u4e00\u65b9\u6578\u64da\u8cc7\u6599\u5eab<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u63db\u8a00\u4e4b\uff0c\u4e0d\u8ad6\u662f\u7b2c\u4e00\u65b9\u6216\u7b2c\u4e09\u65b9\u6578\u64da\u7686\u6709\u5176\u50f9\u503c\uff0c\u7b2c\u4e09\u65b9\u6578\u64da\u80fd\u638c\u63e1\u6574\u9ad4\u6d88\u8cbb\u8da8\u52e2\u6d1e\u5bdf\uff0c\u4e26\u4e14\u8490\u96c6\u5230\u7684\u7528\u6236\u8cc7\u6599\u76f8\u5c0d\u9f90\u5927\uff1b\u7b2c\u4e00\u65b9\u6578\u64da\u5247\u662f\u300c\u5c0f\u800c\u8cea\u7cbe\u300d\uff0c\u80fd\u6df1\u5165\u63cf\u7e6a\u51fa\u559c\u611b\u54c1\u724c\u7684\u6d88\u8cbb\u8005\u8f2a\u5ed3\u3002\u4e0d\u904e\u8981\u5728\u7db2\u8def\u74b0\u5883\u6293\u4f4f\u6f5b\u5728\u5ba2\u7fa4\u7684\u773c\u7403\uff0c\u9032\u800c\u8b93\u4ed6\u5011\u9858\u610f\u9ede\u64ca\u9023\u7d50\u9032\u5165\u5230\u81ea\u5bb6\u7db2\u7ad9\uff0c\u80fd\u904b\u7528\u54ea\u4e9b\u884c\u92b7\u5de5\u5177\u5462\uff1f<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u5011\u68b3\u7406\u51fa\u5e7e\u7a2e\u884c\u92b7\u5de5\u5177\uff0c\u5efa\u8b70\u884c\u92b7\u4eba\u54e1\u53ef\u767c\u63ee\u5275\u610f\u8207\u61c9\u7528 MarTech \u5de5\u5177\uff0c\u900f\u904e\u9069\u7576\u7684\u884c\u92b7\u6d3b\u52d5\uff0c\u5f37\u5316\u8207\u7528\u6236\u7684\u4e92\u52d5\u4f86\u7372\u5f97\u7b2c\u4e00\u65b9\u6578\u64da\u3002\u00a0<\/span><\/p>\n<ol>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"%E9%BC%93%E5%8B%B5%E8%A8%BB%E5%86%8A%E6%9C%83%E5%93%A1\"><\/span><b> \u9f13\u52f5\u8a3b\u518a\u6703\u54e1<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u9080\u8acb\u964c\u751f\u5ba2\u5230\u7db2\u7ad9\u8a3b\u518a\uff0c\u662f\u7372\u53d6\u7b2c\u4e00\u65b9\u6578\u64da\u6700\u5feb\u901f\u7684\u505a\u6cd5\uff0c\u5728LINE\u3001Facebook\u3001Instagram\u793e\u7fa4\u767c\u9001\u8a3b\u518a\u512a\u60e0\u79ae\uff0c\u5438\u5f15\u7528\u6236\u9996\u5ea6\u62dc\u8a2a\u7db2\u7ad9\u4e26\u7559\u4e0b\u500b\u4eba\u8cc7\u6599\u3002<\/span><\/p>\n<ol start=\"2\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"%E8%A8%82%E9%96%B1%E9%9B%BB%E5%AD%90%E5%A0%B1\"><\/span><b> \u8a02\u95b1\u96fb\u5b50\u5831<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u9f13\u52f5\u9996\u5ea6\u8a3b\u518a\u7528\u6236\u8a02\u95b1\u96fb\u5b50\u5831\u53ef\u7372\u5f97\u984d\u5916\u512a\u60e0\u65b9\u6848\uff0c\u7528\u6236\u8a02\u95b1\u5f8c\u63a5\u8457\u8981\u63d0\u5347e-mail\u958b\u4fe1\u7387\uff0c\u5efa\u8b70\u4fe1\u4ef6\u6a19\u984c\u5e36\u51fa\u6298\u6263\u3001\u5c08\u5c6c\u512a\u60e0\u7b49\u5ba2\u88fd\u5316\u6587\u5b57\u3002<\/span><\/p>\n<ol start=\"3\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Pop-Up_%E5%BD%88%E8%B7%B3%E8%A6%96%E7%AA%97\"><\/span><b> Pop-Up \u5f48\u8df3\u8996\u7a97<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Pop-Up \u5c0f\u8996\u7a97\u8981\u5438\u5f15\u6d88\u8cbb\u8005\u9858\u610f\u505c\u7559\uff0c\u6700\u95dc\u9375\u662f\u512a\u60e0\u6587\u6848\u7c21\u55ae\u660e\u77ad\u5438\u5f15\u4eba\u3001\u500b\u4eba\u8cc7\u6599\u8f38\u5165\u6d41\u7a0b\u4e00\u9375\u5b8c\u6210\uff0c\u8f03\u80fd\u6210\u529f\u52fe\u5f15\u964c\u751f\u5ba2\u6210\u70ba\u6f5b\u5728\u719f\u5ba2\u3002<\/span><span style=\"font-weight: 400;\">\u7d2f\u7a4d\u7b2c\u4e00\u65b9\u6578\u64da\u5f8c\uff0c\u5c31\u9700\u8981\u505a\u6578\u64da\u6d1e\u5bdf\uff0c\u9032\u800c\u66f4\u7406\u89e3\u6d88\u8cbb\u8005\u7684\u559c\u597d\uff0c\u8b93\u54c1\u724c\u8207\u5ba2\u6236\u6709\u66f4\u6df1\u5165\u7684\u4e92\u52d5\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">awoo \u6240\u63a8\u51fa\u7684\u5546\u54c1\u63a8\u85a6\u5f15\u64ce\uff0c\u63d0\u4f9b\u6709\u5225\u65bc\u500b\u4eba\u5316\u884c\u92b7\u7684\u89e3\u6c7a\u65b9\u6848\uff0c\u662f\u57fa\u65bc\u4fdd\u969c\u500b\u4eba\u96b1\u79c1\u6b0a\u70ba\u524d\u63d0\u7684\u6df1\u5ea6\u5b78\u7fd2\u63a8\u85a6\u5f15\u64ce\uff0c\u900f\u904e\u5546\u54c1\u7279\u5fb5\u53bb\u7406\u89e3\u6d88\u8cbb\u8005\u610f\u5716\uff0c\u52d5\u614b\u9810\u6e2c\u4f7f\u7528\u8005\u6700\u9069\u8cfc\u8cb7\u5546\u54c1\uff0c\u4e26\u61c9\u7528\u5728\u96fb\u5546\u8cfc\u7269\u7db2\u7ad9\uff0c\u80fd\u6709\u6548\u63d0\u5347\u9867\u5ba2\u8f49\u63db\u7387\uff0c\u662f Cookieless \u6642\u4ee3\u4e0b\u7d55\u4f73\u7684\u66ff\u4ee3\u65b9\u6848\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6b64\u5916\uff0cawoo \u5546\u54c1\u63a8\u85a6\u5f15\u64ce\u4e0b\u7684Pop-up 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\u5c08\u696d\u9867\u554f\u70ba\u60a8\u670d\u52d9\u3002<\/span><\/p>\n<p>\u63a8\u85a6\u95b1\u8b80\uff1a<\/p>\n<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2021-ec-trend\/\" target=\"_blank\" rel=\"noopener\">2021 \u96fb\u5546\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u884c\u70ba\u8da8\u52e2<\/a><\/p>\n<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/data-analytic-8-trends-to-know\/\" target=\"_blank\" rel=\"noopener\">\u6578\u64da\u5206\u6790\u7576\u9053\uff01\u516b\u5927Martech\u6578\u64da\u5206\u6790\u8da8\u52e2<\/a><\/p>\n<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/awoo-91app-ai-2\/\" target=\"_blank\" rel=\"noopener\">awoo x 91APP\u5f37\u5f37\u806f\u624b\uff0c\u904b\u7528AI\u4eba\u5de5\u667a\u6167\u5e6b\u52a9\u96f6\u552e\u96fb\u5546\u5275\u9020\u71df\u6536<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cookieless \u6642\u4ee3\u4f86\u81e8\uff0c\u54c1\u724c\u4f01\u696d\u8d8a\u4f86\u8d8a\u96e3\u53d6\u5f97\u7b2c\u4e09\u65b9 Cookie \u6578\u64da\uff0c\u8ffd\u8e64\u6d88\u8cbb\u8005\u5728\u7db2\u8def\u4e16\u754c\u7684\u5b8c\u6574\u6578\u4f4d [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":29312,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[159,161,31],"tags":[],"class_list":["post-29128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-martech","category-marketing-trend","category-data-analytics-guide"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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