{"id":32964,"date":"2021-11-17T15:23:11","date_gmt":"2021-11-17T07:23:11","guid":{"rendered":"https:\/\/www.awoo.ai\/?p=32964"},"modified":"2025-08-18T09:20:25","modified_gmt":"2025-08-18T01:20:25","slug":"brand_product_data","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/brand_product_data\/","title":{"rendered":"\u7834\u5708\u601d\u7dad\u53ea\u80fd\u91dd\u5c0d\u300c\u4eba\u300d\u5be6\u9a57\uff1f\u5f9e\u7522\u54c1\u6578\u64da\u4e5f\u80fd\u627e\u51fa\u7834\u5708\u5546\u6a5f\uff01"},"content":{"rendered":"<p><span style=\"font-weight: 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400;\">\u56e0\u6b64\u54c1\u724c\u60f3\u7834\u5708\u4e4b\u524d\uff0c\u61c9\u8a72\u8981\u5148\u610f\u8b58\u5230\u81ea\u5df1\u662f\u5426\u6709\u300c\u5efa\u5708\u300d\uff0c\u4e5f\u5c31\u662f\u540c\u5c6c\u5708\u5b50\u5167\u7684\u7fa4\u773e\uff0c\u4ed6\u5011\u662f\u5426\u5b58\u5728\u67d0\u4e9b\u5171\u540c\u6027\uff0c\u4ee5\u53ca\u9019\u7fa4\u5708\u5167\u4eba\u5c0d\u54ea\u4e9b\u8b70\u984c\/\u8a71\u984c\u6700\u53ef\u80fd\u6709\u300c\u6613\u611f\u67d3\u6027\u300d\u3002\u56e0\u6b64\u884c\u92b7\u7b56\u7565\u5fc5\u9808\u5148\u8dd1\u99ac\u5708\u5730\uff0c\u627e\u51fa\u67d0\u500b\u5708\u5b50\u5167\u7684\u805a\u5408\u6027\u7279\u8cea\uff0c\u6216\u662f\u54ea\u4e9b\u53ef\u626e\u6f14\u7092\u8d77\u54c1\u724c\u71b1\u5ea6\u7684\u4eba\u9078\uff0c\u9032\u800c\u53bb\u5f71\u97ff\u66f4\u591a\u5708\u5167\u7684\u6210\u54e1\u524d\u4f86\u97ff\u61c9\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%83%B3%E7%A0%B4%E5%9C%88%EF%BC%9F%E8%AB%8B%E5%85%88%E6%B3%A8%E6%84%8F%E4%B8%89%E5%A4%A7%E5%8E%9F%E5%89%87\"><\/span><span style=\"font-weight: 400;\">\u60f3\u7834\u5708\uff1f\u8acb\u5148\u6ce8\u610f\u4e09\u5927\u539f\u5247<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u65e2\u7136\u54c1\u724c\u60f3\u7834\u5708\uff0c\u4e5f\u5c31\u662f\u628a\u539f\u672c\u5c0f\u773e\u3001\u4e0d\u88ab\u4eba\u6ce8\u610f\u3001\u751a\u81f3\u96e3\u88ab\u5916\u4eba\u6240\u7406\u89e3\u7684\u4e8b\u7269\u3001\u50f9\u503c\uff0c\u5617\u8a66\u5411\u5708\u5b50\u5916\u7684\u4e16\u754c\u50b3\u64ad\uff0c\u90a3\u662f\u5426\u6709\u4e00\u4e9b\u6e96\u5247\u53ef\u4ee5\u53c3\u8003\u5462\uff1f\u5f9e\u7db2\u8def\u6587\u737b\u5206\u6790\u7834\u5708\u65b9\u6cd5\uff0c\u6b78\u7d0d\u51fa\u8f03\u5e38\u4f7f\u7528\u7684\u4e09\u7a2e\u7b56\u7565\u3002<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"%E6%96%B9%E6%B3%95%E4%B8%80%E3%80%81%E8%BD%89%E5%8C%96%E8%AA%9E%E8%A8%80\"><\/span><span style=\"font-weight: 400;\">\u65b9\u6cd5\u4e00\u3001\u8f49\u5316\u8a9e\u8a00<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">\u4ee5\u5546\u54c1\u89d2\u5ea6\u4f86\u8aaa\uff0c\u4f8b\u5982\u5c0d\u65bc\u5f9e\u4f86\u6c92\u7528\u904e\u6383\u5730\u6a5f\u5668\u4eba\u7684\u7fa4\u773e\uff0c\u5982\u679c\u5ee3\u544a\u8b1b\u592a\u591a\u5c08\u696d\u6280\u8853\u7528\u8a9e\uff0c\u53ef\u80fd\u5f88\u96e3\u9054\u5230\u7834\u5708\u76ee\u7684\u3002\u56e0\u6b64\u8f49\u8b6f\u6210\u70ba\u9996\u8981\u529f\u8ab2\uff0c\u4e5f\u5c31\u662f\u5728\u5708\u5167\u5927\u5bb6\u7fd2\u4ee5\u70ba\u5e38\u7684\u5c08\u696d\u77e5\u8b58\u3001\u300c\u9ed1\u8a71\u300d\uff0c\u5fc5\u9808\u7ad9\u5728\u60f3\u7834\u5708\u5c0d\u8c61\u7684\u89d2\u5ea6\uff0c\u7528\u4ed6\u5011\u80fd\u7406\u89e3\u7684\u8a9e\u8a00\u9032\u884c\u6e9d\u901a\u3002<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"%E6%96%B9%E6%B3%95%E4%BA%8C%E3%80%81%E9%81%95%E5%8F%8D%E5%B8%B8%E6%85%8B\"><\/span><span style=\"font-weight: 400;\">\u65b9\u6cd5\u4e8c\u3001\u9055\u53cd\u5e38\u614b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">\u9019\u985e\u64cd\u4f5c\u65b9\u6cd5\u4ee3\u8868\u54c1\u724c\u5927\u81bd\u5617\u8a66\u7528\u9055\u53cd\u5e38\u7406\uff0c\u9032\u800c\u7372\u5f97\u5708\u5916\u7684\u6ce8\u610f\u3002\u4f8b\u5982\u6709\u4e9b\u54c1\u724c\u6703\u5617\u8a66\u9006\u5411\u64cd\u4f5c\uff0c\u7279\u5225\u8b1b\u81ea\u5bb6\u7522\u54c1\u7684\u7f3a\u9ede\uff0c\u6216\u662f\u5728\u793e\u7fa4\u8ad6\u58c7\u8a55\u8ad6\u5340\uff0c\u91dd\u5c0d\u6d88\u8cbb\u8005\u7d66\u7684\u8ca0\u8a55\u5927\u65b9\u8d0a\u540c\uff0c\u9032\u800c\u5f15\u8d77\u66f4\u591a\u539f\u672c\u4e0d\u662f\u5708\u5167\u8005\u7684\u7fa4\u773e\uff0c\u56e0\u6ce8\u610f\u5230\u884c\u92b7\u64cd\u4f5c\u800c\u7522\u751f\u7b2c\u4e00\u6b21\u63a5\u89f8\u3002<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"%E6%96%B9%E6%B3%95%E4%B8%89%E3%80%81%E5%87%A1%E4%BA%BA%E9%80%A0%E7%A5%9E\"><\/span><span style=\"font-weight: 400;\">\u65b9\u6cd5\u4e09\u3001\u51e1\u4eba\u9020\u795e<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">\u8d8a\u4f86\u8d8a\u591a\u54c1\u724c\u610f\u8b58\u5230\uff0c\u8207\u5176\u9080\u8acb\u660e\u661f\u4ee3\u8a00\uff0c\u4e0d\u5982\u627e\u7d20\u4eba\u85c9\u7531\u4ed6\u7684\u7279\u8cea\u3001\u6d41\u91cf\uff0c\u9032\u800c\u9054\u5230\u7834\u5708\u76ee\u7684\u3002\u4f8b\u5982\u4e2d\u570b\u7db2\u7d05\u674e\u4f73\u7426\uff0c\u8eab\u70ba\u751f\u7406\u7537\u6027\uff0c\u4f46\u6bd4\u5973\u4eba\u9084\u61c2\u53e3\u7d05\u672c\u8eab\u5c31\u662f\u4e00\u7a2e\u8a71\u984c\uff0c\u52a0\u4e0a\u4ed6\u5e7e\u4e4e\u5168\u5e74\u7121\u4f11\u7684\u76f4\u64ad\u6bc5\u529b\uff0c\u8b93\u54c1\u724c\u767c\u73fe\u7531\u7d20\u4eba\u8d77\u5bb6\u7684\u7db2\u7d05\uff0c\u7834\u5708\u7684\u6548\u76ca\u66f4\u52dd\u660e\u661f\u85dd\u4eba\u3002\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E9%99%A4%E4%BA%86%E9%97%9C%E6%B3%A8%E5%8F%97%E7%9C%BE%EF%BC%8C%E9%82%84%E8%83%BD%E4%BB%A5%E3%80%8C%E7%94%A2%E5%93%81%E6%95%B8%E6%93%9A%E3%80%8D%E9%80%B2%E8%A1%8C%E7%A0%B4%E5%9C%88\"><\/span><span style=\"font-weight: 400;\">\u9664\u4e86\u95dc\u6ce8\u53d7\u773e\uff0c\u9084\u80fd\u4ee5\u300c\u7522\u54c1\u6578\u64da\u300d\u9032\u884c\u7834\u5708<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u5f9e\u4e0a\u8ff0\u8a0e\u8ad6\uff0c\u53ef\u767c\u73fe\u54c1\u724c\u5728\u64ec\u8a02\u884c\u92b7\u7b56\u7565\uff0c\u53ef\u4ee5\u5340\u5206\u300c\u5167\u5916\u300d\u5dee\u5225\uff0c\u5c0d\u5167\u5c31\u662f\u7d93\u71df\u6703\u54e1\uff0c\u63d0\u5347\u56de\u8cfc\u7387\u3001\u5f37\u5316\u6703\u54e1\u9ecf\u6027\uff1b\u5c0d\u5916\u5c31\u662f\u8b93\u66f4\u591a\u6f5b\u5728\u7684\u9867\u5ba2\u8a8d\u8b58\u54c1\u724c\u3001\u958b\u59cb\u7b2c\u4e00\u6b21\u6d88\u8cbb\uff0c\u9010\u6f38\u756b\u51fa\u65b0\u7684\u4e00\u5708\u5ba2\u7fa4\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7531\u6b64\u53ef\u767c\u73fe\uff0c\u9019\u985e\u64cd\u4f5c\u90fd\u9084\u662f\u4ee5\u300c\u4eba\u300d\u70ba\u805a\u7126\u5c0d\u8c61\uff0c\u4f46\u662f\u5176\u5be6\u60f3\u8981\u7834\u5708\uff0c\u73fe\u5728\u4e5f\u6709\u53e6\u4e00\u7a2e\u65b9\u5f0f\uff0c\u662f\u805a\u7126\u5728\u300c\u7522\u54c1\u300d\u672c\u8cea\uff0c\u4ee5\u7522\u54c1\u7279\u6027\u70ba\u4f9d\u6b78\uff0c\u4f86\u9054\u5230\u7834\u5708\u7684\u53ef\u80fd\u6027\u3002\u4f8b\u5982\u8fd1\u671f\u7372\u5f97\u570b\u969b\u8abf\u7814\u6a5f\u69cb IDC 2021 \u6578\u64da\u667a\u6167\u5275\u65b0\u734e\u7684\u96f6\u552e\u696d\u9f8d\u982d\u5168\u5bb6\uff0c\u624b\u4e0a\u63e1\u67091,300 \u842c\u6703\u54e1\u8cc7\u6599\uff0c\u904e\u53bb\u5927\u591a\u662f\u4ee5\u300c\u9867\u5ba2\u300d\u89d2\u5ea6\uff0c\u4f86\u7406\u89e3\u9867\u5ba2\u5b9a\u671f\u6703\u8cfc\u8cb7\u67d0\u4e9b\u54c1\u9805\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f46\u662f\u5168\u5bb6\u806f\u624b\u8207 awoo \u5408\u4f5c\u5c0e\u5165\u4e00\u7ad9\u5f0f\u884c\u92b7\u5e73\u53f0 awoo AMP (awoo AI Marketing Platform) \uff0c\u5176\u4e2d\u7522\u54c1\u63a8\u85a6\u5f15\u64ce\u904b\u7528 awoo Product Data Platform\uff08awoo PDP\uff09\u6280\u8853\uff0c\u5c07\u300c\u7522\u54c1\u6578\u64da\u300d\u8207\u300c\u6d88\u8cbb\u8005\u52d5\u614b\u884c\u70ba\u300d\u505a\u5373\u6642\u9023\u7d50\uff0c\u4e5f\u5c31\u662f\u5f9e\u300c\u9867\u5ba2\u300d\u7dad\u5ea6\u518d\u591a\u589e\u52a0\u300c\u7522\u54c1\u6578\u64da\u300d\u7dad\u5ea6\uff0c\u638c\u63e1\u6bcf\u9805\u5546\u54c1\u4ee3\u8868\u7684\u7279\u5fb5\u3001\u5c6c\u6027\u8207\u5206\u985e\uff0c\u4e26\u900f\u904e\u5546\u54c1\u8cbc\u6a19\u5de5\u7a0b\u4e4b\u5f8c\uff0c\u85c9\u7531 AI \u7cfb\u7d71\u5206\u6790\u9867\u5ba2\u7684\u5373\u6642\u610f\u5716\uff0c\u63a8\u85a6\u9069\u5408\u7684\u5546\u54c1\u7d66\u9867\u5ba2\uff0c\u751a\u81f3\u5e6b\u52a9\u9867\u5ba2\u627e\u5230\u4ed6\u5011\u4ee5\u70ba\u4e0d\u9700\u8981\u4f46\u5176\u5be6\u5f88\u6709\u8208\u8da3\u7684\u5546\u54c1\uff0c\u4ee5\u6b64\u63d0\u5347\u8cfc\u8cb7\u7387\u3002<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter wp-image-32967 size-full\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E7%A0%B4%E5%9C%88%E5%95%86%E6%A9%9F.003-min.jpeg\" alt=\"\u7522\u54c1\u6578\u64da\" width=\"1200\" height=\"750\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E7%A0%B4%E5%9C%88%E5%95%86%E6%A9%9F.003-min.jpeg 1200w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E7%A0%B4%E5%9C%88%E5%95%86%E6%A9%9F.003-min-480x300.jpeg 480w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E7%A0%B4%E5%9C%88%E5%95%86%E6%A9%9F.003-min-1000x625.jpeg 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/%E7%A0%B4%E5%9C%88%E5%95%86%E6%A9%9F.003-min-768x480.jpeg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u8209\u4f8b\u4f86\u8b1b\uff0c\u904e\u53bb\u82e5\u662f\u4ee5\u9867\u5ba2\u601d\u7dad\u9032\u884c\u7834\u5708\uff0c\u91dd\u5c0d\u7d93\u5e38\u8cfc\u8cb7\u725b\u5976\u7684\u4eba\uff0c\u53ef\u80fd\u7cfb\u7d71\u5c31\u6703\u63a8\u85a6\u8c46\u6f3f\u3001\u5176\u4ed6\u98f2\u6599\u4f5c\u70ba\u66ff\u4ee3\u65b9\u6848\u3002\u4f46\u5982\u679c\u662f\u4ee5\u300c\u7522\u54c1\u601d\u7dad\u300d\u9032\u884c\u7834\u5708\uff0c\u5c31\u6703\u767c\u73fe\u5e38\u5e38\u8cb7\u725b\u5976\u7684\u4eba\uff0c\u4ed6\u53ef\u80fd\u4e3b\u8981\u662f\u7528\u4f86\u7576\u65e9\u9910\uff0c\u56e0\u6b64\u5410\u53f8\u3001\u9eb5\u5305\uff0c\u751a\u81f3\u51b7\u51cd\u5305\u5b50\u3001\u9945\u982d\uff0c\u9019\u4e9b\u5177\u5099\u300c\u65e9\u9910\u6a19\u7c64\u300d\u7684\u7522\u54c1\uff0c\u5c31\u80fd\u66f4\u5168\u9762\u7406\u89e3\u6d88\u8cbb\u8005\u7684\u6f5b\u5728\u610f\u5716\uff0c\u9032\u884c\u52d5\u614b\u63a8\u85a6\u7d66\u5e38\u5e38\u8cb7\u725b\u5976\u7684\u6d88\u8cbb\u8005\uff0c\u4ed6\u5011\u300c\u9806\u4fbf\u8cfc\u8cb7\u300d\u5410\u53f8\u9eb5\u5305\u7684\u6a5f\u7387\uff0c\u5c31\u6703\u5927\u65bc\u5176\u4ed6\u98f2\u6599\u9078\u9805\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u9700\u6c42\u96a8\u6642\u90fd\u5728\u8b8a\uff0c\u91dd\u5c0d\u4f86\u81ea\u300c\u4eba\u300d\u7684\u9867\u5ba2\u884c\u70ba\u8207\u4f86\u81ea\u300c\u7269\u300d\u7684\u7522\u54c1\u6578\u64da\u76f8\u7d50\u5408\uff0c\u6316\u6398\u51fa\u66f4\u591a\u95dc\u806f\u6027\u8207\u5546\u6a5f\uff0c\u4e5f\u662f\u96fb\u5546\u54c1\u724c\u9081\u5411\u92b7\u552e\u6210\u9577\u7684\u7834\u5708\u884c\u92b7\u7b56\u7565\uff01<\/span><span style=\"font-weight: 400;\">\u82e5\u60f3\u77ad\u89e3\u66f4\u591a awoo Product Data Platform (awoo PDP) \u89e3\u6c7a\u2f45\u6848\uff0c<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/contact\/\"><span style=\"font-weight: 400;\">\u6b61\u8fce\u7acb\u5373\u8aee\u8a62\uff0c\u5c07\u6709 awoo \u5c08\u696d\u9867\u554f\u70ba\u60a8\u670d\u52d9\u3002<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.awoo.ai\/zh-hant\/contact\/\"><img decoding=\"async\" class=\"alignnone wp-image-30491\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001-360x200.png\" sizes=\"(max-width: 200px) 100vw, 200px\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001.png 600w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/awoo-click-.001.png 700w\" alt=\"\u7acb\u5373\u806f\u7d61\u963f\u7269\" width=\"200\" height=\"57\" data-pagespeed-url-hash=\"2088792711\" \/>\u00a0<\/a><\/p>\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/recommender\/\">\u63ed\u958b\u300e\u731c\u4f60\u559c\u6b61\u300f\u7684\u79d8\u5bc6\uff0c\u63a8\u85a6\u7cfb\u7d71\u5982\u4f55\u5411\u5ba2\u6236\u5efa\u8b70\u5546\u54c1\uff1f<\/a><\/p>\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a 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