{"id":31039,"date":"2021-09-07T09:30:51","date_gmt":"2021-09-07T01:30:51","guid":{"rendered":"https:\/\/www.awoo.ai\/?p=31039"},"modified":"2021-09-14T15:37:21","modified_gmt":"2021-09-14T07:37:21","slug":"marketing5-0-the-next-tech","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/","title":{"rendered":"\u884c\u92b75.0\uff1a\u66f4\u667a\u6167\u7684MarTech\uff0c\u6b61\u8fce\u4f86\u5230\u7d93\u71df\u300c\u4eba\u300d\u8207\u300c\u7269\u300d\u7684\u5927\u884c\u70ba\u6642\u4ee3"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">2017\u5e74\u300c\u884c\u92b74.0\u300d\u4e00\u66f8\uff0c\u4e00\u5915\u9593\u6210\u70ba\u6240\u6709\u884c\u92b7\u4eba\u671d\u8056\u7684\u8457\u4f5c\uff0c\u4ee5\u5168\u7403\u884c\u92b7\u6b0a\u5a01\u83f2\u5229\u6d66\u2027\u67ef\u7279\u52d2\uff08Philips Kotler\uff09\u70ba\u9996\u7684\u8457\u4f5c\u5718\u968a\u6240\u63d0\u51fa\u7684\u300c5A\u5ba2\u6236\u9ad4\u9a57\u6d41\u7a0b\u300d\uff0c\u66f4\u88ab\u5949\u70ba\u6578\u4f4d\u884c\u92b7\u6642\u4ee3\u7684\u65b0\u6a19\u6e96\u3002\u7136\u800c\uff0c\u884c\u92b74.0\u65b9\u8208\u672a\u827e\u3001\u8d8a\u767c\u6210\u719f\u4e4b\u969b\uff0c\u539f\u73ed\u4eba\u99ac\u518d\u5ea6\u63a8\u51fa\u4e86\u300c\u884c\u92b75.0\u300d\uff0c\u53c8\u70ba\u5546\u696d\u3001\u884c\u92b7\u3001\u96fb\u5546\u3001\u88fd\u9020\u3001\u65b0\u96f6\u552e\u7b49\u5404\u754c\uff0c\u6380\u8d77\u53e6\u4e00\u80a1\u6ce2\u703e\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u76f8\u5dee\u4e0d\u52304\u5e74\u6642\u9593\uff0c\u884c\u92b75.0\u5728\u5168\u7403\u9632\u75ab\u9019\u500b\u4ee4\u5404\u754c\u52a0\u901f\u6578\u4f4d\u8f49\u578b\u7684\u6642\u6a5f\u554f\u4e16\uff0c\u4e5f\u8b93\u884c\u92b7\u4eba\u54e1\u6709\u4e86\u4ee5\u4e0b\u5e7e\u500b\u554f\u984c\uff1a<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u5b83\u662f\u600e\u6a23\u767c\u5c55\u51fa\u4f86\u7684\uff1f\u8207\u5f9e\u524d\u7684\u884c\u92b7\u6709\u4f55\u95dc\u9023\uff1f\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u5b83\u8ddf\u884c\u92b74.0\u4e00\u6a23\u55ce\uff1f\u70ba\u4f55\u975e\u5f975.0\u4e0d\u53ef\uff1f\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u5b83\u6709\u5177\u9ad4\u6848\u4f8b\u55ce\uff1f\u80fd\u89e3\u6c7a\u54ea\u4e9b\u884c\u92b7\u554f\u984c\uff1f\u300d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u800c\u9019\u4e9b\u554f\u984c\u7684\u80cc\u5f8c\uff0c\u5206\u5225\u63a2\u8a0e\u7684\u6b63\u662f\u884c\u92b75.0\u7684\u300c\u80cc\u666f\u3001\u5b9a\u7fa9\u3001\u61c9\u7528\u300d\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u986f\u793a\/\u96b1\u85cf\u5167\u5bb9\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#the_next_tech%E5%8D%B3%E8%87%B3%E7%A7%91%E6%8A%80_x_%E4%BA%94%E4%BB%A3%E5%90%8C%E5%A0%82_%E7%9A%84%E5%A4%A9%E7%84%B6%E5%88%86%E7%9C%BE%E6%99%82%E4%BB%A3%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E8%83%8C%E6%99%AF\" >the next tech\u5373\u81f3\u79d1\u6280 x \u4e94\u4ee3\u540c\u5802 \u7684\u5929\u7136\u5206\u773e\u6642\u4ee3\uff1a\u884c\u92b75.0\u7684\u80cc\u666f\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#MarTech%E7%9A%84%E6%88%90%E7%86%9F%E8%88%87%E8%88%88%E8%B5%B7%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E5%AE%9A%E7%BE%A9\" >MarTech\u7684\u6210\u719f\u8207\u8208\u8d77\uff1a\u884c\u92b75.0\u7684\u5b9a\u7fa9<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#MarTech%EF%BC%9A\" >MarTech\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#%E6%9B%B4%E6%99%BA%E6%85%A7%EF%BC%9A\" >\u66f4\u667a\u6167\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#%E9%A1%A7%E5%AE%A2%E6%97%85%E7%A8%8B\" >\u9867\u5ba2\u65c5\u7a0b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/#%E5%90%8C%E6%99%82%E7%B6%93%E7%87%9F%E3%80%8C%E4%BA%BA%E3%80%8D%E8%88%87%E3%80%8C%E7%89%A9%E3%80%8D%E7%9A%84MarTech%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E6%87%89%E7%94%A8\" >\u540c\u6642\u7d93\u71df\u300c\u4eba\u300d\u8207\u300c\u7269\u300d\u7684MarTech\uff1a\u884c\u92b75.0\u7684\u61c9\u7528<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"the_next_tech%E5%8D%B3%E8%87%B3%E7%A7%91%E6%8A%80_x_%E4%BA%94%E4%BB%A3%E5%90%8C%E5%A0%82_%E7%9A%84%E5%A4%A9%E7%84%B6%E5%88%86%E7%9C%BE%E6%99%82%E4%BB%A3%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E8%83%8C%E6%99%AF\"><\/span><b>the next tech\u5373\u81f3\u79d1\u6280 x \u4e94\u4ee3\u540c\u5802 \u7684\u5929\u7136\u5206\u773e\u6642\u4ee3\uff1a\u884c\u92b75.0\u7684\u80cc\u666f\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u884c\u92b7\u4eba\u54e1\u90fd\u660e\u767d\uff0c\u540c\u4e00\u500b\u5546\u54c1\u6216\u670d\u52d9\uff0c\u5c0d18\u300128\u300138\u300148\u300158\u300168\u6b72\u8005\uff0c\u4e43\u81f3\u65bc\u66f4\u9ad8\u768478\u6b72\u4ee5\u4e0a\u7684\u76ee\u6a19\u5c0d\u8c61\uff0c\u90fd\u6709\u4e0d\u540c\u7684\u6e9d\u901a\u65b9\u5f0f\uff0c\u56e0\u70ba\u6bcf\u500b\u4eba\u7684\u300c\u8cfc\u8cb7\u52d5\u6a5f\u3001\u641c\u5c0b\u610f\u5716\u3001\u6c7a\u7b56\u689d\u4ef6\u300d\u90fd\u6709\u6240\u4e0d\u540c\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u884c\u92b75.0\u4e00\u66f8\u4e2d\u8a8d\u70ba\uff0c\u7576\u4eca\u7684\u884c\u92b7\u5e02\u5834\uff0c\u525b\u597d\u6a6b\u8de8\u4e86\u300c\u6230\u5f8c\u5b30\u5152\u6f6e\u4e16\u4ee3\u3001X\u4e16\u4ee3\u3001Y\u4e16\u4ee3\u3001Z\u4e16\u4ee3\u3001\u03b1\u4e16\u4ee3\u300d\u7b49\u4e94\u500b\u4e16\u4ee3\uff0c\u4e5f\u6b63\u5de7\u5c0d\u61c9\u8457\u300c\u884c\u92b7 1.0\u7684\u7522\u54c1\u4e2d\u5fc3\u3001\u884c\u92b7 2.0\u7684\u9867\u5ba2\u4e2d\u5fc3\u3001\u884c\u92b7 3.0\u7684\u4ee5\u4eba\u70ba\u672c\u3001\u884c\u92b7 4.0\u7684\u50b3\u7d71\u6578\u4f4d\u8f49\u578b\u3001\u884c\u92b7 5.0\u7684\u79d1\u6280\u9020\u798f\u4eba\u985e\u300d\u7b49\u4e94\u500b\u884c\u92b7\u6642\u4ee3\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-31075 aligncenter\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001-533x300.png\" alt=\"\u963f\u7269\u79d1\u6280 \u884c\u92b75.0\uff1a\u66f4\u667a\u6167\u7684MarTech\" width=\"533\" height=\"300\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001-533x300.png 533w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001-1000x563.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001-768x432.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001-1536x864.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.001.png 1920w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u800c<\/span><b>\u884c\u92b7 3.0\u7684\u4ee5\u4eba\u70ba\u672c\u3001\u884c\u92b74.0\u7684\u50b3\u7d71\u6578\u4f4d\u8f49\u578b<\/b><span style=\"font-weight: 400;\">\uff0c\u8207\u793e\u7fa4\u5a92\u9ad4\u7684\u7279\u6027\uff0c\u300e\u5206\u773e\u884c\u92b7\u300f\u7684\u6982\u5ff5\u65e9\u5df2\u6210\u70ba\u884c\u92b7\u986f\u5b78\u3002\u6642\u503c\u4eca\u65e5\uff0c\u8eab\u8655\u4e00\u500b\u300c\u4e94\u4ee3\u540c\u5802\u300d\u7684\u6642\u4ee3\uff0c\u884c\u92b7\u4eba\u54e1\u52e2\u5fc5\u66f4\u52a0\u300c\u4ee5\u4eba\u70ba\u4e2d\u5fc3\u300d\u4e26\u900f\u904e\u300c\u79d1\u6280\u61c9\u7528\u300d\u4f86\u300c\u5ba2\u88fd\u5316\u3001\u500b\u4eba\u5316\u3001\u500b\u6027\u5316\u300d\u7684\u884c\u92b7\u6e9d\u901a\uff0c\u6b64\u6ce2\u8da8\u52e2\uff0c\u4e5f\u70ba\u884c\u92b75.0\u7684\u5f62\u6210\u8207<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/%e3%80%90martech-asia%e3%80%91%e9%98%bf%e7%89%a9%e5%9f%b7%e8%a1%8c%e9%95%b7%e6%9e%97%e6%80%9d%e5%90%be%ef%bc%9a%e5%80%8b%e4%ba%ba%e5%8c%96%e8%a1%8c%e9%8a%b7%e7%9a%84%e6%99%82%e4%bb%a3%e8%a6%81\/\"><span style=\"font-weight: 400;\">\u884c\u70ba\u5316\u7684MarTech<\/span><\/a><span style=\"font-weight: 400;\">\u62c9\u958b\u5e8f\u5e55\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"MarTech%E7%9A%84%E6%88%90%E7%86%9F%E8%88%87%E8%88%88%E8%B5%B7%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E5%AE%9A%E7%BE%A9\"><\/span><b>MarTech\u7684\u6210\u719f\u8207\u8208\u8d77\uff1a\u884c\u92b75.0\u7684\u5b9a\u7fa9<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u6240\u8b02\u884c\u92b75.0\uff0c\u5728\u8a72\u8457\u4f5c\u4e2d\u7684\u5b9a\u7fa9\uff0c\u5c31\u662f\u6307\u300c\u61c9\u7528<\/span><b>\u66f4\u667a\u6167<\/b><span style=\"font-weight: 400;\">\u7684<\/span><b>MarTech<\/b><span style=\"font-weight: 400;\">\u79d1\u6280\u63d0\u5347\u6574\u500b\u9867\u5ba2<\/span><b>\u65c5\u7a0b<\/b><span style=\"font-weight: 400;\">\u7684\u50f9\u503c\u300d\u3002\u5f9e\u9019\u53e5\u8a71\u4e2d\uff0c\u6211\u5011\u53ef\u4ee5\u770b\u898b\u300cMarTech\u3001\u66f4\u667a\u6167\u3001\u9867\u5ba2\u65c5\u7a0b\u300d\u4e09\u500b\u5143\u7d20\uff0c\u4e5f\u6b63\u662f\u884c\u92b75.0\u82073.0\u30014.0\u4e4b\u9593\u7684\u5dee\u7570\u3001\u4e92\u88dc\u3001\u7d50\u5408\uff0c\u9032\u800c\u7522\u751f\u300c\u50f9\u503c\u300d\u7684\u4e3b\u8981\u95dc\u9375\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"MarTech%EF%BC%9A\"><\/span><b>MarTech\uff1a<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u5982\u540c<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/%E9%9B%B6%E6%8E%A5%E8%A7%B8%E6%89%93%E9%80%9A%E7%89%A9%E6%B5%81%E7%AD%8B%E8%84%88_%E5%A4%9A%E5%85%83%E5%8F%96%E8%B2%A8%E5%BC%B7%E5%8C%96omo%E6%9C%8D%E5%8B%99-%E6%96%B0%E9%9B%B6%E5%94%AE2-0\/\"><b>\u65b0\u96f6\u552e<\/b><\/a><span style=\"font-weight: 400;\">\u5c07\u79d1\u6280\u7528\u5728\u96fb\u5546\u7684\u300c\u5546\u6d41\u3001\u7269\u6d41\u3001\u91d1\u6d41\u3001\u8cc7\u8a0a\u6d41\uff08\u56db\u6d41\uff09\u300d\u8207\u300c\u670d\u52d9\u6d41\uff08\u5f8c\u4f86\u52a0\u5165\u7b2c\u4e94\u6d41\uff09\u300d\u4e00\u6a23\uff0c<\/span><b>MarTech<\/b><span style=\"font-weight: 400;\">\u4e5f\u5c07\u79d1\u6280\u904b\u7528\u5728\u300c\u884c\u92b74P\u62167P\uff08\u751f\u7522\u8005\uff09\u300d\u6216\u300c4C\u62167C\u4e0a\uff08\u6d88\u8cbb\u8005\uff09\u300d\uff0c\u4f7f\u4e4b\u53ef\u8b70\u9054\u6210\u300c\u7cbe\u6e96\u50b3\u905e\u3001\u6e1b\u5c11\u6b65\u9a5f\u3001\u964d\u4f4e\u6210\u672c\u3001\u7e2e\u77ed\u6642\u9593\u3001\u6709\u6548\u4ea4\u6613\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u56e0\u6b64\uff0c\u4e5f\u4e0d\u96e3\u767c\u73fe\u70ba\u4f55<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2020-martech-edm-tigerfly\/\"><span style=\"font-weight: 400;\">MarTech<\/span><\/a><span style=\"font-weight: 400;\">\u5206\u70ba\u300c\u5ee3\u544a\u6280\u8853\u3001\u5167\u5bb9\u8207\u9ad4\u9a57\u3001\u793e\u7fa4\u8207\u95dc\u4fc2\u3001\u5546\u696d\u8207\u92b7\u552e\u3001\u6578\u64da\u3001\u7ba1\u7406\u8207\u6d41\u7a0b\u300d\u516d\u5927\u9818\u57df\uff0c\u5982\uff1a\u5728People\u8207Contact\uff087P\u62167C\uff09\uff0c\u5c31\u6709\u4e86\u804a\u5929\u6a5f\u5668\u4eba\uff1b\u5728Promotion\u8207Communication\uff084P\u62164C\uff09\u4e2d\u5c31\u662f\u7cbe\u6e96\u884c\u92b7\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-31077 aligncenter\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002-533x300.png\" alt=\"\u963f\u7269\u79d1\u6280 \u884c\u92b75.0_MarTech\u516d\u5927\u9818\u57df\" width=\"533\" height=\"300\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002-533x300.png 533w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002-1000x563.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002-768x432.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002-1536x864.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.002.png 1920w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"%E6%9B%B4%E6%99%BA%E6%85%A7%EF%BC%9A\"><\/span><b>\u66f4\u667a\u6167<\/b><span style=\"font-weight: 400;\">\uff1a<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u662f\u6307\u5728\u884c\u92b75.0\u7684\u5be6\u65bd\u67b6\u69cb\u4e2d\uff0c\u5fc5\u9808\u5148\u5efa\u7acb\u300c\uff12\u500b\u529f\u592b\u300d\uff0c\u518d\u4ee5\u6b64\u9054\u6210\u300c\uff13\u500b\u61c9\u7528\u300d\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-31081 aligncenter\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004-533x300.png\" alt=\"\u963f\u7269\u79d1\u6280 \u884c\u92b75.0\uff0c\u529f\u592b\u8207\u61c9\u7528\" width=\"533\" height=\"300\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004-533x300.png 533w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004-1000x563.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004-768x432.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004-1536x864.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.004.png 1920w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u4f7f\u4e4b\u9a45\u52d5\u7684\uff0c\u5c31<\/span><b>the next tech\u5373\u81f3\u79d1\u6280<\/b><span style=\"font-weight: 400;\">\uff08\u5373\u4ee5\u6a21\u4eff\u884c\u92b7\u4eba\u54e1\u80fd\u529b\u70ba\u76ee\u6a19\u7684\u5404\u9805\u6280\u8853\uff09\uff0c\u5982\uff1aAI\u4eba\u5de5\u667a\u6167\u3001NLP\u81ea\u7136\u8a9e\u8a00\u8655\u7406\u3001\u611f\u6e2c\u5668\u3001\u6a5f\u5668\u4eba\u3001AR\u64f4\u589e\uff0fVR\u865b\u64ec\u5be6\u5883\u3001\u7269\u806f\u7db2\u3001\u5340\u584a\u93c8\u3002\u4e0b\u8868\u5c31\u662f\u884c\u92b75.0\u4e2d\u5c0d\u7684\u76f8\u95dc\u5b9a\u7fa9\uff1a<\/span><\/p>\n<div class=\"table-responsive\"><table>\n<tbody>\n<tr>\n<td><b>\u5206\u985e<\/b><\/td>\n<td><b>\u9805\u76ee<\/b><\/td>\n<td><b>\u6982\u8ff0<\/b><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"2\"><span style=\"font-weight: 400;\">\u529f\u592b<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u8cc7\u6599\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u6240\u6709\u6c7a\u7b56\u90fd\u5fc5\u9808\u6709\u8db3\u5920\u7684\u8cc7\u6599\u5728\u624b\uff0c\u4ee5\u5206\u6790\u5927\u6578\u64da\uff0c\u5236\u5b9a\u884c\u92b7\u6c7a\u7b56\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u654f\u6377\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5229\u7528\u53bb\u4e2d\u5fc3\u5316\u7684\u8de8\u90e8\u9580\u5718\u968a\u5feb\u901f\u69cb\u601d\u3001\u8a2d\u8a08\u3001\u958b\u767c\u548c\u9a57\u8b49\u7522\u54c1\u8207\u884c\u92b7\u6d3b\u52d5<\/span><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"3\"><span style=\"font-weight: 400;\">\u61c9\u7528<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u9810\u6e2c\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5efa\u7acb\u548c\u4f7f\u7528\u9810\u6e2c\u5206\u6790\uff0c\u8a2d\u60f3\u6d88\u8cbb\u8005\u7684\u53cd\u61c9\uff0c\u63d0\u524d\u90e8\u7f72\u4ee5\u5f71\u97ff\u5e02\u5834\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u5834\u666f\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u6839\u64da\u9867\u5ba2\u60c5\u5883\u5373\u6642\u9032\u884c\u4e00\u5c0d\u4e00\u884c\u92b7\uff0c\u8b93\u9867\u5ba2\u611f\u53d7\u7121\u7e2b\u63a5\u8ecc\u7684\u5168\u65b9\u4f4d\u901a\u8def\u9ad4\u9a57\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u589e\u5f37\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5229\u7528\u6a21\u4eff\u4eba\u985e\u7684\u6578\u4f4d\u79d1\u6280\uff0c\u78ba\u4fdd\u884c\u92b7\u4eba\u54e1\u7d50\u5408\u6578\u4f4d\u7684\u4fbf\u5229\uff0c\u53ca\u4eba\u672c\u6eab\u6696\u8207\u540c\u7406\u3002<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p><span style=\"font-weight: 400;\">(\u8cc7\u6599\u4f86\u6e90\uff1a\u884c\u92b75.0\uff0f\u7db2\u8def)<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"%E9%A1%A7%E5%AE%A2%E6%97%85%E7%A8%8B\"><\/span><b>\u9867\u5ba2\u65c5\u7a0b<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u5247\u662f<\/span><span style=\"font-weight: 400;\">\u5ef6\u7e8c\u4e86\u884c\u92b74.0\u4e2d\u76845A\uff08aware\u8a8d\u77e5\u3001appeal\u8a34\u6c42\u3001ask\u8a62\u554f\u3001act\u884c\u52d5\u3001advocate\u5021\u5c0e\uff09\u7684\u5ba2\u6236\u9ad4\u9a57\u8def\u5f91\uff0c\u904b\u7528<\/span><b>the next tech\u5373\u81f3\u79d1\u6280<\/b><span style=\"font-weight: 400;\">\u6240\u7522\u751f\u7684\u300c\u66f4\u667a\u6167\u7684MarTech\u300d\uff0c\u5c07\u5176\u5b89\u6392\u57285A\u7684\u6bcf\u500b\u968e\u6bb5\uff0c\u63d0\u4f9b\u5ba2\u6236\u66f4\u597d\u7684\u9ad4\u9a57\uff0c\u4ee5\u589e\u52a0\u300c\u597d\u611f\u3001\u9ecf\u8457\u3001\u4e92\u52d5\u3001\u8cfc\u8cb7\u3001\u5fe0\u8aa0\u3001\u8ca2\u737b\u300d\u3002\u5373\u4fbf\u662f\u904e\u53bb\u88ab\u8a8d\u70ba\u50b3\u7d71\u7684EDM\u884c\u92b7\uff0c\u5728<\/span><b>\u5373\u81f3\u79d1\u6280<\/b><span style=\"font-weight: 400;\">\u5982\u4eba\u5de5\u667a\u6167\u7684\u5e6b\u52a9\u4e0b\uff0c\u90fd\u8b8a\u6210<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/email-marketing-by-ai\/\"><span style=\"font-weight: 400;\">\u300c\u4eba\u70ba\u4e2d\u5fc3\u3001\u6578\u64da\u70ba\u672c\u300d\u7684\u884c\u70ba\u5316\u884c\u92b7\u5de5\u5177<\/span><\/a><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-31079 size-medium\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E8%A1%8C%E9%8A%B75.0.003-533x300.png\" alt=\"\u963f\u7269\u79d1\u6280 \u884c\u92b75.0_\u4eba\u70ba\u4e2d\u5fc3\uff0c\u6578\u64da\u70ba\u672c\" width=\"533\" height=\"300\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u6b63\u5982\u65b0\u96f6\u552e2.0\u6240\u4e3b\u5f35\u7684\uff0c\u9019\u662f\u4e00\u500b\u5f9e\u7d93\u71df\u300c\u7522\u54c1\u300d\u8f49\u79fb\u5230\u7d93\u71df\u5230\u300c\u4eba\u300d\u7684\u6642\u4ee3\uff0c\u662f\u4eba\u7684\u8cc7\u6599\u63a1\u96c6\u8207\u6d1e\u5bdf\u6578\uff0c\u884c\u92b75.0\u4e5f\u6b8a\u9014\u540c\u6b78\u7684\u671d\u4e86\u4e00\u6a23\u7684\u65b9\u5411\u524d\u9032\uff0c\u4f46\u9019\u610f\u5473\u8457\u7d93\u71df\u7522\u54c1\u4e0d\u518d\u91cd\u8981\u4e86\u55ce\uff1f<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u4e0d\uff0c\u4ee5\u300c\u4eba\u70ba\u4e2d\u5fc3\u300d\u7d93\u71df\u300c\u7522\u54c1\u300d\u8b8a\u5f97\u66f4\u91cd\u8981\uff01<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%90%8C%E6%99%82%E7%B6%93%E7%87%9F%E3%80%8C%E4%BA%BA%E3%80%8D%E8%88%87%E3%80%8C%E7%89%A9%E3%80%8D%E7%9A%84MarTech%EF%BC%9A%E8%A1%8C%E9%8A%B750%E7%9A%84%E6%87%89%E7%94%A8\"><\/span><b>\u540c\u6642\u7d93\u71df\u300c\u4eba\u300d\u8207\u300c\u7269\u300d\u7684MarTech\uff1a\u884c\u92b75.0\u7684\u61c9\u7528<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">MarTech\u89e3\u6c7a\u65b9\u6848\u670d\u52d9\u5927\u5ee0awoo\u963f\u7269\u79d1\u6280\u8a8d\u70ba\uff0c<\/span><span style=\"font-weight: 400;\">\u7279\u5225\u662f\u5728<\/span><span style=\"font-weight: 400;\">Google\u505c\u7528\u7b2c\u4e09\u65b9Cookie\u3001Apple\u8a34\u6c42\u63d0\u9ad8\u5ba2\u6236\u5728\u88dd\u7f6e\u4e0a\u7684\u96b1\u79c1\u6642\uff0c\u90a3\u4e9b\u50b3\u7d71\u6578\u4f4d\u884c\u92b7\u4e0a\u300c\u7db2\u8def\u884c\u70ba\u3001\u88dd\u7f6e\u884c\u70ba\u300d\u7684\u4f7f\u7528\u8005\u6578\u64da\u5c07\u4e0d\u518d\u8f15\u6613\u53d6\u5f97\uff0c<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/%e3%80%90martech-asia%e3%80%91%e9%98%bf%e7%89%a9%e5%9f%b7%e8%a1%8c%e9%95%b7%e6%9e%97%e6%80%9d%e5%90%be%ef%bc%9a%e5%80%8b%e4%ba%ba%e5%8c%96%e8%a1%8c%e9%8a%b7%e7%9a%84%e6%99%82%e4%bb%a3%e8%a6%81\/\"><span style=\"font-weight: 400;\">\u6240\u8b02\u500b\u4eba\u5316\u884c\u92b7\uff0c\u5c07\u6703\u9010\u6f38\u8f49\u70ba\u300c\u884c\u70ba\u5316\u300d\u884c\u92b7<\/span><\/a><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u800c\u6253\u9020\u300c<\/span><b>\u884c\u70ba\u5316\u300d\u884c\u92b7<\/b><span style=\"font-weight: 400;\">\uff0c\u4e5f\u6b63\u597d\u9700\u8981\u884c\u92b75.0\u8aaa\u7684\u300c\u529f\u592b\u300d\u70ba\u57fa\u5e95\uff0c\u597d\u8b93\u300c\u61c9\u7528\u300d\u6210\u70ba\u5229\u5668\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u5982awoo\u7684<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/technology\/\"><span style=\"font-weight: 400;\">Product Data Platform (PDP)<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u7121\u9700\u5b8c\u5168\u4ef0\u8cf4\u7b2c\u4e09\u65b9cookie\uff0c\u900f\u904e<\/span><b>\u5efa\u69cb\u5546\u54c1\u7279\u5fb5\u8207\u5176\u76f8\u95dc\u6027\uff0c\u5b8c\u6574\u7406\u89e3\u6d88\u8cbb\u8005\u610f\u5716\uff0c<\/b><span style=\"font-weight: 400;\">\u4ee5<\/span><b>\u96fb\u5546\u7d93\u71df\u6216\u96fb\u5546\u884c\u92b7<\/b><span style=\"font-weight: 400;\">\u4f86\u8aaa\uff0c\u53ef\u5f9e\u4ee5\u4e0b\u5169\u500b\u9818\u57df\u958b\u59cb\u63a1\u96c6\u8cc7\u6599\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7ad9\u5167\uff1a\u6703\u54e1\u8cc7\u6599\u3001\u4f7f\u7528\u884c\u70ba\u3001\u6d88\u8cbb\u8a18\u9304\u3001\u5546\u54c1\u8cc7\u8a0a\u3001\u5546\u54c1\u5716\u7247<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7ad9\u5916\uff1aGoogle Search\uff0fGoogle Trends\u3001Facebook\uff0fInstagram\u3001\u8ad6\u58c7\u76f8\u95dc\u5167\u5bb9\u6587\u7ae0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u900f<\/span><b>\u904eNLP\u81ea\u7136\u8a9e\u610f\u5206\u6790<\/b><span style=\"font-weight: 400;\">\u8207<\/span><b>CV\u96fb\u8166\u8996\u89ba<\/b><span style=\"font-weight: 400;\">\u63d0\u53d6\u7279\u5fb5\uff0c\u70ba\u5546\u54c1\u81ea\u52d5\u8cbc\u4e0a\u6a19\u7c64\uff0c\u5982\u57fa\u672c\u7684\u5546\u54c1\u898f\u683c\uff0c\u5230\u9032\u968e\u7684\u60c5\u5883\u3001\u5834\u5408\u3001\u98a8\u683c\uff0c\u518d\u7d50\u5408\u4f7f\u7528\u8005\u7684\u300c\u641c\u5c0b\u3001\u9032\u7ad9\u3001\u6d41\u89bd\u3001\u9ede\u9078\u3001\u8cfc\u8cb7\u300d\u7b49\u884c\u70ba\uff0c\u5c31\u80fd\u9810\u6e2c\u4f7f\u7528\u8005\u7684\u8cfc\u8cb7\u52d5\u6a5f\u3001\u641c\u5c0b\u610f\u5716\uff0c\u7d66\u4e88\u6700\u9069\u5408\u7684\u63a8\u85a6\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-31029 aligncenter\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2-533x300.png\" alt=\"\u963f\u7269\u79d1\u6280 \u7528AI \u7406\u89e3\u5546\u54c1\u6a19\u7c64\u8207\u6d88\u8cbb\u8005\u610f\u5716\u7684\u95dc\u806f\" width=\"533\" height=\"300\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2-533x300.png 533w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2-1000x563.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2-768x432.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2-1536x864.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Awoo-Blog_Pic.003-2.png 1920w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u642d\u914d<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/\"><span style=\"font-weight: 400;\">Awoo Marketing Platform (AMP\uff09<\/span><\/a><span style=\"font-weight: 400;\">\u5177\u5099\u300c\u6d41\u91cf\u6210\u9577\u3001\u63a8\u85a6\u3001\u518d\u884c\u92b7\u300d\u4e09\u5927\u5f15\u64ce\u7684\uff2darTech\u5e73\u53f0\uff0c\u5c07 PDP \u53ca AI \u8f49\u5316\u70ba\u5177\u5099\u884c\u92b7\u4eba\u80fd\u529b\u7684\u6280\u8853\uff0c\u4e26\u4ee5\u81ea\u52d5\u5316\u7684\u65b9\u5f0f\uff0c\u5f9e\u7372\u53d6\u65b0\u5ba2\u3001\u8f49\u63db\u5230\u6703\u54e1\u7559\u5b58\u5404\u884c\u92b7\u968e\u6bb5\u5354\u52a9\u96fb\u5546\u7d93\u71df\u8005\u4ee5\u884c\u92b75.0\u7684\u898f\u6a21\uff0c\u5be6\u65bd\u96fb\u5546\u884c\u92b7\u7684\u4e09\u5927\u652f\u67f1<\/span><b>\u300c\u5c0e\u6d41\u3001\u5c0e\u8cfc\u3001\u6703\u54e1\u7d93\u71df\u300d<\/b><span style=\"font-weight: 400;\">\uff0c\u9054\u6210\u6578\u4f4d\u8f49\u578b\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"table-responsive\"><table>\n<tbody>\n<tr>\n<td><b>\u5206\u985e<\/b><\/td>\n<td><b>\u9805\u76ee<\/b><\/td>\n<td><b>\u6982\u8ff0<\/b><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"2\"><span style=\"font-weight: 400;\">\u529f\u592b<\/span><\/p>\n<p><span style=\"font-weight: 400;\">(PDP)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u8cc7\u6599\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u70ba\u5546\u54c1\u63d0\u53d6\u7279\u5fb5\uff0c\u63a1\u96c6\u7ad9\u5167\uff08\u6703\u54e1\u8cc7\u6599\u3001\u4f7f\u7528\u884c\u70ba\u3001\u6d88\u8cbb\u8a18\u9304\u3001\u5546\u54c1\u8cc7\u8a0a\u3001\u5546\u54c1\u5716\u7247\uff09\u3001\u7ad9\u5916\uff08<\/span><span style=\"font-weight: 400;\">Google Search\uff0fGoogle Trends\u3001Facebook\uff0fInstagram\u3001\u76f8\u95dc\u5167\u5bb9\u6587\u7ae0\uff09<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u654f\u6377\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u96fb\u5546\u7d93\u71df\u8005\u3001\u4f01\u696d\u3001\u88fd\u9020\u5546\u80fd\u900f\u904e\u4e0a\u8ff0\u8cc7\u6599\u5206\u6790\uff0c\u6d1e\u5bdf\u6d88\u8cbb\u8005\u610f\u5716\u8207\u8da8\u52e2\uff0c\u654f\u6377\u555f\u52d5\u884c\u92b7\u6d3b\u52d5\u3001\u4fc3\u92b7\u512a\u60e0\u3001\u7522\u54c1\u958b\u767c\u3001\u7b56\u7565\u898f\u5283\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"3\"><span style=\"font-weight: 400;\">\u61c9\u7528<\/span><\/p>\n<p><span style=\"font-weight: 400;\">(AMP)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u9810\u6e2c\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u6d41\u91cf\u6210\u9577\u5f15\u64ce &#8211; SEO\u81ea\u52d5\u5316\u3001\u5ee3\u544a\u81ea\u52d5\u5316\u7cbe\u6e96\u6295\u653e\u3001\u5546\u54c1\u4e3b\u984c\u96c6\u5408\u9801\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u63a8\u85a6\u5f15\u64ce &#8211; \u5206\u6790\u4f7f\u7528\u8005\u641c\u5c0b\u610f\u5716\uff0c\u5373\u6642\u63a8\u85a6\u9069\u5408\u7684\u5546\u54c1\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u5834\u666f\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u6d41\u91cf\u6210\u9577\u5f15\u64ce &#8211; \u5546\u54c1\u4e3b\u984c\u96c6\u5408\u9801\uff0c\u5b9b\u5982\u5be6\u9ad4\u5e97\u9762\u4e3b\u984c\u5206\u5340\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u63a8\u85a6\u5f15\u64ce &#8211; \u5206\u6790\u4f7f\u7528\u8005\u641c\u5c0b\u610f\u5716\uff0c\u81ea\u52d5\u5373\u6642\u63a8\u85a6\u9069\u5408\u7684\u5546\u54c1\u3002<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u589e\u5f37\u884c\u92b7<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u63a8\u85a6\u5f15\u64ce &#8211; AI \u5206\u6790\u4f7f\u7528\u8005\u641c\u5c0b\u610f\u5716\uff0c\u81ea\u52d5\u5373\u6642\u63a8\u85a6\u9069\u5408\u7684\u5546\u54c1\uff0c\u5b9b\u5982\u5be6\u9ad4\u5e97\u54e1\u7684\u89c0\u5bdf\u8207\u670d\u52d9\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u518d\u884c\u92b7\u5f15\u64ce &#8211; \u8d85\u5546\u672a\u53d6\u63d0\u9192\u81ea\u52d5\u5316\u3001\u5206\u773e\u4fe1\u4ef6\u5167\u5bb9\u81ea\u52d5\u5316\u3002<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u4e0d\u96e3\u767c\u73fe\uff0c\u5728\u884c\u92b75.0\u7684\u67b6\u69cb\uff0c<\/span><b>PDP\u5c31\u662f\u300c\u529f\u592b\u300d\uff0cAMP\u5247\u662f\u300c\u61c9\u7528\u300d<\/b><span style=\"font-weight: 400;\">\uff0c\u76f8\u4e92\u6574\u5408\u61c9\u7528\uff0c\u7576\u884c\u92b7\u4eba\u54e1\u5c0d\u4f7f\u7528\u8005\u9032\u884c\u8ffd\u8e64\uff0c\u8cbc\u4e0a\u4e86\u6578\u64da\u6a19\u7c64\u540c\u6642\uff0c\u5c0d\u5546\u54c1\u4e5f\u8cbc\u4e0a\u6a19\u7c64\uff0c\u9019\u4e9b\u6a19\u7c64\u5305\u542b\u4e86\u300c\u4eba\u300d\u7684\u300c\u8cfc\u8cb7\u52d5\u6a5f\u3001\u641c\u5c0b\u610f\u5716\u3001\u9ede\u9078\u539f\u56e0\u300d\uff0c\u5c31\u80fd\u8b93\u5546\u54c1\u66f4\u6709\u9867\u5ba2\u8f2a\u5ed3\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u8b1b\u6c42\u7d93\u71df\u300c\u4ee5\u4eba\u70ba\u672c\u3001\u79d1\u6280\u61c9\u7528\u3001\u6578\u64da\u70ba\u5148\u300d\u7684\u884c\u92b75.0\u6642\u4ee3\uff0c\u7d93\u71df\u300c\u5546\u54c1\u300d\u540c\u6a23\u91cd\u8981\uff0c\u56e0\u70ba\u4eba\u8207\u5546\u54c1\u90fd\u9700\u8981\u8cc7\u6599\uff0c\u90a3\u662f\u4eba\u8207\u5546\u54c1\u4e4b\u9593\u7684\u300c\u95dc\u806f\u300d\uff0c\u6c7a\u5b9a\u4e86\u9867\u5ba2\u641c\u5c0b\u8207\u6d88\u8cbb\u7684\u9ad4\u9a57\u904e\u7a0b\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>\u5e0c\u671b\u9032\u4e00\u6b65\u4e86\u89e3Awoo Product Data Platform\u3001Awoo Marketing Platform\u3001\u96fb\u5546\u884c\u92b7\u89e3\u6c7a\u65b9\u6848\uff0c<a href=\"https:\/\/www.awoo.ai\/zh-hant\/contact\/\">\u6b61\u8fce\u7acb\u5373\u8aee\u8a62\uff0c\u5c07\u6709 awoo \u5c08\u696d\u9867\u554f\u70ba\u60a8\u670d\u52d9\u3002<\/a><\/p>\n<p><a href=\"https:\/\/www.awoo.ai\/zh-hant\/contact\/\"><img decoding=\"async\" class=\"alignnone wp-image-30491\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001-360x200.png\" sizes=\"(max-width: 200px) 100vw, 200px\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001.png 600w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001.png 700w\" alt=\"\u7acb\u5373\u806f\u7d61\u963f\u7269\" width=\"200\" height=\"57\" data-pagespeed-url-hash=\"2088792711\" \/>\u00a0<\/a><\/p>\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/nlp-marketing-tech-for-personal-experience\/\">\u300eNLP \u884c\u92b7\u8853\u300f\u900f\u904e\u79d1\u6280\u50be\u807d\u6d88\u8cbb\u8005\u7684\u5fc3\uff0c\u5373\u6642\u4fc3\u9032\u500b\u4eba\u5316\u9ad4\u9a57<\/a><\/p>\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/neuromarketing-increase-conversion\/\" target=\"_blank\" rel=\"noopener\">\u96fb\u5546\u8f49\u63db\u7387\u5927\u589e\u7684\u79d8\u8a23\uff01\u5168\u4e16\u754c\u90fd\u5728\u7814\u7a76\u7684\u300c\u8166\u795e\u7d93\u884c\u92b7\u5b78\u300d\u653b\u4f54\u6d88\u8cbb\u8005\u7684\u5fc3<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2017\u5e74\u300c\u884c\u92b74.0\u300d\u4e00\u66f8\uff0c\u4e00\u5915\u9593\u6210\u70ba\u6240\u6709\u884c\u92b7\u4eba\u671d\u8056\u7684\u8457\u4f5c\uff0c\u4ee5\u5168\u7403\u884c\u92b7\u6b0a\u5a01\u83f2\u5229\u6d66\u2027\u67ef\u7279\u52d2\uff08Philips K [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":31086,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[159],"tags":[190,194,205],"class_list":["post-31039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-martech","tag-190","tag-194","tag-5-0"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u884c\u92b75.0\uff1a\u66f4\u667a\u6167\u7684MarTech\uff0c\u6b61\u8fce\u4f86\u5230\u7d93\u71df\u300c\u4eba\u300d\u8207\u300c\u7269\u300d\u7684\u5927\u884c\u70ba\u6642\u4ee3 - awoo<\/title>\n<meta name=\"description\" content=\"\u884c\u92b75.0\u662f\u6307\u300c\u61c9\u7528\u66f4\u667a\u6167\u7684MarTech\u79d1\u6280\u63d0\u5347\u6574\u500b\u9867\u5ba2\u65c5\u7a0b\u7684\u50f9\u503c\u300d\uff0c\u904b\u7528the next 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