{"id":34367,"date":"2022-04-26T17:11:24","date_gmt":"2022-04-26T09:11:24","guid":{"rendered":"https:\/\/www.awoo.ai\/?p=34367"},"modified":"2022-04-26T17:53:25","modified_gmt":"2022-04-26T09:53:25","slug":"2022-top-10-marketing-trend","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/2022-top-10-marketing-trend\/","title":{"rendered":"2022\u5e74\u884c\u92b7\u5341\u5927\u8da8\u52e2\uff0c\u5982\u4f55\u904b\u7528 MarTech \u89e3\u6c7a\uff1f"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u9032\u5165\u7b2c\u4e09\u5e74\u7684\u75ab\u60c5\uff0c\u8b93\u7d55\u5927\u90e8\u4efd\u7684\u4f01\u696d\u8207\u54c1\u724c\u52a0\u901f\u9032\u5165\u6578\u4f4d\u74b0\u5883\uff08\u793e\u7fa4\u7d93\u71df\u3001\u5ee3\u544a\u6295\u653e\u3001\u81ea\u6709\u96fb\u5546\uff09\uff0c\u7136\u800c\uff0c\u6578\u4f4d\u74b0\u5883\u537b\u6709\u4e86\u4ee5\u4e0b\u7684\u73fe\u8c61\u8207\u6539\u8b8a\uff1a<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> 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id=\"%E8%B6%A8%E5%8B%A21%E2%94%80%E2%94%80%E5%82%B3%E9%81%94%E6%AD%A3%E7%A2%BA%E7%9A%84%E5%93%81%E7%89%8C%E5%83%B9%E5%80%BC\"><\/span><b>\u8da8\u52e21\u2500\u2500\u50b3\u9054\u6b63\u78ba\u7684\u54c1\u724c\u50f9\u503c <\/b><b>\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u7576\u6240\u6709\u4eba\u90fd\u9032\u5165\u6578\u4f4d\u74b0\u5883\u6642\uff0c\u5c31\u662f\u5927\u6df7\u6230\uff0c\u4e5f\u5c31\u662f\u54c1\u724c\u529b\u5f37\u8005\u52dd\u51fa\u7684\u6642\u5019\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u904e\u53bb\u5f9e\u5ee3\u544a\u6295\u653e\u4e0a\uff0c\u7372\u53d6\u5feb\u901f\u4e14\u9ad8\u8f49\u63db\u7387\uff0c\u5ee3\u544a\u6295\u653e=\u696d\u7e3e\u8868\u73fe \u7684\u6642\u4ee3\u5df2\u4e0d\u5728\uff08\u57fa\u65bc\u4e0a\u8ff0\u539f\u56e0\uff09\uff0c\u8b8a\u6210\u5728\u4f7f\u7528\u8005\u9762\u524d\u7684\u8cc7\u8a0a\u592a\u591a\uff08\u9078\u64c7\u592a\u591a\uff09\uff0c\u5982\u540c\u6211\u5011\u5728\u50b3\u7d71\u7dda\u4e0b\u770b\u5230\u7684\u5ee3\u544a\u8cc7\u8a0a\u91cf\u4e00\u6a23\uff0c\u6d88\u8cbb\u8005\u6703\u81ea\u52d5\u5ffd\u7565\u90a3\u4e9b\u4e0d\u662f\u4ed6\u6709\u8208\u8da3\u7684\u5ee3\u544a\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8981\u6210\u70ba\u842c\u7da0\u53e2\u4e2d\u4e00\u9ede\u7d05\uff0c\u904e\u53bb\u5728\u50b3\u7d71\u7dda\u4e0b\u5ee3\u544a\u7206\u70b8\u7684\u6642\u4ee3\uff0c\u4f01\u696d\u958b\u59cb\u5927\u4f5c\u54c1\u724c\u8a34\u6c42\uff0f\u6e9d\u901a\u3001\u516c\u95dc\u6d3b\u52d5\u3001\u5c65\u884c\u4f01\u696d\u793e\u6703\u8cac\u4efb\u4f86\u589e\u52a0\u54c1\u724c\u5f62\u8c61\uff0c\u535a\u53d6\u597d\u611f\u3001\u8a8d\u540c\uff0c\u8207\u6d88\u8cbb\u8005\u7522\u751f\u9023\u7d50\uff0c\u5982\u4eca\u9019\u4ef6\u4e8b\u60c5\u4e5f\u56de\u5230\u4e86\u8cc7\u8a0a\u7206\u70b8\u7684\u6578\u4f4d\u74b0\u5883\u4e0a\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A22%E2%94%80%E2%94%80%E4%BA%BA%E4%BA%BA%E5%A4%9A%E9%87%8D%E8%BA%AB%E5%88%86%EF%BC%8C%E6%98%AF%E4%BD%BF%E7%94%A8%E8%80%85%E4%B9%9F%E6%98%AF%E6%B6%88%E8%B2%BB%E8%80%85\"><\/span><b>\u8da8\u52e22\u2500\u2500\u4eba\u4eba\u591a\u91cd\u8eab\u5206\uff0c\u662f\u4f7f\u7528\u8005\u4e5f\u662f\u6d88\u8cbb\u8005<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u884c\u92b7\u4eba\u54e1\u9700\u8981\u5f9e\u7db2\u8def\u4f7f\u7528\u8005\u4e2d\u627e\u5230\u7c89\u7d72\uff1b\u4e5f\u8981\u5f9e\u5e02\u5834\u6d88\u8cbb\u8005\u4e2d\u627e\u5230\u5ba2\u6236\uff0c\u8070\u660e\u7684\u884c\u92b7\u4eba\u54e1\u6703\u8aaa\uff1a\u5c0f\u5b69\u5b50\u624d\u505a\u9078\u64c7\u3002\u5176\u5be6\u6b63\u662f\u6a19\u6e96\u7b54\u6848\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e8b\u5be6\u4e0a\uff0c\u4e00\u500b\u4eba\u8d8a\u591a\u6642\u9593\u5728\u7db2\u8def\u4e0a\uff08\u5982\u75ab\u60c5\u8b93\u4eba\u82b1\u66f4\u591a\u6642\u9593\u5728\u7db2\u8def\u4e0a\uff09\uff0c\u5176\u6240\u64c1\u6709\u7684\u5e33\u865f\u5c31\u6703\u8d8a\u591a\uff0c\u6bcf\u500b\u4eba\u5728\u7db2\u8def\u4e0a\u7684\u8eab\u5206\u5c31\u8d8a\u591a\uff0c\u8868\u793a\u8d8a\u96e3\u5f9e\u300c\u884c\u70ba\u300d\uff08\u4f7f\u7528\u8005\u7684\u4ed6\uff09\u53bb\u5b9a\u7fa9\u80cc\u5f8c\u7684\u300c\u7279\u5fb5\u300d\uff08\u6d88\u8cbb\u8005\u7684\u4ed6\uff09\u3002\u4f8b\u5982\uff0c\u4eca\u5929\u7528\u4e86\u96fb\u5546\u5e73\u53f0\u7684\u5e33\u865f\u6c92\u8cfc\u8cb7\uff0c\u4e0d\u4ee3\u8868\u4e0b\u4e00\u6b21\u7528\u4e86\u793e\u7fa4\u5e73\u53f0\u5e33\u865f\u770b\u898b\u5167\u5bb9\u6587\u7ae0\u5f8c\u6c92\u611f\u89ba\u3002\u7576\u4e0b\u6c92\u8cb7\u7684\u4eba\uff0c\u6709\u4e00\u5929\u53ef\u80fd\u6210\u70ba\u4f60\u7684\u6d88\u8cbb\u8005\uff0c\u53cd\u4e4b\uff0c\u7576\u4e0b\u7acb\u523b\u8cb7\u7684\u4eba\uff0c\u53ef\u80fd\u5f9e\u6b64\u4e0d\u544a\u800c\u5225\uff0c\u6d88\u8cbb\u8005\u300c\u9010\u50f9\u800c\u8cfc\u300d\u7684\u7fd2\u6027\uff0c\u4e5f\u7522\u751f\u4e86\u6bd4\u50f9\u884c\u70ba\u3001\u9020\u5c31\u6bd4\u50f9\u7db2\u7ad9\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9019\u540c\u6a23\u7684\u544a\u8a34\u6211\u5011\uff0c\u82e5\u53ea\u662f\u4e00\u5473\u6c42\u8f49\u63db\u7387\u6295\u653e\u5ee3\u544a\uff0c\u7b49\u65bc\u662f\u4eba\u5011\u62d2\u65bc\u5728\u9580\u5916\uff0c\u56e0\u70ba\uff1a\u4f60\u53ea\u6ce8\u610f\u7576\u4e0b\u6703\u8cfc\u8cb7\u8005\u3002\u7136\u800c\uff0c\u5ee3\u544a\u8d8a\u4f86\u8d8a\u96e3\u6295\u3001\u8a0a\u606f\u91cf\u8d8a\u767c\u9f90\u96dc\u3001\u6d88\u8cbb\u8005\u8d8a\u6703\u6bd4\u50f9\uff0c\u5c31\u8d8a\u4e0d\u6703\u7576\u4e0b\u6c7a\u5b9a\u3002\u53e6\u5916\uff0c\u6578\u4f4d\u79d1\u6280\u8fc5\u901f\u767c\u5c55\u4e4b\u4e0b\uff0c\u7528\u6236\u8d8a\u4f86\u8d8a\u6ce8\u91cd\u300c\u6578\u64da\u96b1\u79c1\u300d\uff0c\u7136\u800c\uff0c\u540c\u6a23\u8eab\u70ba\u6d88\u8cbb\u8005\u7684\u4ed6\u5011\u4e5f\u8d8a\u4f86\u8d8a\u60f3\u8981\u300c\u500b\u4eba\u5316\u9ad4\u9a57\u300d\uff0c\u5982\u4f55\u5728\u5169\u8005\u4e4b\u9593\u9054\u5230\u5e73\u8861\uff0c\u4e5f\u662f\u884c\u92b7\u5708\u5fc5\u9808\u601d\u8003\u7684\u8b70\u984c\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-34374 size-full\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E9%9A%B1%E7%A7%81vs%E5%80%8B%E4%BA%BA%E5%8C%96%E9%AB%94%E9%A9%97.png\" alt=\"\u6578\u64da\u96b1\u79c1vs\u500b\u4eba\u5316\u9ad4\u9a57\" width=\"1200\" height=\"750\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E9%9A%B1%E7%A7%81vs%E5%80%8B%E4%BA%BA%E5%8C%96%E9%AB%94%E9%A9%97.png 1200w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E9%9A%B1%E7%A7%81vs%E5%80%8B%E4%BA%BA%E5%8C%96%E9%AB%94%E9%A9%97-480x300.png 480w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E9%9A%B1%E7%A7%81vs%E5%80%8B%E4%BA%BA%E5%8C%96%E9%AB%94%E9%A9%97-1000x625.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E9%9A%B1%E7%A7%81vs%E5%80%8B%E4%BA%BA%E5%8C%96%E9%AB%94%E9%A9%97-768x480.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A23%E2%94%80%E2%94%80%E9%9A%B1%E7%A7%81%E6%AC%8A%E8%B6%8A%E4%BE%86%E9%87%8D%E8%A6%81%EF%BC%8C%E5%B0%8A%E9%87%8D%E5%AE%A2%E6%88%B6%E7%82%BA%E5%84%AA%E5%85%88\"><\/span><b>\u8da8\u52e23\u2500\u2500\u96b1\u79c1\u6b0a\u8d8a\u4f86\u91cd\u8981\uff0c\u5c0a\u91cd\u5ba2\u6236\u70ba\u512a\u5148<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u627f\u4e0a\uff0c\u4e0d\u8981\u53ea\u662f\u6d88\u8cbb\u5ba2\u6236\u7684\u6578\u64da\uff0c\u53c8\u8981\u4ed6\u5011\u82b1\u9322\u6d88\u8cbb\uff0c\u6839\u64da Google \u6587\u7ae0\u6307\u51fa\uff0c\u670973%\u7684\u4eba\u8a8d\u70ba\u81ea\u5df1\u6240\u6709\u7684\u7db2\u8def\u670d\u52d9\uff0c\u662f\u5177\u6709\u6578\u64da\u4fdd\u8b77\u7684\uff0c\u610f\u601d\u5c31\u662f\u4f7f\u7528\u8005\u521d\u6b65\u76f8\u4fe1\u500b\u4eba\u6578\u64da\u4e0d\u6703\u88ab\u6feb\u7528\u3002\u4e8b\u5be6\u4e0a\uff0c\u6211\u5011\u77e5\u9053\u5ee3\u544a\u6295\u653e\u975e\u5e38\u501a\u8cf4\u7b2c\u4e09\u65b9\u6578\u64da\uff0c\u5728 Google \u8207 Apple \u96d9\u96d9\u91dd\u5c0d\u5176\u4f7f\u7528\u8005\u96b1\u79c1\u63d0\u9ad8\u898f\u7bc4\u6642\uff0c\u884c\u92b7\u4eba\u54e1\u5c31\u5fc5\u9808\u91cd\u65b0\u601d\u8003\u5982\u4f55\u63a5\u89f8\u300c\u7db2\u8def\u4f7f\u7528\u8005\u300d\u8207\u300c\u5e02\u5834\u6d88\u8cbb\u8005\u300d\u7684\u65b9\u6cd5\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A24%E2%94%80%E2%94%80%E5%84%AA%E5%8C%96%E9%AB%94%E9%A9%97%EF%BC%8C%E9%87%8D%E5%BF%83%E5%BE%9E%E7%94%A2%E5%93%81%E8%BD%89%E5%88%B0%E5%AE%A2%E6%88%B6%E9%9C%80%E6%B1%82\"><\/span><b>\u8da8\u52e24\u2500\u2500\u512a\u5316\u9ad4\u9a57\uff0c\u91cd\u5fc3\u5f9e\u7522\u54c1\u8f49\u5230\u5ba2\u6236\u9700\u6c42<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5305\u542b Google \u641c\u5c0b\u5f15\u64ce\u5728\u5167\uff0c\u5168\u7403\u7684\u7db2\u7ad9\u670d\u52d9\u9010\u6f38\u5f9e\u300c\u884c\u70ba\u5b9a\u5411\u300d\u8f49\u8b8a\u70ba\u300c\u610f\u5716\u5b9a\u5411\u300d\u7684\u6578\u64da\u5206\u6790\uff0c\u671f\u671b\u66f4\u9748\u6d3b\u7684\u77e5\u9053\u6d88\u8cbb\u8005\u60f3\u4ec0\u9ebc\u3001\u9700\u8981\u4ec0\u9ebc\uff0c\u800c\u4e0d\u662f\u5982\u904e\u53bb\u5149\u662f\u5f9e\u9020\u8a2a\u904e\u300c\u98ef\u5e97\u7db2\u7ad9\u300d\u5c31\u4ee3\u8868\u6709\u4f4f\u5bbf\u9700\u6c42\uff0c\u800c\u7acb\u5373\u6295\u653e\u4f4f\u5bbf\u5ee3\u544a\uff0c\u4e8b\u5be6\u4e0a\uff0c\u5f88\u6709\u53ef\u80fd\u9019\u540d\u4f7f\u7528\u8005\u6b63\u662f\u525b\u525b\u5df2\u4e0b\u55ae\u8a02\u623f\u7684\u6d88\u8cbb\u8005\uff08\u77ed\u7d1a\u4e4b\u5167\u5df2\u7121\u518d\u8cfc\u8cb7\u7684\u9700\u6c42\uff09\u3002\u6b64\u5916\uff0c\u6709\u9700\u6c42\u7684\u6d88\u8cbb\u8005\u5165\u7ad9\u5f8c\uff0c\u4f60\u662f\u5426\u80fd\u8b93\u4ed6\u901b\u5f97\u5f88\u958b\u5fc3\uff0c\u6216\u8cb7\u5f97\u5f88\u76f4\u63a5\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A25%E2%94%80%E2%94%80%E5%85%A7%E5%AE%B9%E6%8C%81%E7%BA%8C%E7%82%BA%E7%8E%8B%EF%BC%8C%E4%B8%A6%E4%B8%94%E7%94%A2%E7%94%9F%E9%8A%B7%E5%94%AE%E9%87%8F\"><\/span><b>\u8da8\u52e25\u2500\u2500\u5167\u5bb9\u6301\u7e8c\u70ba\u738b\uff0c\u4e26\u4e14\u7522\u751f\u92b7\u552e\u91cf<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u7121\u53ef\u5426\u8a8d\uff0c\u6bd4\u8d77\u5ee3\u544a\uff0c\u5167\u5bb9\u4ecd\u662f\u5728\u6578\u4f4d\u74b0\u5883\u4e2d\uff0c\u6bcf\u5929\u6700\u80fd\u81ea\u7136\u63a5\u89f8\u5ba2\u6236\uff0c\u4e5f\u662f\u6700\u80fd\u53d6\u5f97\u4fe1\u4efb\u7684\u65b9\u5f0f\uff0c\u597d\u5167\u5bb9\u53ef\u4ee5\u5efa\u7acb\u54c1\u724c\u4fe1\u8cf4\uff0c\u53cd\u4e4b\uff0c\u7121\u6cd5\u5e36\u7d66\u6d88\u8cbb\u8005\u76ca\u8655\u7684\u5167\u5bb9\uff0c\u4e5f\u6703\u4ee4\u54c1\u724c\u4eba\u5fc3\u76e1\u5931\u3002\u9032\u800c\u524d\u5f80\u7af6\u54c1\u7684\u7db2\u7ad9\uff0c\u6210\u70ba\u7af6\u54c1\u7684\u5ba2\u6236\u3002\u5167\u5bb9\u4e0d\u50c5\u80fd\u5920\u7528\u4f86\u990a\u4f4f\u6f5b\u529b\u5ba2\u6236\u3001\u4e5f\u80fd\u8aaa\u670d\u6d88\u8cbb\u8005\u8cfc\u8cb7\u3002\u518d\u5c0e\u6d41\u3001\u5c0e\u8cfc\u3001\u6703\u54e1\u7d93\u71df\u4e0a\u90fd\u80fd\u88ab\u5ee3\u6cdb\u904b\u7528\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6b64\u5916\uff0c2021\u5e74\u5168\u7403\u96fb\u5546\u71df\u696d\u984d\u589e\u52a030%\uff0c\u5176\u4e2d\u4ee5\u300c\u5167\u5bb9\u76f4\u63a5\u4e0b\u55ae\u300d\u7684\u884c\u92b7\u65b9\u5f0f\u8d8a\u4f86\u8d8a\u591a\uff0c\u5982\uff1a\u76f4\u64ad\u5e36\u8ca8\u3001\u6587\u7ae0\u5c0e\u9023\u3001\u5f71\u7247\u5c0e\u8cfc\uff0c\u5927\u591a\u4f7f\u7528\u4e86ABCD\u7684\u5167\u5bb9\u8def\u5f91\u67b6\u69cb\uff08Attention \u5438\u5f15\u6ce8\u610f \u2192 Brading \u54c1\u724c\u5851\u9020 \u2192 Connection \u611f\u53d7\u9023\u7d50 \u2192 Direction \u8a34\u6c42\u884c\u52d5\uff09\u4f86\u5e36\u52d5\u92b7\u552e\uff0c\u64da\u7d71\u8a08\u4f7f\u7528 ABCD \u67b6\u69cb\u8005\u77ed\u671f\u5167\u53ef\u63d0\u9ad8\u7372\u522930%\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A26%E2%94%80%E2%94%80%E8%A1%8C%E9%8A%B7%E6%95%B8%E6%93%9A%E5%88%86%E6%9E%90%E8%88%87%E6%8C%87%E6%A8%99%EF%BC%8C%E6%88%90%E7%82%BA%E7%AD%96%E7%95%A5%E4%BE%9D%E6%93%9A\"><\/span><b>\u8da8\u52e26\u2500\u2500\u884c\u92b7\u6578\u64da\u5206\u6790\u8207\u6307\u6a19\uff0c\u6210\u70ba\u7b56\u7565\u4f9d\u64da<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u96a8\u8457\u9032\u5165\u6578\u4f4d\u74b0\u5883\uff0c\u5404\u9805\u884c\u92b7\u5de5\u5177\u5e36\u4f86\u7684\u6578\u64da\u8207\u6307\u6a19\u5c07\u66f4\u70ba\u4f01\u696d\u8207\u884c\u92b7\u4eba\u54e1\u6240\u6ce8\u91cd\uff0c\u5c24\u5176\u4ee5 ROAS \u8207 ROI \u66f4\u88ab\u95dc\u6ce8\uff0c\u6b64\u5916 <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/\"><span style=\"font-weight: 400;\">MarTech <\/span><\/a><span style=\"font-weight: 400;\">\u5d1b\u8d77\u4e4b\u4e0b\uff0c\u8b93\u6578\u64da\u5728\u884c\u92b7\u4e0a\u4f7f\u7528\u66f4\u70ba\u5ee3\u6cdb\uff0c\u6210\u70ba\u884c\u92b7\u4eba\u54e1\u9032\u884c\u5ee3\u544a\u8207\u54c1\u724c\u64cd\u4f5c\u6642\u7684\u6c7a\u7b56\u4f9d\u64da\u3002\u800c\u884c\u92b7\u4eba\u54e1\u4e5f\u5fc5\u9808\u5177\u5099\u6578\u4f4d\u8207\u6578\u64da\u61c9\u7528\u80fd\u529b\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-34372 size-full\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E6%B1%BA%E7%AD%96.png\" alt=\"\u6578\u64da\u6c7a\u7b56\" width=\"1200\" height=\"750\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E6%B1%BA%E7%AD%96.png 1200w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E6%B1%BA%E7%AD%96-480x300.png 480w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E6%B1%BA%E7%AD%96-1000x625.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%95%B8%E6%93%9A%E6%B1%BA%E7%AD%96-768x480.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A27%E2%94%80%E2%94%80SEO_%E5%B0%8E%E5%85%A5%E4%BA%BA%E5%B7%A5%E6%99%BA%E6%85%A7%EF%BC%8C%E6%88%90%E7%82%BA_MarTech_%E6%96%B0%E5%B7%A5%E5%85%B7\"><\/span><b>\u8da8\u52e27\u2500\u2500SEO \u5c0e\u5165\u4eba\u5de5\u667a\u6167\uff0c\u6210\u70ba MarTech \u65b0\u5de5\u5177<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">SEO\u904e\u53bb\u4e00\u76f4\u88ab\u8a8d\u70ba\u662f\u50b3\u7d71\u7684\u6578\u4f4d\u884c\u92b7\u5de5\u5177\uff0c\u7136\u800c\uff0c\u5728MarTech\u7684\u63a8\u6ce2\u52a9\u703e\u4e0b\uff0c\u65b0\u4e00\u4ee3\u5177\u6709\u4eba<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/seo-ai-solution\/\"><span style=\"font-weight: 400;\">\u5de5\u667a\u6167\u904b\u7b97\u7684SEO<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u5c07\u70ba\u5167\u5bb9\u7d93\u71df\u3001\u7db2\u7ad9\u5167\u6587\u3001\u5546\u54c1\u6a19\u7c64\u3001\u95dc\u9375\u5b57\u4f48\u5c40\u3001\u5ee3\u544a\u6587\u6848\uff0c\u5e36\u4f86\u65b0\u4e00\u6ce2\u7684\u6539\u8b8a\uff0c\u5f9e\u904e\u53bb\u4ee5\u4eba\u7684\u7d93\u9a57\u6216\u55ae\u7d14\u7684\u95dc\u9375\u5b57\u8da8\u52e2\u7d71\u8a08\uff0c\u9032\u5165\u7531\u4eba\u5de5\u667a\u6167\u5206\u6790\u51fa\u7b26\u5408\u6d88\u8cbb\u8005\u8a8d\u77e5\u3001\u610f\u5716\u3001\u6253\u52d5\u9700\u6c42\u7684\u95dc\u9375\u5b57\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A28%E2%94%80%E2%94%80%E7%94%A2%E5%93%81%E8%88%87%E8%A1%8C%E9%8A%B7%E5%9C%98%E9%9A%8A%E5%90%88%E4%BD%9C%EF%BC%8C%E6%8F%90%E9%AB%98%E8%BD%89%E6%8F%9B%E7%8E%87\"><\/span><b>\u8da8\u52e28\u2500\u2500\u7522\u54c1\u8207\u884c\u92b7\u5718\u968a\u5408\u4f5c\uff0c\u63d0\u9ad8\u8f49\u63db\u7387<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u8b93\u7522\u54c1\u958b\u767c\u5718\u968a\u8207\u884c\u92b7\u5718\u968a\u5171\u540c\u5408\u4f5c\uff0c\u5f9e\u7522\u54c1\u8a2d\u8a08\u958b\u59cb\uff0c\u5c31\u52a0\u5165\u884c\u92b7\u8a9e\u5f59\uff0c\u4e5f\u5728\u7522\u54c1\u554f\u4e16\u5f8c\uff0c\u63d0\u4f9b\u597d\u7684\u7522\u54c1\u63cf\u8ff0\u3001\u5ee3\u544a\u6587\u6848\u3001\u5167\u5bb9\u884c\u92b7\uff0c\u7136\u800c\uff0c\u4e5f\u9700\u8981\u6ce8\u610f\uff0c\u9664\u4e86\u5f9e\u884c\u92b7\u4eba\u54e1\u672c\u8eab\u7684\u7d93\u9a57\u8207\u89c0\u9ede\uff0c\u66f4\u53ef\u900f\u904e\u300c\u884c\u92b7\u6578\u64da\u300d\u8207\u300cAI \u5206\u6790\u300d\u4f86\u89c0\u5bdf\u5e02\u5834\u8207\u5927\u773e\u5c0d\u65bc\u7522\u54c1\u7684\u8a8d\u77e5\u3001\u7528\u8a9e\u3001\u89c0\u611f\uff0c\u6703\u66f4\u80fd\u5beb\u51fa\u6253\u52d5\u4eba\u5fc3\u7684\u5b57\u53e5\u8207\u884c\u92b7\u5167\u5bb9\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A29%E2%94%80%E2%94%80%E7%94%A8%E7%A4%BE%E7%BE%A4%E5%AA%92%E9%AB%94%E6%95%99%E8%82%B2%E5%B8%82%E5%A0%B4%EF%BC%8C%E4%B8%8D%E5%83%85%E6%98%AF%E6%89%93%E5%BB%A3%E5%91%8A\"><\/span><b>\u8da8\u52e29\u2500\u2500\u7528\u793e\u7fa4\u5a92\u9ad4\u6559\u80b2\u5e02\u5834\uff0c\u4e0d\u50c5\u662f\u6253\u5ee3\u544a<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u96d6\u7136\u8fd1\u5e74\u4f86\u5c0d\u65bc\u793e\u7fa4\u5a92\u9ad4\u7528\u6236\u6578\u92b3\u6e1b\u7684\u65b0\u805e\u4e0d\u65b7\uff0c\u4f46\u5be6\u969b\u4e0a\u793e\u7fa4\u5a92\u9ad4\u4ecd\u5177\u6709\u6700\u5927\u5b97\u7684\u4f7f\u7528\u8005\u6578\uff0c\u4f01\u696d\u8207\u54c1\u724c\u4ecd\u9700\u8981\u900f\u904e\u793e\u7fa4\u5a92\u9ad4\u4f86\u63a5\u89f8\u5927\u773e\uff0c\u7136\u800c\u4e0d\u80fd\u53ea\u4e00\u5ec2\u60c5\u9858\u7684\u6253\u5ee3\u544a\u6216\u529b\u6c42\u8840\u6dcb\u6dcb\u7684\u8f49\u63db\u578b\u5167\u5bb9\uff0c\u6559\u80b2\u5e02\u5834\u5f80\u5f80\u5e36\u4f86\u610f\u60f3\u4e0d\u5230\u7684\u6536\u7a6b\uff0c\u7528\u77e5\u8b58\u6216\u6709\u50f9\u503c\u7684\u8a0a\u606f\u8207\u4f7f\u7528\u8005\u5011\u9023\u7d50\uff0c\u9032\u800c\u6210\u70ba\u65e5\u5f8c\u7684\u6d88\u8cbb\u8005\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%B6%A8%E5%8B%A210%E2%94%80%E2%94%80%E6%B6%88%E8%B2%BB%E8%80%85%E9%81%B8%E6%93%87_%E6%8A%95%E5%85%A5%E6%B0%B8%E7%BA%8C%E6%80%A7%E7%9A%84%E5%93%81%E7%89%8C\"><\/span><b>\u8da8\u52e210\u2500\u2500\u6d88\u8cbb\u8005\u9078\u64c7\u00a0 \u6295\u5165\u6c38\u7e8c\u6027\u7684\u54c1\u724c<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u4e0d\u5c11\u8ad6\u8ff02022\u5e74\u884c\u92b7\u8da8\u52e2\u7684\u6587\u7ae0\uff0c\u90fd\u4e0d\u7d04\u800c\u540c\u7684\u628a\u300c\u6c38\u7e8c\u6027\u300d\u653e\u5165\u54c1\u724c\u7d93\u71df\u7684\u91cd\u9ede\u9805\u76ee\uff0c\u539f\u56e0\u662f\u8d8a\u4f86\u8d8a\u591a\u6d88\u8cbb\u8005\u5728\u4e4e\u6240\u8cfc\u8cb7\u7684\u7522\u54c1\u5176\u80cc\u5f8c\u7684\u4f01\u696d\u662f\u5426\u5949\u884c\u6c38\u7e8c\u6027\u767c\u5c55\u7684\u884c\u52d5\uff0c\u4f8b\u5982\uff1a\u74b0\u4fdd\u3001\u7da0\u80fd\u3001\u52de\u5de5\u6b0a\u76ca\u3001\u92b7\u552e\u9053\u5fb7\u3001\u793e\u6703\u627f\u8afe\u3001\u4f01\u696d\u6cbb\u7406\u3001\u516c\u76ca\u56de\u994b\u2026\u7b49\uff0c\u6d88\u8cbb\u8005\u6703\u512a\u5148\u8003\u616e\u5df2\u7d93\u5f9e\u4e8b\u6c38\u7e8c\u6027\u6295\u5165\u4f01\u696d\u7684\u7522\u54c1\u3002\u6b64\u5916\uff0c\u82e5\u5f9e\u884c\u92b7\u6f0f\u6597\u6216\u884c\u92b74.0\u76845A\u6a21\u578b\u4f86\u770b\uff0c\u4f01\u696d\u4e5f\u6703\u5e0c\u671b\u5ba2\u6236\u518d\u63a1\u8cfc\u8207\u4f7f\u7528\u5546\u54c1\u5f8c\uff0c\u80fd\u9032\u4e00\u6b65\u7684\u5206\u4eab\u51fa\u53bb\uff0c\u6210\u70ba\u53e3\u7891\u7684\u529b\u91cf\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E7%94%A8_MarTech_%E6%8E%A5%E8%BB%8C%E8%B6%A8%E5%8B%A2_%E6%B4%9E%E5%AF%9F%E5%AE%A2%E6%88%B6%E3%80%8C%E6%84%8F%E5%9C%96%E3%80%8D%E6%88%90%E9%97%9C%E9%8D%B5\"><\/span><b>\u7528 MarTech \u63a5\u8ecc\u8da8\u52e2\u00a0 \u6d1e\u5bdf\u5ba2\u6236\u300c\u610f\u5716\u300d\u6210\u95dc\u9375<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u5f9e\u9019\u5341\u5927\u8da8\u52e2\u4e2d\uff0c\u6574\u7406\u4e00\u4e0b\u56e0\u679c\u95dc\u4fc2\uff0c\u53ef\u4ee5\u6b78\u7d0d\u51fa\uff13\u500b\u5171\u901a\u65b9\u5411\uff1a<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5f37\u8abf<\/span><b>\u500b\u4eba\u5316\u7684\u9ad4\u9a57<\/b><span style=\"font-weight: 400;\">\uff0c\u6210\u70ba<\/span><b>\u7db2\u7ad9\u7372\u5ba2\u7559\u5ba2<\/b><span style=\"font-weight: 400;\">\u7684\u624b\u6bb5<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f7f\u7528<\/span><b>\u4ee5\u7269\u70ba\u4e3b\u6578\u64da<\/b><span style=\"font-weight: 400;\">\uff0c\u6210\u70ba<\/span><b>\u767c\u73fe\u5ba2\u6236\u8f2a\u5ed3<\/b><span style=\"font-weight: 400;\">\u7684\u7dda\u7d22<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5584\u7528<\/span><b>\u5167\u5bb9\u8207\u95dc\u9375\u5b57<\/b><span style=\"font-weight: 400;\">\uff0c\u6210\u70ba<\/span><b>\u54c1\u724c\u50f9\u503c\u7d93\u71df<\/b><span style=\"font-weight: 400;\">\u7684\u79d8\u8a23<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u4ee5\u7576\u524d <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/marketing5-0-the-next-tech\/\"><span style=\"font-weight: 400;\">MarTech <\/span><\/a><span style=\"font-weight: 400;\">\u6280\u8853\u4f86\u8aaa\uff0c\u5df2\u80fd\u5920\u900f\u904e\u4eba\u5de5\u667a\u6167\u7684\u65b9\u5f0f\u4f86<\/span><i><span style=\"font-weight: 400;\">\u300c\u5f37\u8abf<\/span><\/i><b><i>\u500b\u4eba\u5316\u7684\u9ad4\u9a57<\/i><\/b><i><span style=\"font-weight: 400;\">\uff0c\u6210\u70ba<\/span><\/i><b><i>\u7db2\u7ad9\u7372\u5ba2\u7559\u5ba2<\/i><\/b><i><span style=\"font-weight: 400;\">\u7684\u624b\u6bb5\u300d<\/span><\/i><span style=\"font-weight: 400;\">\uff0c\u900f\u904e\u5982 <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/amp\/\"><span style=\"font-weight: 400;\">awoo AMP\uff08awoo AI Marketing Paltform\uff09<\/span><\/a><span style=\"font-weight: 400;\">\u7684\u61c9\u7528\uff0c\u5c31\u80fd\u81ea\u52d5\u5316\u7684\u70ba\u7db2\u7ad9\u4f48\u5c40\u6d88\u8cbb\u8005\u500b\u4eba\u9ad4\u9a57\uff0c\u56e0\u5176\u5167\u5efa\u7684<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/pdp\/\"><span style=\"font-weight: 400;\"> awoo PDP\uff08awoo Product Data Platform\uff09<\/span><\/a><span style=\"font-weight: 400;\">\u7522\u54c1\u6578\u64da\u5e73\u53f0\uff0c\u53ef\u4ee5\u5206\u6790\u9867\u5ba2\u5c0d\u300c\u5546\u54c1\u300d\u7684\u7406\u89e3\u70ba\u57fa\u790e\uff0c\u4f48\u5c40\u5546\u54c1\u9801\u6a19\u7c64\u8207\u5206\u985e\u9801\u6a19\u7c64\uff0c\u8b93\u9ad4\u9a57\u8def\u5f91\u90fd\u662f\u5ba2\u6236\u60f3\u770b\u7684\u5546\u54c1\uff0c\u4e00\u9801\u4e00\u9801\u901b\u4e0b\u53bb\uff0c\u4e5f\u8cb7\u5230\u81ea\u5df1\u60f3\u8cb7\u7684\u6771\u897f\u3002\u4f8b\u5982\uff1a\u300c\u5de7\u514b\u529b\u300d\u8207\u300c\u73ab\u7470\u300d\uff08\u5f9e\u5546\u54c1\u7684\u89d2\u5ea6\uff09\uff0c\u5728\u904e\u53bb\u7684\u96fb\u5546\u5e73\u53f0\u53ea\u6703\u55ae\u7d14\u7684\u7e7c\u7e8c\u63a8\u9001\u66f4\u591a\u7684\u5de7\u514b\u529b\u5546\u54c1\u3001\u73ab\u7470\u82b1\u5546\u54c1\u8cc7\u8a0a\uff0c\u4f9b\u6d88\u8cbb\u8005\u6bd4\u6b3e\u6bd4\u50f9\uff0c\u4f46\u537b\u7121\u6cd5\u52a9\u5176\u505a\u51fa\u8cfc\u8cb7\u6c7a\u7b56\uff0c\u89e3\u6c7a\u5176\u52d5\u6a5f\u9700\u6c42\u3001\u6216\u9054\u6210\u5ef6\u4f38\u6027\u7684\u8cfc\u8cb7\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-34376 size-full\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-PDP.png\" alt=\"awoo PDP \u7522\u54c1\u6578\u64da\u5e73\u53f0\" width=\"1200\" height=\"750\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-PDP.png 1200w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-PDP-480x300.png 480w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-PDP-1000x625.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-PDP-768x480.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">\u7136\u800c\uff0c\u5177\u6709<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/amp\/\"><span style=\"font-weight: 400;\">\u4eba\u5de5\u667a\u6167\u5206\u6790\u7684AMP<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u624d\u80fd\u9810\u6e2c\u5176\u52d5\u6a5f\u5f88\u53ef\u80fd\u662f\u8981\u300c\u9001\u7537\uff0f\u5973\u670b\u53cb\u79ae\u7269\u300d\u800c\u4e14\u662f\u60f3\u8981\u71df\u9020\u7684\u662f\u300c\u6d6a\u6f2b\u3001\u9ad8\u6a94\u3001\u5962\u83ef\u300d\uff0c\u56e0\u6b64\u914d\u5c0d\u5177\u6709\u300c\u9001\u7537\u670b\u53cb\u3001\u9001\u5973\u670b\u53cb\u3001\u6d6a\u6f2b\u3001\u9a5a\u559c\u3001\u611f\u52d5\u3001\u5bf5\u59bb\u9b54\u4eba\u300d\u6a19\u7c64\u7684\u5546\u54c1\uff0c\u5728\u98a8\u683c\u6b63\u78ba\u4e0a<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/growthhacker2021-feature-article-tiger\/\"><span style=\"font-weight: 400;\">\u627e\u5230\u7b26\u5408\u6d88\u8cbb\u8005\u300c\u610f\u5716\u300d\u7684\u5546\u54c1<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u5982\uff1a\u7f85\u66fc\u8482\u514b\u5c08\u5c6c\u60c5\u4eba\u5ba2\u88fd\u82b1\u675f\u3001\u8d85\u9ad8\u6a94\u9650\u91cf\u7d55\u7248\u5de7\u514b\u529b\u3001\u4e94\u661f\u98ef\u5e97\u9f8d\u8766\u725b\u6392\u512a\u60e0\u3001\u5962\u83ef\u6e21\u5047\u98ef\u5e97\u4f4f\u5bbf\u512a\u60e0\u3001\u6eab\u6696\u5de8\u5927\u718a\u718a\u7d68\u6bdb\u5a03\u5a03\uff0c\u66f4\u751a\u81f3\u6f14\u7b97\u51fa\u300c\u6d6a\u6f2b\u5a5a\u79ae\u9700\u6c42\u300d\u7684\u947d\u6212\u3001\u5a5a\u7d17\u3001\u79ae\u670d\uff0c\u6216\u662f\u300c\u65b0\u5a5a\u5c0f\u5169\u53e3\u5169\u623f\u5169\u5ef3\u300d\u7684\u623f\u7522\u8cc7\u8a0a\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u80fd\u5920\u505a\u5230\u6d88\u8cbb\u8005\u610f\u5716\u5206\u6790\uff0c\u5176\u539f\u56e0\u800c <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/pdp\/\"><span style=\"font-weight: 400;\">PDP \u4e2d\u7684 NLP \u81ea\u7136\u8a9e\u8a00\u8655\u7406\u3001CV \u96fb\u8166\u8996\u89ba\u5206\u6790<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u540c\u6642\u5f9e\u300c\u5546\u54c1\u672c\u8eab\u9032\u884c\u7279\u5fb5\u8403\u53d6\u300d\uff0c\u4e5f\u5206\u6790\u8a72\u5546\u54c1\u6703\u5728\u6d88\u8cbb\u8005\u773c\u4e2d\u662f\u6709\u600e\u6a23\u7684\u300c\u89c0\u770b\u8a8d\u77e5\u3001\u641c\u5c0b\u52d5\u6a5f\u3001\u8cfc\u8cb7\u539f\u56e0\u300d\uff0c\u81ea\u52d5\u751f\u6210\u300c\u6a19\u7c64\u300d\uff0c\u9019\u4e5f\u5c31\u662f<\/span><i><span style=\"font-weight: 400;\">\u300c\u4f7f\u7528<\/span><\/i><b><i>\u4ee5\u7269\u70ba\u4e3b\u6578\u64da<\/i><\/b><i><span style=\"font-weight: 400;\">\uff0c\u6210\u70ba<\/span><\/i><b><i>\u767c\u73fe\u5ba2\u6236\u8f2a\u5ed3<\/i><\/b><i><span style=\"font-weight: 400;\">\u7684\u7dda\u7d22\u300d<\/span><\/i><span style=\"font-weight: 400;\">\uff0c\u53ef\u4ee5\u642d\u914d\u4f01\u696d\uff0f\u96fb\u5546\u7b2c\u4e00\u65b9\u8cc7\u6599\u7684 <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/martech-crm-dmp-cdp-pdp\/\"><span style=\"font-weight: 400;\">CRM\uff08\u9867\u5ba2\u95dc\u4fc2\u7ba1\u7406\uff09\u3001CDP\uff08\u9867\u5ba2\u8cc7\u6599\u5e73\u53f0\uff09<\/span><\/a><span style=\"font-weight: 400;\">\u3002\u5982\u6b64\uff0c\u6b63\u80fd\u89e3\u6c7a\u73fe\u4eca\u5f9e\u7b2c\u4e09\u65b9\u7db2\u7ad9\uff0f\u88dd\u7f6e\u4e0a\uff0c\u300c\u4eba\u300d\u7684\u884c\u70ba\u8cc7\u6599\u53d6\u5f97\u4e0d\u6613\u7684\u56f0\u5883\uff0c\u4e5f\u80fd\u8b93\u884c\u92b7\u4eba\u54e1\u6301\u7e8c\u4ee5 Data Driven\uff08\u6578\u64da\u9a45\u52d5\uff09\u4f86\u9054\u6210\u884c\u92b7\u8cc7\u6e90\u914d\u7f6e\u7684\u512a\u5316\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img decoding=\"async\" class=\"aligncenter wp-image-34370 size-full\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%B6%88%E8%B2%BB%E9%A0%90%E6%B8%AC%E6%84%8F%E5%9C%96.png\" alt=\"\u6d88\u8cbb\u610f\u5716\u9810\u6e2c\" width=\"1200\" height=\"750\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%B6%88%E8%B2%BB%E9%A0%90%E6%B8%AC%E6%84%8F%E5%9C%96.png 1200w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%B6%88%E8%B2%BB%E9%A0%90%E6%B8%AC%E6%84%8F%E5%9C%96-480x300.png 480w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%B6%88%E8%B2%BB%E9%A0%90%E6%B8%AC%E6%84%8F%E5%9C%96-1000x625.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/Marketing-Trend-%E6%B6%88%E8%B2%BB%E9%A0%90%E6%B8%AC%E6%84%8F%E5%9C%96-768x480.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%81%B0%E6%98%8E%E7%9A%84%E8%A1%8C%E9%8A%B7%E4%BA%BA%E5%93%A1%E4%B8%80%E5%AE%9A%E7%99%BC%E7%8F%BE%EF%BC%8C%E4%BD%95%E4%B8%8D%E5%A5%BD%E5%A5%BD%E5%88%A9%E7%94%A8%E9%80%99%E4%BA%9B%E6%A8%99%E7%B1%A4%EF%BC%9F\"><\/span><span style=\"font-weight: 400;\">\u8070\u660e\u7684\u884c\u92b7\u4eba\u54e1\u4e00\u5b9a\u767c\u73fe\uff0c\u4f55\u4e0d\u597d\u597d\u5229\u7528\u9019\u4e9b\u6a19\u7c64\uff1f<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u6c92\u932f\uff0c\u9019\u4e9b\u6a19\u7c64\u6b63\u662f\u77e5\u9053\u4ec0\u9ebc\u624d\u80fd\u5438\u5f15\u6d88\u8cbb\u8005\u7684\u300c\u7dda\u7d22\u300d\uff0c\u904e\u53bb\u7684\u505a\u6cd5\u4f60\u53ef\u80fd\u6703\u4e0a Google Trend \u6216\u662f\u8acb SEO \u516c\u53f8\u63d0\u4f9b\u95dc\u9375\u5b57\uff0c\u4e5f\u6709\u7684\u516c\u53f8\u662f\u9760\u884c\u92b7\u4eba\u54e1\u81ea\u884c\u767c\u60f3\uff0c\u4f46\u7e3d\u6703\u767c\u73fe Google Trend \u4e0a\u90a3\u4e9b\u71b1\u9580\u5b57\u8ddf\u4f60\u7684\u4f01\u696d\u5546\u54c1\u6beb\u7121\u95dc\u4fc2\uff0c\u5728 Google \u641c\u5c0b\u5f15\u64ce\u8b1b\u6c42 <\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/ecommerce-marketing-product-tag-seo\/\"><span style=\"font-weight: 400;\">E-A-T <\/span><\/a><span style=\"font-weight: 400;\">\u7684\u6e96\u5247\u4e0b\u66f4\u4e0d\u53ef\u80fd\u80e1\u4e82\u64b0\u5beb\u5167\u5bb9\uff0c\u4e0d\u5920\u5c08\u696d\u7684 SEO \u4ee3\u7406\u5546\u53ea\u6703\u4ee5\u66dd\u5149\u5ea6\u70ba\u4e3b\uff0c\u4e26\u4e0d\u6703\u4ee5\u8f49\u63db\u7387\u4f86\u601d\u8003\uff08\u56e0\u70ba\u8d8a\u8b1b\u6c42\u8f49\u63db\u7387\u7684\u5b57\u5f59\uff0c\u76f8\u5c0d\u5728\u88ab\u641c\u5c0b\u5ea6\u4e0a\u6703\u8d8a\u4f4e\uff0c\u76f4\u63a5\u5f71\u97ff\u4ee3\u7406\u5546\u7684\u6210\u6548\uff09\uff0c\u800c\u884c\u92b7\u4eba\u54e1\u7684\u89c0\u5bdf\u767c\u60f3\uff0c\u5247\u8981\u53d6\u6c7a\u65bc\u7576\u4e8b\u4eba\u662f\u5426\u7d93\u9a57\u5341\u8db3\uff0c\u7e31\u4f7f\u662f\u8001\u624b\u64cd\u76e4\uff0c\u4e5f\u96e3\u6bd4\u722c\u87f2\u8490\u96c6\u3001\u4eba\u5de5\u667a\u6167\u5206\u6790\u4f86\u5f97\u5168\u9762\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7e3d\u7d50\u5c0d\u8da8\u52e2\u7684\u56e0\u61c9\uff0c\u54c1\u724c\u6210\u70ba\u9996\u8981\uff0c\u4e14\u900f\u904e\u5167\u5bb9\u7d93\u71df\uff0c\u5728\u900f\u904e\u793e\u7fa4\u50b3\u64ad\uff0c\u4e5f\u900f\u904e SEO \u8b93\u5ba2\u4eba\u627e\u5230\u4f60\uff0c\u624d\u80fd\u5728\u96b1\u79c1\u6b0a\u63d0\u5347\u4e0b\u7684\u6578\u4f4d\u74b0\u5883\u4e0b\u812b\u7a4e\u800c\u51fa\uff0c\u5373\u4fbf\u662f\u5851\u9020\u5f62\u8c61\u7684\u300c\u6c38\u7e8c\u6027\u300d\u8b70\u984c\uff0c\u884c\u92b7\u4eba\u54e1\u4e5f\u5f97\u628a\uff1a\u74b0\u4fdd\u3001\u7da0\u80fd\u3001\u52de\u5de5\u6b0a\u76ca\u3001\u92b7\u552e\u9053\u5fb7\u3001\u793e\u6703\u627f\u8afe\u3001\u4f01\u696d\u6cbb\u7406\u3001\u516c\u76ca\u56de\u994b\u2026\u7b49\u5b57\u5f59\u505a\u70ba\u5167\u5bb9\u7684\u5448\u73fe\u4e3b\u8ef8\uff0c\u56e0\u6b64\u4f01\u696d\u8207\u884c\u92b7\u4eba\u54e1\u4e5f\u80fd\u5229\u7528 PDP \u8207\u00a0<\/span><a href=\"https:\/\/www.awoo.ai\/zh-hant\/seo-ai-solution\/\"><span style=\"font-weight: 400;\">SEO 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