{"id":5252,"date":"2017-01-05T15:53:07","date_gmt":"2017-01-05T07:53:07","guid":{"rendered":"https:\/\/www.awoo.com.tw\/blog\/?p=5252"},"modified":"2017-01-05T15:53:07","modified_gmt":"2017-01-05T07:53:07","slug":"2017-seo-threetrends","status":"publish","type":"post","link":"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/","title":{"rendered":"\u70ba2017\u5e74\u7684SEO\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u767c\u5c55\u8da8\u52e2\u505a\u6e96\u5099"},"content":{"rendered":"<p>\u8fd1\u5e74\u4f86SEO\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u6709\u5982\u9583\u96fb\u4e00\u6a23\u6301\u7e8c\u7684\u5728\u8b8a\u5316\uff0cGoogle\u5e7e\u4e4e\u6bcf\u9694\u4e00\u6bb5\u6642\u9593\u90fd\u6703\u91dd\u5c0d\u6703\u5f71\u97ff\u641c\u5c0b\u7d50\u679c\u505a\u6f14\u7b97\u6cd5\u7684\u8abf\u6574\uff0c\u6bcf\u5e74\u90fd\u6703\u8abf\u6574\u5927\u7d04500\u6b21\u6f14\u7b97\u6cd5\uff0c\u96a8\u84572016\u5e74\u7684\u904e\u53bb\uff0c\u8b93\u6211\u5011\u4f86\u56de\u9867\u4e00\u4e0b\u9019\u4e00\u5e74Google\u641c\u5c0b\u5f15\u64ce\u6700\u4ee4\u4eba\u96e3\u5fd8\u7684\u4e09\u500b\u8b8a\u5316\u3002<br \/>\n&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5627\" src=\"https:\/\/www.awoo.com.tw\/blog\/wp-content\/uploads\/2017\/06\/seo-1675515_1280.png\" alt=\"\" width=\"1280\" height=\"730\" \/><br \/>\n\uff08\u793a\u610f\u5716\u8f49\u81ea\u7db2\u8def\uff09<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u986f\u793a\/\u96b1\u85cf\u5167\u5bb9\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" 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href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#%E6%8F%90%E9%AB%98%E8%A1%8C%E5%8B%95%E8%A3%9D%E7%BD%AE%E5%8F%8B%E5%A5%BD%E5%BA%A6%E7%9A%84%E6%BC%94%E7%AE%97%E6%B3%95%EF%BC%9A\" >\u63d0\u9ad8\u884c\u52d5\u88dd\u7f6e\u53cb\u597d\u5ea6\u7684\u6f14\u7b97\u6cd5\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#Penguin_40%EF%BC%9A\" >Penguin 4.0\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#%E8%A1%8C%E5%8B%95%E8%A3%9D%E7%BD%AE%E5%84%AA%E5%85%88%E7%B4%A2%E5%BC%95%EF%BC%9A\" >\u884c\u52d5\u88dd\u7f6e\u512a\u5148\u7d22\u5f15\uff1a<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#2017%E5%B9%B4SEO%E6%9C%80%E6%96%B03%E5%A4%A7%E8%B6%A8%E5%8B%A2%E9%A0%90%E6%B8%AC\" >2017\u5e74SEO\u6700\u65b03\u5927\u8da8\u52e2\u9810\u6e2c<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#%E4%B8%80%E3%80%81Google%E7%9A%84AMP%EF%BC%9A\" >\u4e00\u3001Google\u7684AMP\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#%E4%BA%8C%E3%80%81301%E9%87%8D%E5%AE%9A%E5%90%91%E8%A6%8F%E5%89%87%E6%94%B9%E8%AE%8A%EF%BC%9A\" >\u4e8c\u3001301\u91cd\u5b9a\u5411\u898f\u5247\u6539\u8b8a\uff1a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.awoo.ai\/zh-hant\/blog\/2017-seo-threetrends\/#%E4%B8%89%E3%80%81%E8%AA%9E%E9%9F%B3%E6%90%9C%E5%B0%8B%E5%84%AA%E5%8C%96%EF%BC%9A\" >\u4e09\u3001\u8a9e\u97f3\u641c\u5c0b\u512a\u5316\uff1a<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"%E6%8F%90%E9%AB%98%E8%A1%8C%E5%8B%95%E8%A3%9D%E7%BD%AE%E5%8F%8B%E5%A5%BD%E5%BA%A6%E7%9A%84%E6%BC%94%E7%AE%97%E6%B3%95%EF%BC%9A\"><\/span>\u63d0\u9ad8\u884c\u52d5\u88dd\u7f6e\u53cb\u597d\u5ea6\u7684\u6f14\u7b97\u6cd5\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google\u57282016\u5e745\u6708\u6642\u63a8\u51fa\u884c\u52d5\u88dd\u7f6e\u7684\u6f14\u7b97\u6cd5\u66f4\u65b0\uff0c\u4e3b\u8981\u91dd\u5c0d\u7db2\u7ad9\u9069\u4e0d\u9069\u5408\u884c\u52d5\u88dd\u7f6e\u8a2d\u5099\u52a0\u5165\u5230\u5f15\u97ff\u6392\u540d\u7684\u56e0\u7d20\u4e4b\u4e00\u3002<br \/>\n&nbsp;<\/p>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"Penguin_40%EF%BC%9A\"><\/span>Penguin 4.0\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u6839\u64daGoogle\u5b98\u65b9\u6587\u7ae0\u8868\u793a\uff0cPenguin 4.0\u57282016\u5e749\u6708\u6b63\u5f0f\u4e0a\u7dda\u4e86\uff0cPenguin 4\u7684\u6f14\u7b97\u6cd5\u63d0\u5347\u5230real-time\uff0c\u53ea\u8981\u7db2\u7ad9\u6709\u4efb\u4f55\u5224\u5b9a\u70ba\u9055\u898f\u884c\u70ba\uff0c\u61f2\u7f70\u5c07\u6703\u5373\u6642\u751f\u6548\uff0c\u53cd\u4e4b\u5982\u679c\u4f60\u4fee\u6b63\u6539\u5584\u4e86\u7db2\u7ad9\u7684\u9055\u898f\u884c\u70ba\uff0cGoogle\u4e5f\u6703\u5373\u6642\u7684\u7d50\u675f\u61f2\u8655\u3002<br \/>\n&nbsp;<\/p>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"%E8%A1%8C%E5%8B%95%E8%A3%9D%E7%BD%AE%E5%84%AA%E5%85%88%E7%B4%A2%E5%BC%95%EF%BC%9A\"><\/span>\u884c\u52d5\u88dd\u7f6e\u512a\u5148\u7d22\u5f15\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u96a8\u8457\u884c\u52d5\u88dd\u7f6e\u641c\u5c0b\u8d8a\u4f86\u8d8a\u983b\u7e41\uff0c\u4f46\u4ee5\u5f80\u884c\u52d5\u88dd\u7f6e\u641c\u5c0b\u7d50\u679c\u9084\u662f\u4f7f\u7528\u684c\u6a5f\u7684\u641c\u5c0b\u7d50\u679c\uff0c\u70ba\u6b64Google\u65bc2016\u5e7411\u6708\u6642\u5ba3\u5e03\u4e86<a href=\"https:\/\/www.awoo.com.tw\/blog\/2016\/11\/mobile-first-indexing\/\">\u884c\u52d5\u88dd\u7f6e\u512a\u5148\u7d22\u5f15<\/a>\uff0c\u610f\u5473\u8457\u672a\u4f86\u641c\u5c0b\u7d50\u679c\u5728\u884c\u52d5\u88dd\u7f6e\u8207\u684c\u6a5f\u6703\u6709\u4e0d\u540c\u7684\u7d50\u679c\u3002<br \/>\n&nbsp;<\/p>\n<h2 style=\"color: #d16e06; font-size: 18px; margin-top: 40px;\"><span class=\"ez-toc-section\" id=\"2017%E5%B9%B4SEO%E6%9C%80%E6%96%B03%E5%A4%A7%E8%B6%A8%E5%8B%A2%E9%A0%90%E6%B8%AC\"><\/span>2017\u5e74SEO\u6700\u65b03\u5927\u8da8\u52e2\u9810\u6e2c<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>&nbsp;<\/p>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"%E4%B8%80%E3%80%81Google%E7%9A%84AMP%EF%BC%9A\"><\/span>\u4e00\u3001Google\u7684AMP\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Accelerated Mobile Pages\u7c21\u7a31AMP\uff0c\u662f\u4e00\u7a2eGoogle\u63d0\u5021\u65b0\u7684\u958b\u653e\u5f0f\u67b6\u69cb\uff0c\u5b8c\u5168\u8df3\u812b\u76ee\u524d\u73fe\u6709\u7684\u7db2\u9801\u6280\u8853\uff0c\u7d66\u4e88\u4f7f\u7528\u8005\u4e00\u500b\u6709\u611f\u5b98\u4e14\u5feb\u901f\u7684\u884c\u52d5\u88dd\u7f6e\u7db2\u9801\u3002<br \/>\n&nbsp;<br \/>\n\u66f4\u591a\u7684AMP\u7684\u4ecb\u7d39 &#8211; <a href=\"https:\/\/www.awoo.com.tw\/blog\/2015\/12\/amp\/\">\u4ecb\u7d39AMP\u7684\u9805\u76ee\uff0c\u6210\u70ba\u4e00\u500b\u66f4\u5feb\u3001\u66f4\u958b\u653e\u7684\u624b\u6a5f\u7db2\u7ad9<\/a><br \/>\n&nbsp;<\/p>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"%E4%BA%8C%E3%80%81301%E9%87%8D%E5%AE%9A%E5%90%91%E8%A6%8F%E5%89%87%E6%94%B9%E8%AE%8A%EF%BC%9A\"><\/span>\u4e8c\u3001301\u91cd\u5b9a\u5411\u898f\u5247\u6539\u8b8a\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u4ee5\u5f80\u91cd\u5b9a\u5411\u7684\u9ec3\u91d1\u898f\u5247\u5c31\u662f\u4e0d\u8981\u4f7f\u7528\u904e\u591a\u7684\u91cd\u5b9a\u5411\uff0c\u7279\u5225\u662f\u6709\u95dc HTTPS \u8f49\u63db\u5de5\u7a0b\uff0c\u524d\u9663\u5b50Google\u5ba3\u5e03\u91cd\u5b9a\u5411\u4e0d\u518d\u6703\u5c0e\u81f4PageRank\u4e0b\u964d\uff0c\u53ef\u4ee5\u81ea\u7531\u4f7f\u7528\u4efb\u4f55\u985e\u578b\u76843xx\u91cd\u5b9a\u5411\uff0cGoogle\u6703\u91cd\u65b0\u4e86\u89e3\u91cd\u5b9a\u5411\u7684\u76ee\u6a19\u9801\u9762\uff0c\u6240\u4ee5\u5982\u679c\u5167\u5bb9\u5dee\u8ddd\u592a\u591a\u9084\u662f\u6703\u9020\u6210PageRank\u4e0b\u964d\u3002<br \/>\n&nbsp;<br \/>\n\u66f4\u591a\u7684\u91cd\u5b9a\u5411\u7684\u4ecb\u7d39 &#8211; <a href=\"https:\/\/www.awoo.com.tw\/blog\/2016\/09\/301-redirection-for-seo\/\">301\u91cd\u65b0\u5c0e\u5411\u898f\u5247\u6539\u8b8a\u5c0dSEO\u7684\u5f71\u97ff<\/a><br \/>\n&nbsp;<\/p>\n<h3 style=\"color: #6aa84f; font-size: 16px;\"><span class=\"ez-toc-section\" id=\"%E4%B8%89%E3%80%81%E8%AA%9E%E9%9F%B3%E6%90%9C%E5%B0%8B%E5%84%AA%E5%8C%96%EF%BC%9A\"><\/span>\u4e09\u3001\u8a9e\u97f3\u641c\u5c0b\u512a\u5316\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u7cbe\u9078\u6458\u8981\u662fGoogle\u5728\u4f7f\u7528\u8005\u641c\u5c0b\u554f\u984c\u985e\u578b\u7684\u95dc\u9375\u5b57\u6642\uff0c\u6703\u5448\u73fe\u5728\u641c\u5c0b\u7d50\u679c\u9801\u9762\u9802\u90e8\u7684\u7279\u6b8a\u65b9\u6846\uff1a<br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-5618\" src=\"https:\/\/www.awoo.com.tw\/blog\/wp-content\/uploads\/2017\/06\/2017-01-05_105311.png\" alt=\"\" width=\"795\" height=\"646\" \/><br \/>\n&nbsp;<br \/>\n\u5f9e\u4e0a\u65b9\u793a\u610f\u5716\u53ef\u4ee5\u770b\u51fa\u4f86\uff0c\u7cbe\u9078\u6458\u8981\u7684\u65b9\u6846\u5167\u5305\u542b\u4e86\u4f7f\u7528\u8005\u60f3\u8981\u77e5\u9053\u7684\u8cc7\u8a0a\u4ee5\u53ca\u9801\u9762\u9023\u7d50\uff0c\u9019\u53ef\u4ee5\u589e\u52a0\u4f7f\u7528\u8005\u7684\u76ee\u5149\u53ca\u7db2\u7ad9\u7684\u66dd\u5149\u7387\u3002<br \/>\n&nbsp;<br \/>\nQ.\u8981\u5982\u4f55\u505a\u8a9e\u97f3\u641c\u5c0b\u512a\u5316\u5462??<br \/>\nA.\u5f88\u907a\u61be\u7684\u662f\uff0c\u76ee\u524dGoogle\u5c1a\u672a\u900f\u9732\u4f5c\u6cd5\u7684\u76f8\u95dc\u8cc7\u8a0a\uff0c\u76ee\u524dGoogle\u6703\u900f\u904e\u7a0b\u5f0f\u81ea\u884c\u5224\u65b7\u7db2\u9801\u5167\u5bb9\u662f\u5426\u63a5\u8fd1\u4f7f\u7528\u8005\u641c\u5c0b\u60f3\u8981\u5f97\u5230\u7684\u7b54\u6848\uff0c\u4e26\u5728\u4ee5\u7cbe\u9078\u6458\u8981\u7684\u5f62\u5f0f\u5448\u73fe\u5728\u641c\u5c0b\u7d50\u679c\u9801\u9762\u3002<br \/>\n&nbsp;<br 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