{"id":43918,"date":"2025-05-05T15:15:10","date_gmt":"2025-05-05T07:15:10","guid":{"rendered":"https:\/\/www.awoo.ai\/?p=43918"},"modified":"2025-05-05T15:15:13","modified_gmt":"2025-05-05T07:15:13","slug":"threads-ads","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/threads-ads\/","title":{"rendered":"\u8106Threads \u5ee3\u544a\u767b\u53f0\uff1a\u5b8c\u6574\u7248\u4f4d\u8207\u898f\u683c\u89e3\u6790\uff0c\u53f0\u7063\u96fb\u5546\u8a72\u5982\u4f55\u61c9\u5c0d\uff1f"},"content":{"rendered":"\n<p>Meta \u65d7\u4e0b\u7684\u793e\u7fa4\u5e73\u53f0 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src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-26-1000x673.png\" alt=\"Meta \u5ee3\u544a - \u52d5\u614b\u6d88\u606f\u4e2d\u7684\u5716\u50cf\u5ee3\u544a\uff08In-feed Ads\uff09\" class=\"wp-image-43919\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-26-1000x673.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-26-446x300.png 446w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-26-768x516.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-26.png 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E5%8B%95%E6%85%8B%E6%B6%88%E6%81%AF%E4%B8%AD%E7%9A%84%E5%9C%96%E5%83%8F%E5%BB%A3%E5%91%8A%EF%BC%88In-feed_Ads%EF%BC%89\"><\/span>1. \u52d5\u614b\u6d88\u606f\u4e2d\u7684\u5716\u50cf\u5ee3\u544a\uff08In-feed Ads\uff09<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u76ee\u524d\uff0cThreads 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id=\"2_%E9%A0%90%E6%9C%9F%E6%8E%A8%E5%87%BA%E7%9A%84%E5%BB%A3%E5%91%8A%E7%89%88%E4%BD%8D\"><\/span>2. \u9810\u671f\u63a8\u51fa\u7684\u5ee3\u544a\u7248\u4f4d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Meta \u8a08\u5283\u9010\u6b65\u5f15\u5165\u66f4\u591a\u5a92\u9ad4\u5167\u5bb9\uff0c\u5982\u5716\u7247\u3001\u5f71\u7247\u3001\u9650\u6642\u52d5\u614b\uff0c\u672a\u4f86\u9810\u8a08\u5c0e\u5165 Stories \u5ee3\u544a\u8207\u63a2\u7d22\u9801\u6295\u653e\uff0c\u5f62\u5f0f\u5c07\u8207 Instagram \u8da8\u540c\u3002\u200b<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"525\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1000x525.jpg\" alt=\"Meta \u9810\u671f\u63a8\u51fa Threads \u65b0\u5ee3\u544a\u7248\u4f4d\" class=\"wp-image-43920\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1000x525.jpg 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-571x300.jpg 571w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-768x403.jpg 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1536x806.jpg 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30.jpg 1600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"558\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1000x558.png\" alt=\"Meta \u9810\u671f\u63a8\u51fa Threads \u65b0\u5ee3\u544a\u7248\u4f4d\" class=\"wp-image-43921\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1000x558.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-538x300.png 538w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-768x429.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30-1536x857.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-30.png 1600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%BB%A3%E5%91%8A%E7%9B%AE%E6%A8%99%E8%88%87%E5%89%B5%E6%84%8F%E8%A6%8F%E6%A0%BC%E6%8C%87%E5%8D%97%EF%BC%882025_%E5%B9%B4%E7%89%88%EF%BC%89\"><\/span>\u5ee3\u544a\u76ee\u6a19\u8207\u5275\u610f\u898f\u683c\u6307\u5357\uff082025 \u5e74\u7248\uff09<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%BB%A3%E5%91%8A%E5%B0%BA%E5%AF%B8%E8%88%87%E8%A6%8F%E7%AF%84\"><\/span>\u5ee3\u544a\u5c3a\u5bf8\u8207\u898f\u7bc4<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><div class=\"table-responsive\"><table class=\"has-fixed-layout\"><thead><tr><th>\u5ee3\u544a\u985e\u578b<\/th><th>\u63a8\u85a6\u5c3a\u5bf8<\/th><th>\u9577\u5bec\u6bd4<\/th><th>\u6a94\u6848\u5927\u5c0f\u9650\u5236<\/th><\/tr><\/thead><tbody><tr><td>\u5716\u50cf\u5ee3\u544a<\/td><td>1440px x 1440px<\/td><td>16:9 \u6216 9:16<\/td><td>\u7121\u9650\u5236<\/td><\/tr><tr><td>\u5f71\u7247\u5ee3\u544a<\/td><td>\u76ee\u524d\u5c1a\u672a\u652f\u63f4<\/td><td>&#8211;<\/td><td>&#8211;<\/td><\/tr><tr><td>\u7d14\u6587\u5b57\u5ee3\u544a<\/td><td>\u7121\u56fa\u5b9a\u5c3a\u5bf8<\/td><td>&#8211;<\/td><td>&#8211;<\/td><\/tr><\/tbody><\/table><\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%94%AF%E6%8F%B4%E7%9A%84%E5%BB%A3%E5%91%8A%E7%9B%AE%E6%A8%99\"><\/span>\u652f\u63f4\u7684\u5ee3\u544a\u76ee\u6a19<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6839\u64da <a href=\"https:\/\/www.facebook.com\/business\/help\/655859553779869\">Meta \u5b98\u65b9\u8aaa\u660e<\/a>\uff0cThreads \u652f\u63f4\u4ee5\u4e0b\u5ee3\u544a\u76ee\u6a19\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u54c1\u724c\u8a8d\u77e5\uff1a\u200b\u63d0\u5347\u5546\u5bb6\u7684\u77e5\u540d\u5ea6\u8207\u89f8\u53ca\u7387\u3002\u200b<\/li>\n\n\n\n<li>\u6d41\u91cf\uff1a\u200b\u589e\u52a0\u7db2\u7ad9\u7b49\u76ee\u7684\u5730\u7684\u6d41\u91cf\uff0c\u4e26\u91dd\u5c0d\u9023\u7d50\u9ede\u64ca\u6b21\u6578\u9032\u884c\u6700\u4f73\u5316\u3002\u200b<\/li>\n\n\n\n<li>\u92b7\u552e\uff1a\u200b\u5c0b\u627e\u53ef\u80fd\u8cfc\u8cb7\u5546\u54c1\u6216\u670d\u52d9\u7684\u7528\u6236\uff0c\u4e26\u91dd\u5c0d\u8f49\u63db\u6b21\u6578\u9032\u884c\u6700\u4f73\u5316\u3002\u200b<br><\/li>\n<\/ol>\n\n\n\n<p>\u6ce8\u610f\u4e8b\u9805\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"561\" src=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31-1000x561.png\" alt=\"Threads \u652f\u63f4\u7684\u5ee3\u544a\u76ee\u6a19\" class=\"wp-image-43922\" srcset=\"https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31-1000x561.png 1000w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31-535x300.png 535w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31-768x431.png 768w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31-1536x861.png 1536w, https:\/\/media.awoo.ai\/live\/wp-content\/uploads\/image-31.png 1600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u76ee\u524d\u50c5\u652f\u63f4\u5716\u50cf\u5ee3\u544a\uff0c\u5c1a\u672a\u652f\u63f4\u5f71\u7247\u5ee3\u544a\u3002\u200b<\/li>\n\n\n\n<li>\u4e0d\u652f\u63f4\u4e3b\u984c\u6a19\u7c64\uff08Hashtags\uff09\u3002\u200b<br>\u50c5\u652f\u63f4\u5c0e\u5411\u7db2\u7ad9\u7684\u5ee3\u544a\u76ee\u7684\u5730\u3002\u200b<\/li>\n\n\n\n<li>\u4e3b\u8981\u6587\u6848\uff1a\u5efa\u8b70 80-160 \u500b\u5b57\u5143\u3002<\/li>\n\n\n\n<li>\u6a19\u984c\uff1a\u5efa\u8b7040\u500b\u5b57\u5143\u3002<\/li>\n\n\n\n<li>\u884c\u52d5\u547c\u7c72\uff1a\u76ee\u524d Threads \u52d5\u614b\u6d88\u606f\u4e2d\u7684\u5716\u50cf\u5ee3\u544a\u4e0d\u986f\u793a\u884c\u52d5\u547c\u7c72\u6309\u9215\uff0c\u4f46\u5728\u5176\u4ed6\u5ee3\u544a\u7248\u4f4d\uff08\u5982Instagram \u52d5\u614b\u6d88\u606f\uff09\u4e2d\u4ecd\u9700\u9078\u64c7\u884c\u52d5\u547c\u7c72\u3002<\/li>\n\n\n\n<li>\u4e3b\u984c\u6a19\u7c64\uff1a\u76ee\u524d\u4e0d\u652f\u63f4\u4e3b\u984c\u6a19\u7c64\u3002<\/li>\n\n\n\n<li>\u7531\u65bc Threads \u4ee5\u6587\u5b57\u4e3b\u5c0e\u52d5\u614b\uff0c\u5efa\u8b70\u5716\u50cf\u8207\u5f71\u7247\u5167\u5bb9\u63a1\u7528\u7c21\u6f54\u3001\u6587\u5b57\u5c0e\u5411\u7684\u8a2d\u8a08\uff0c\u907f\u514d\u904e\u5ea6\u8996\u89ba\u8907\u96dc\u9020\u6210\u5e72\u64fe\u611f\u3002<br><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E7%82%BA%E4%BD%95%E5%8F%B0%E7%81%A3%E5%93%81%E7%89%8C%E6%87%89%E7%A9%8D%E6%A5%B5%E5%B8%83%E5%B1%80_Threads_%E5%BB%A3%E5%91%8A%EF%BC%9F\"><\/span>\u70ba\u4f55\u53f0\u7063\u54c1\u724c\u61c9\u7a4d\u6975\u5e03\u5c40 Threads \u5ee3\u544a\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E5%8F%B0%E7%81%A3%E7%94%A8%E6%88%B6%E4%BD%94%E6%AF%94%E9%AB%98%EF%BC%8C%E5%B8%82%E5%A0%B4%E6%BD%9B%E5%8A%9B%E5%B7%A8%E5%A4%A7\"><\/span>1. \u53f0\u7063\u7528\u6236\u4f54\u6bd4\u9ad8\uff0c\u5e02\u5834\u6f5b\u529b\u5de8\u5927<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6839\u64da Similarweb \u7d71\u8a08\u5206\u6790\uff0c2025 \u5e74 3 \u6708\u4efd\uff0c<a href=\"https:\/\/www.similarweb.com\/website\/threads.net\/#overview\">\u53f0\u7063 Threads \u6d41\u91cf\u4f54\u5168\u7403\u9ad8\u9054 22.02%<\/a>\uff0c\u7576\u524d\u6d41\u91cf\u5df2\u8d85\u8d8a\u7f8e\u570b\u7684 14.81%\u3002\u200b\u9019\u986f\u793a\u51fa Threads \u5728\u53f0\u7063\u7684\u9ad8\u6ef2\u900f\u7387\uff0c\u70ba\u54c1\u724c\u63d0\u4f9b\u4e86\u63a5\u89f8\u6f5b\u5728\u5ba2\u7fa4\u7684\u7d55\u4f73\u6a5f\u6703\u3002\u200b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E5%BB%A3%E5%91%8A%E7%AB%B6%E7%88%AD%E7%9B%B8%E5%B0%8D%E8%BC%83%E4%BD%8E%EF%BC%8C%E6%88%90%E6%9C%AC%E6%95%88%E7%9B%8A%E9%AB%98\"><\/span>2. \u5ee3\u544a\u7af6\u722d\u76f8\u5c0d\u8f03\u4f4e\uff0c\u6210\u672c\u6548\u76ca\u9ad8<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u7531\u65bc Threads \u5ee3\u544a\u5c1a\u8655\u65bc\u521d\u671f\u968e\u6bb5\uff0c\u7af6\u722d\u76f8\u5c0d\u8f03\u4f4e\uff0c\u9810\u8a08 CPC\uff08\u6bcf\u6b21\u9ede\u64ca\u6210\u672c\uff09\u8207 CPM\uff08\u6bcf\u5343\u6b21\u5c55\u793a\u6210\u672c\uff09\u5c07\u4f4e\u65bc Instagram \u548c Facebook\uff0c\u70ba\u4e2d\u5c0f\u4f01\u696d\u63d0\u4f9b\u4e86\u9ad8\u6548\u7684\u5ee3\u544a\u6295\u653e\u5e73\u53f0\u3002\u200b<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%E7%B5%90%E5%90%88%E5%89%B5%E4%BD%9C%E8%80%85%E5%90%88%E4%BD%9C%EF%BC%8C%E6%93%B4%E5%A4%A7%E5%93%81%E7%89%8C%E5%BD%B1%E9%9F%BF%E5%8A%9B\"><\/span>3. 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