{"id":4990,"date":"2020-08-06T16:03:07","date_gmt":"2020-08-06T08:03:07","guid":{"rendered":"https:\/\/www.nununi.com\/?p=4990"},"modified":"2025-04-10T11:02:25","modified_gmt":"2025-04-10T03:02:25","slug":"brand-digital-marketing-trend","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/brand-digital-marketing-trend\/","title":{"rendered":"\u54c1\u724c\u5982\u4f55\u7d50\u5408\u6280\u8853\u8207\u884c\u92b7\uff0c\u6253\u9020\u500b\u4eba\u5316\u9867\u5ba2\u9ad4\u9a57\uff1f\u8ac7\u6578\u4f4d\u884c\u92b73\u5927\u8da8\u52e2"},"content":{"rendered":"\n<p>\u54c1\u724c\u7aef\u5728\u904e\u53bb\u5e7e\u5e74\u5df2\u5c55\u73fe\u5927\u91cf\u7684\u5275\u65b0\u5275\u610f\uff0c\u4e00\u5915\u9593\u84cb\u597d\u5be6\u9ad4\u5feb\u9583\u5e97\uff0c\u8b93\u884c\u92b7\u4eba\u5feb\u901f\u9a57\u8b49\u65b0\u96f6\u552e\u3001\u65b0\u5546\u54c1\uff0c\u4ee5\u53ca\u5404\u7a2e\u60f3\u8981\u6e2c\u8a66\u7684\u884c\u92b7\u6982\u5ff5\u3002\u5982\u4eca\uff0c\u7531\u65bc COVID-19 \u7684\u7206\u767c\uff0c\u985e\u4f3c\u72c0\u6cc1\u4e5f\u5728\u6578\u4f4d\u4e16\u754c\u767c\u751f\uff0c\u54c1\u724c\u5728\u9ad8\u901f\u7684\u6642\u9593\u8ef8\u4e0a\u8cfd\u8dd1\uff0c\u5c55\u958b\u4e00\u6bb5\u4ee5\u6578\u4f4d\u512a\u5148\u7684\u300c\u8df3\u51fa\u8a0a\u606f (pop-up)\u300d\u7684\u751f\u610f\u3002<strong>\u4f46\u8207\u5178\u578b\u7684\u5be6\u9ad4\u5e97\u6848\u4f8b\u4e0d\u540c\uff0c\u6578\u4f4d\u9818\u57df\u4e0a\u7684\u8b8a\u5316\u4e26\u975e\u77ed\u66ab\u51fa\u7684\u73fe\u8c61\uff0c\u9019\u6bb5\u671f\u9593\u7684\u8f49\u8b8a\uff0c\u6211\u5011\u5e7e\u4e4e\u53ef\u4ee5\u80af\u5b9a\u6703\u7e7c\u7e8c\u767c\u5c55\u4e0b\u53bb\u3002\u672c\u7bc7\u6587\u7ae0\u5c31\u8981\u4f86\u8b1b\u89e3\u5982\u4f55\u5728\u75ab\u60c5\u671f\u9593\u638c\u63e1 3 \u5927\u8da8\u52e2\uff0c<\/strong>\u5e6b\u52a9\u4f01\u696d\u6210\u529f\u9032\u884c\u6578\u4f4d\u8f49\u578b\uff0c\u672c\u7bc7\u7de8\u8b6f\u81ea<a href=\"https:\/\/digiday.com\/sponsored\/from-pop-up-to-permanent-three-trends-driving-digital-transformation-in-2020\/\">\u6b64\u7bc7<\/a>\u3002<\/p>\n\n\n\n<p>\u4ee5 <a href=\"https:\/\/www.kingarthurbaking.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\">King Arthur Flour <\/a>\uff0d\u7f8e\u570b\u6b77\u53f2\u6700\u4e45\u7684\u9eb5\u7c89\u516c\u53f8\u70ba\u4f8b\uff0c\u4ed6\u5011\u56e0\u61c9 COVID-19 \u9032\u800c\u8abf\u6574\u4e86\u6578\u4f4d\u7b56\u7565\uff0c\u6210\u679c\u8c50\u78a9\uff0c\u503c\u5f97\u53c3\u8003\uff0c\u6b63\u56e0\u70ba\u300c\u5728\u5bb6\u70d8\u7119 (<a href=\"https:\/\/www.vox.com\/the-highlight\/2020\/5\/19\/21221008\/how-to-bake-bread-pandemic-yeast-flour-baking-ken-forkish-claire-saffitz\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\">at-home baking<\/a>)\u300d\u7684\u9700\u6c42\u6fc0\u589e\uff0cKing Arthur Flour \u7684\u884c\u92b7\u5718\u968a\u4fbf\u5c07\u6d88\u8cbb\u8005\u9700\u6c42\u8f49\u5f80\u7dda\u4e0a\u92b7\u552e\uff0c\u5728\u7db2\u7ad9\u4e0a\u767c\u5e03\u4e00\u7cfb\u5217\u540d\u4eba\u70d8\u7119\u5f71\u7247\u8207\u8a31\u591a\u5275\u610f\u5167\u5bb9\uff0c\u900f\u904e\u5167\u5bb9\u884c\u92b7 (content marketing) \u5411\u76ee\u6a19\u5ba2\u7fa4\u92b7\u552e\u5546\u54c1\uff0c<strong>\u6b64\u4e00\u7b56\u7565\u70ba King Arthur Flour \u76f8\u8f03\u53bb\u5e74\u71df\u6536\u6210\u9577 200%\uff0c\u7db2\u7ad9\u5de5\u4f5c\u968e\u6bb5\u6fc0\u589e 260%\u3002<\/strong><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u986f\u793a\/\u96b1\u85cf\u5167\u5bb9\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 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href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/brand-digital-marketing-trend\/#%E6%88%90%E9%95%B7%E9%A7%AD%E5%AE%A2%E5%B9%B4%E6%9C%83_2020_%E5%BE%8C%E7%96%AB%E6%83%85%EF%BC%9A%E8%A3%82%E8%AE%8A_%E6%B6%88%E8%B2%BB%E8%80%85%E6%97%85%E7%A8%8B%E7%A0%B4%E7%A2%8E%C3%97%E6%B5%81%E9%87%8F%E5%86%8D%E9%80%A0\" >\u6210\u9577\u99ed\u5ba2\u5e74\u6703 2020 \u5f8c\u75ab\u60c5\uff1a\u88c2\u8b8a \u6d88\u8cbb\u8005\u65c5\u7a0b\u7834\u788e\u00d7\u6d41\u91cf\u518d\u9020<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%9C%AA%E4%BE%86%E6%95%B8%E4%BD%8D%E8%A1%8C%E9%8A%B73%E5%A4%A7%E8%B6%A8%E5%8B%A2\"><\/span>\u672a\u4f86\u6578\u4f4d\u884c\u92b73\u5927\u8da8\u52e2<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5728\u904e\u53bb\uff0c\u9019\u6a23\u7684\u6210\u679c\u5f88\u53ef\u80fd\u9700\u8981\u82b1\u8cbb\u591a\u5e74\u3002\u5c0d\u591a\u6578\u7d44\u7e54\u4f86\u8aaa\uff0c\u8981\u5728\u9019\u500b\u6025\u907d\u8b8a\u5316\u7684\u6642\u671f\u6490\u904e\u53bb\u76f8\u7576\u4e0d\u5bb9\u6613\uff0c\u4f46 2020 \u4e0a\u534a\u5e74\u8a31\u591a\u505a\u6cd5\u52a0\u901f\u4e86\u6539\u8b8a\uff0c\u5c0d\u672a\u4f86\u5e7e\u5e74\u7684\u5e02\u5834\u5e36\u4f86\u91cd\u8981\u5f71\u97ff\u3002\u5982\u4eca\uff0c\u54c1\u724c\u5011\u53ea\u8981\u638c\u63e1\u9019 3 \u9805\u5927\u8da8\u52e2\uff0c\u5c31\u6709\u6a5f\u6703\u6210\u529f\u6578\u4f4d\u8f49\u578b\u3002<\/p>\n\n\n\n\n\n<p>\u4e0d\u8ad6\u662f\u8a08\u7a0b\u8eca\u3001Uber\u3001Lyft \uff0c\u90fd\u80fd\u5920\u6eff\u8db3\u300c\u5c07\u4e58\u5ba2\u5f9e A \u9ede\u8f09\u5230 B \u9ede\u300d\u7684\u9700\u6c42\u3002<\/p>\n\n\n\n<p>\u5f9e\u6838\u5fc3\u770b\u4f86\uff0c\u4ed6\u5011\u672c\u8cea\u4e0a\u662f\u540c\u6a23\u7684\u7522\u54c1\u670d\u52d9\u3002\u4f46\u6df1\u5165\u53bb\u770b\uff0cUber \u6216 Lyft \u63d0\u4f9b\u7684\u662f\u5c0a\u69ae\u7d1a\u9867\u5ba2\u611f\u53d7\uff0c\u9867\u5ba2\u9ad4\u9a57\u9060\u9060\u8d85\u8d8a\u5176\u5b83\u7522\u54c1\u3002\u9019\u4e9b\u516c\u53f8\u8207\u9867\u5ba2\u7684\u4e92\u52d5\u5f80\u4f86\uff0c\u5728\u65b9\u65b9\u9762\u9762\u4e0a\u90fd\u662f\u7d93\u904e\u5ba2\u88fd\u5316\u7684\uff0c\u5305\u542b\u624b\u6a5f app\u3001Email\u3001\u7c21\u8a0a\u63a8\u64ad\u7b49\uff0c\u7121\u4e0d\u4f8b\u5916\u3002<\/p>\n\n\n\n<p>\u904e\u53bb\u5e7e\u5e74\uff0c\u60f3\u505a\u5230\u771f\u6b63\u7684\u5ba2\u88fd\u5316\u9ad4\u9a57\u76f8\u7576\u56f0\u96e3\u3002\u53ea\u6709\u7279\u5b9a\u54c1\u724c\uff08\u5982 Uber \u6216 Lyft\uff09\u6709\u80fd\u529b\u6295\u5165\u5927\u91cf\u7684\u5de5\u7a0b\u8cc7\u6e90\uff0c\u53bb\u6253\u9020\u512a\u8cea\u7684\u9867\u5ba2\u9ad4\u9a57\u3002\u5982\u4eca\uff0c\u501f\u52a9 open-source \u8edf\u4ef6\u7684\u958b\u653e\u6027\uff0c\u6240\u6709\u516c\u53f8\u90fd\u53ef\u4ee5\u4ee5\u79d1\u6280\u9a45\u52d5\u6210\u9577\uff0c\u7d66\u4e88\u6d88\u8cbb\u8005\u6709\u610f\u7fa9\u7684\u9ad4\u9a57\u3002\u4f46<strong>\u8981\u505a\u5230\u300c\u500b\u4eba\u5316\u300d\u4f9d\u820a\u5f88\u56f0\u96e3\uff0c\u7562\u7adf<\/strong>\u6578\u64da\u6e05\u7406\u3001\u5206\u985e\u3001\u6b78\u6a94\u3001\u5206\u6790\u7b49\u904e\u7a0b\u4e26\u975e\u6613\u4e8b\uff0c\u4e5f\u4e0d\u662f\u50c5\u900f\u904e\u958b\u653e\u6e90\u4ee3\u78bc\u5c31\u80fd\u89e3\u6c7a\u7684\u554f\u984c\u3002<\/p>\n\n\n\n<p><strong>\u552f\u6709\u54c1\u724c\u5546\u6709\u6548\u904b\u7528\u6578\u64da\u53bb\u4e86\u89e3\u5ba2\u6236\u7684\u504f\u597d\u548c\u610f\u5716\u6642\uff0c\u624d\u80fd\u5920\u63d0\u4f9b\u771f\u6b63\u6709\u76f8\u95dc\u6027\u7684\u9ad4\u9a57\u7d66\u6d88\u8cbb\u8005\u3002<\/strong>\u5728\u666f\u6c23\u4f4e\u9761\u7684\u6642\u671f\uff0c\u597d\u7684\u9ad4\u9a57\u80fd\u5e6b\u52a9\u4f01\u696d\u812b\u7a4e\u800c\u51fa\uff0c\u63a8\u52d5\u6025\u9700\u958b\u62d3\u7684\u92b7\u552e\u696d\u7e3e\uff0c\u800c\u9019\u5c07\u4fc3\u4f7f\u65b0\u5f62\u614b\u7684\u884c\u92b7\u5c08\u696d\u4eba\u54e1\u51fa\u73fe\uff0c\u904b\u7528\u6280\u8853\u53bb\u78ba\u4fdd\u9867\u5ba2\u9ad4\u9a57\u6700\u4f73\u5316\u3002<\/p>\n\n\n\n<p><strong>\u5ef6\u4f38\u95b1\u8b80\uff1a<\/strong><a href=\"https:\/\/www.nununi.com\/omnichannel-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\">\u5f8c\u75ab\u60c5\u6642\u4ee3\u5be6\u9ad4\u901a\u8def\u8f49\u7dda\u4e0a\uff0c\u5f9e\u9867\u5ba2\u4e92\u52d5\u9ad4\u9a57\u4f86\u601d\u8003\u5168\u901a\u8def\u884c\u92b7\u7b56\u7565<\/a><\/p>\n\n\n\n\n\n<p>\u4f60\u662f\u5426\u4e5f\u767c\u73fe\uff0c\u884c\u92b7\u8d8a\u4f86\u8d8a\u4f9d\u8cf4\u6280\u8853\u4f86\u9a45\u52d5\u7dda\u4e0a\u4e92\u52d5\uff1f<\/p>\n\n\n\n<p>20 \u5e74\u524d\uff0c\u7db2\u7ad9\u5167\u5bb9\u7ba1\u7406\u7cfb\u7d71 (CMS) \u662f\u7531\u8cc7\u8a0a\u5718\u968a\u904b\u884c\uff0c\u7368\u7acb\u61c9\u7528\uff1b\u5982\u4eca\uff0c\u5167\u5bb9\u7ba1\u7406(content management) \u5df2\u80fd\u6df1\u5165\u5230 MarTech Stack \u7576\u4e2d\uff0c\u8b93\u884c\u92b7\u5718\u968a\u80fd\u5920\u76f4\u63a5\u9032\u884c\u64cd\u4f5c\u3002\u8209\u4f8b\u4f86\u8aaa\uff0c\u4e00\u500b\u7528\u65bc\u696d\u52d9\u62d3\u5c55\u7684\u54c1\u724c\u7db2\u7ad9\uff0c\u5f80\u5f80\u9023\u7d50\u4e86\u81f3\u5c11 5 \u500b\u4ee5\u4e0a\u7684\u5916\u90e8\u7cfb\u7d71\uff0c\u9019\u6a23\u4f8b\u5b50\u4e26\u4e0d\u5c11\u898b\uff0c\u90a3\u9ebc\u904b\u7528\u9019\u4e9b Martech \u5de5\u5177\uff0c\u4fbf\u80fd\u5920\u4f7f\u884c\u92b7\u4eba\u54e1\u9032\u884c\u5ba2\u88fd\u5316\u7684\u8abf\u6574\uff0c\u63d0\u4f9b\u9867\u5ba2\u500b\u4eba\u5316\u7db2\u7ad9\u700f\u89bd\u9ad4\u9a57\uff0c\u8b93\u7dda\u4e0a\u4e92\u52d5\u66f4\u53ca\u6642\u3001\u6d41\u66a2\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/chiefmartec.com\/2020\/04\/marketing-technology-landscape-2020-martech-5000\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\">Chiefmartec \u7d71\u8a08<\/a>\uff1a2020\u5e74\u4e00\u5171\u6709 8,000 \u5bb6 Martech \u4f9b\u61c9\u5546\uff0c\u6bd4 2019 \u5e74\u589e\u9577 13.6%\uff0c\u96a8\u8457\u884c\u92b7\u4eba\u54e1\u9010\u6f38\u6f14\u8b8a\u70ba\u300c\u6280\u8853\u578b\u300d\u884c\u92b7\u4eba\uff0c\u73fe\u4eca\u7684\u884c\u92b7\u5718\u968a\u80fd\u5920\u77e5\u9053\u5982\u4f55\u99d5\u99ad\u9019\u500b\u5c40\u9762\uff0c\u4e26\u5f9e\u4e2d\u9078\u64c7\u6700\u9069\u5408\u7684\u5de5\u5177\u5c0e\u5165\u3002<strong>\u5c0d\u65bc\u6280\u8853\u884c\u92b7\u4eba\u800c\u8a00\uff0c\u64c1\u6709\u4e00\u500b\u9069\u7576\u7684\u5e73\u53f0\u4f86\u96c6\u6210\u65b0\u6280\u8853\u548c\u6578\u64da\u4ee5\u53ca\u4e0d\u65b7\u512a\u5316\u500b\u4eba\u5316\u5ba2\u6236\u9ad4\u9a57\u7684\u5de5\u5177\u81f3\u95dc\u91cd\u8981\u3002<\/strong><\/p>\n\n\n\n<p>\u6280\u8853\u578b\u884c\u92b7\u5c08\u5bb6\u7684\u5d1b\u8d77\uff0c\u4f7f\u884c\u92b7\u8207 IT \u5efa\u7acb\u4e86\u65b0\u7684\u5354\u4f5c\u95dc\u4fc2\u3002\u884c\u92b7\u5718\u968a\u73fe\u5728\u53ef\u4ee5\u638c\u63e1\u9867\u5ba2\u9ad4\u9a57\u7684\u4ea4\u4ed8\u548c\u512a\u5316\uff0c\u4e5f\u8b93 IT \u90e8\u9580\u80fd\u5920\u5c08\u6ce8\u65bc\u65b0\u7684\u696d\u52d9\u670d\u52d9\u958b\u767c\uff0c\u512a\u5316\u5546\u696d\u80fd\u529b\u548c\u5275\u65b0\u5275\u610f\u3002<\/p>\n\n\n\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/www.nununi.com\/2020-martech\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\">\u4ec0\u9ebc\u662fMartech\uff1f2020 Martech\u6f6e\u6d41\u4e0b\u7684EDM\u8da8\u52e2<\/a><\/p>\n\n\n\n\n\n<p><strong>\u7576\u884c\u92b7\u81ea\u52d5\u5316\u7121\u6cd5\u8207\u5404\u6578\u64da\u5eab\u548c\u8cc7\u6599\u6e90\u4e32\u63a5\uff0c\u6578\u64da\u7121\u6cd5\u76f8\u4e92\u6d41\u901a\uff0c\u5c31\u4e0d\u53ef\u80fd\u5be6\u73fe\u6709\u6548\u7684\u500b\u4eba\u5316\u3002<\/strong>\u4ee5 E-mail \u884c\u92b7\u5de5\u5177\u4f86\u8aaa\uff0c\u5982\u679c E-mail \u884c\u92b7\u5de5\u5177\u50c5\u80fd\u5229\u7528\u5176\u81ea\u8eab\u7cfb\u7d71\u7684\u6578\u64da\uff0c\u537b\u4e0d\u80fd\u4e32\u63a5\u6bd4\u5c0d\u5176\u4ed6\u8cc7\u6599\u5eab\uff0c\u5c31\u6703\u932f\u904e\u5176\u4ed6\u7db2\u7ad9\u5206\u6790\u5de5\u5177\u6240\u6536\u96c6\u4f86\u7684\u6709\u6548\u6578\u64da\u3002\u50b3\u7d71\u884c\u92b7\u6280\u8853\u5806\u68e7\u4e2d\uff0c\u6b64\u985e\u6848\u4f8b\u7a31\u4f5c\u300c\u6578\u64da\u5b64\u5cf6\u300d\uff0c\u5728\u4f01\u696d\u5be6\u52d9\u56f0\u5883\u6bd4\u6bd4\u7686\u662f\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u7121\u6cd5\u96c6\u6210<a href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/digital-marketing\/\">\u6578\u4f4d\u884c\u92b7\u5de5\u5177<\/a>\u53ca\u5176\u5305\u542b\u7684\u6578\u64da\uff0c\u9867\u5ba2\u9ad4\u9a57\u5c07\u7e7c\u7e8c\u812b\u7bc0\uff0c\u96e2\u500b\u4eba\u5316\u7684\u65b9\u5411\u8d8a\u4f86\u8d8a\u9060\u3002\u5be6\u969b\u4e0a\uff0c\u7d93<a aria-label=\" (\u5728\u65b0\u5206\u9801\u4e2d\u958b\u555f)\" href=\"https:\/\/www.acquia.com\/about-us\/newsroom\/press-releases\/personalize-or-else-customers-demand-convenience-recognition\" target=\"_blank\" rel=\"noreferrer noopener\">\u7814\u7a76\u8868\u660e<\/a>\uff0c\u6709 60\uff05 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API\u3001\u958b\u6e90\u8edf\u9ad4\uff0c\u4ee5\u53ca\u540c\u985e\u6700\u4f73\u5de5\u5177\u4e4b\u9593\u7684\u76f8\u4e92\u9023\u63a5\u7b49\u3002Open-tech \u7684\u8da8\u52e2\uff0c\u5c07\u5e36\u9818\u6280\u8853\u884c\u92b7\u4eba\u54e1\u9032\u5165\u500b\u4eba\u5316\u884c\u92b7\u6642\u4ee3\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.nununi.com\/wp-content\/uploads\/2020\/08\/4161134-01-1024x498.png\" alt=\"\" class=\"wp-image-5006\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BC%81%E6%A5%AD%E5%BE%9E%E7%B5%84%E7%B9%94%E5%BD%88%E6%80%A7%E5%88%B0%E6%95%B8%E4%BD%8D%E8%BD%89%E5%9E%8B%E7%9A%843%E5%A4%A7%E9%97%9C%E9%8D%B5\"><\/span>\u4f01\u696d\u5f9e\u7d44\u7e54\u5f48\u6027\u5230\u6578\u4f4d\u8f49\u578b\u76843\u5927\u95dc\u9375<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u770b\u898b\u6709\u80fd\u529b\u7684\u516c\u53f8\u548c\u5c08\u696d\u4eba\u54e1\u4ee5\u9a5a\u4eba\u901f\u5ea6\u9069\u61c9\u5e02\u5834\u548c\u793e\u6703\u7684\u8b8a\u5316\uff0c\u662f\u76f8\u7576\u8b93\u4eba\u8208\u596e\u7684\u3002\u8981\u8b93\u4f01\u696d\u5f97\u4ee5\u751f\u5b58\u800c\u4e0d\u88ab\u6dd8\u6c70\uff0c3 \u5927\u95dc\u9375\u662f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5177\u5099\u9069\u7576\u7684\u57fa\u790e\u67b6\u69cb<\/li>\n\n\n\n<li>\u7d44\u7e54\u6587\u5316\u80fd\u9069\u61c9\u8b8a\u5316<\/li>\n\n\n\n<li>\u4f7f\u7528\u7684\u5de5\u5177\u8207\u5167\u90e8\u6578\u64da\u76f8\u4e92\u4e32\u63a5<\/li>\n<\/ul>\n\n\n\n<p>\u4e0a\u8ff0\u4e09\u9805\u80fd\u5920\u6709\u6548\u63a8\u52d5\u6578\u4f4d\u8f49\u578b\u3002<\/p>\n\n\n\n<p>\u56e0\u61c9\u5e02\u5834\u7684\u5de8\u5927\u58d3\u529b\uff0c\u5168\u7403\u4f01\u696d\u90fd\u96a8\u8457\u5e02\u5834\u8da8\u52e2\u8b8a\u52d5\u3002\u80fd\u5426\u4fc3\u6210\u8f49\u578b\u5c0d\u7b56\uff0c\u6210\u70ba\u672a\u4f86\u7684\u751f\u5b58\u95dc\u9375\uff0c\u4ea6\u4f7f\u5546\u696d\u7d44\u7e54\u6e34\u671b\u591a\u5e74\u7684\u6578\u4f4d\u8f49\u578b\u8b70\u984c\u5411\u524d\u63a8\u9032\u3002\u60f3\u77ad\u89e3\u6700\u65b0\u884c\u92b7\u79d1\u6280\u8da8\u52e2\uff0c\u5055\u540c\u884c\u92b7\u5c08\u5bb6\u5011\u8ddf\u4e0a\u6700\u65b0\u884c\u92b7\u7b56\u7565\u7684\u8173\u6b65\u55ce\uff1f\u66a8 Martech Asia 2020 \u4e9e\u6d32\u884c\u92b7\u79d1\u6280\u9ad8\u5cf0\u6703\u5f8c\uff0c12\/01 \u5c07\u8fce\u4f86 2020 \u6210\u9577\u99ed\u5ba2\u5e74\u6703\uff0c\u63a2\u8a0e OMO \u7684 AI MarTech \u61c9\u7528\u53ca 5G \u79d1\u6280\u5e36\u52d5\u7684\u76f4\u64ad\u3001podcast \u8da8\u52e2\uff01<\/p>\n\n\n\n<p><strong>\u5e2d\u6b21\u6709\u9650\uff0c\u7acb\u5373\u4fdd\u7559\u60a8\u7684\u5ea7\u4f4d\uff01<\/strong><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#0b9362\"><span class=\"ez-toc-section\" id=\"%E6%88%90%E9%95%B7%E9%A7%AD%E5%AE%A2%E5%B9%B4%E6%9C%83_2020_%E5%BE%8C%E7%96%AB%E6%83%85%EF%BC%9A%E8%A3%82%E8%AE%8A_%E6%B6%88%E8%B2%BB%E8%80%85%E6%97%85%E7%A8%8B%E7%A0%B4%E7%A2%8E%C3%97%E6%B5%81%E9%87%8F%E5%86%8D%E9%80%A0\"><\/span>\u6210\u9577\u99ed\u5ba2\u5e74\u6703 2020<br>\u5f8c\u75ab\u60c5\uff1a\u88c2\u8b8a \u6d88\u8cbb\u8005\u65c5\u7a0b\u7834\u788e\u00d7\u6d41\u91cf\u518d\u9020<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u6d3b\u52d5\u65e5\u671f \ufe33 2020 \/ 12 \/ 01 (\u4e8c) <br>\u6d3b\u52d5\u6642\u9593 \ufe33 09\uff1a00 \u2013 18\uff1a30 (08\uff1a30 \u958b\u653e\u5831\u5230)<br>\u6d3b\u52d5\u5730\u9ede \ufe33 \u4e2d\u6cb9\u570b\u5149\u6703\u8b70\u5ef3 (\u53f0\u5317\u5e02\u4fe1\u7fa9\u5340\u677e\u4ec1\u8def 3 \u865f) <br>\u6d3b\u52d5\u7c21\u4ecb \ufe33 <br>\u5f8c\u75ab\u60c5\u6642\u4ee3\u4e0b\uff0c\u4f01\u696d\u9081\u5411\u6578\u4f4d\u8f49\u578b\uff0c\u9032\u5165 OMO \u7dda\u4e0a\u7dda\u4e0b\u6574\u5408\uff0c\u96a8\u8457 AI MarTech \u7684\u767c\u5c55\uff0c\u5e36\u52d5\u96fb\u5546\u696d\u8005\u696d\u7e3e\u7684\u53e6\u4e00\u6ce2\u589e\u9577\u3002\u6b64\u5916\uff0c\u5167\u5bb9\u884c\u92b7\u7684\u5448\u73fe\u65b9\u5f0f\u66f4\u52a0\u591a\u5143\uff0c\u76f4\u64ad\u8207 Podcast 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